URBN Programmatic Media Coordinator

Posted 26 Days Ago
Be an Early Applicant
Philadelphia, PA, USA
In-Office
Junior
Fashion • Retail
The Role
Supports programmatic media campaign setup, launch, monitoring, pacing, budget tracking, QA, trafficking, reporting, and optimization across display, video, audio, and CTV. Partners with marketing, analytics, creative, and brand teams to improve campaign performance, maintain documentation, troubleshoot delivery and measurement issues, and monitor industry and privacy trends.
Summary Generated by Built In
Role Summary

URBN is looking for a Programmatic Media Coordinator that will support the team's day-to-day campaign execution, reporting, and optimization across display, online video, audio, and CTV, and will partner closely with Brand Performance Marketing to help drive strong return on ad spend. URBN's approach to digital media is ever-evolving. Our in house agency team covers core Programmatic channels that drive new customer acquisition, customer retention, media efficiency, and incrementality across all URBN brands (Anthropologie, Urban Outfitters, Free People & Nuuly).

Role Responsibilities
  • Support the setup, launch, and monitoring of programmatic campaigns across DSPs such as TradeDesk, Amazon, DV360, Yahoo
  • Assist with day-to-day campaign management, including pacing checks, budget tracking and performance against KPIs (e.g., CTR, CPA, ROAS, viewability)
  • Support Ad Operations on trafficking, tagging, and troubleshooting delivery or measurement issues
  • Conduct pre- and post-launch QA on creative, targeting, and tracking setup to ensure campaigns go live correctly
  • Pull weekly campaign data and help build reporting and performance summaries for programmatic buyers and brand stakeholders
  • Partner with brand strategy, analytics, and creative teams to help align targeting and messaging across campaigns
  • Help maintain documentation of campaign specs, timelines and vendor/platform processes
  • Stay current on programmatic trends, inventory opportunities and privacy changes affecting media buying
Role Qualifications
  • 1-2 years of experience in digital marketing, with exposure to programmatic media buying preferred
  • Basic understanding of the programmatic ecosystem, including DSPs, SSPs, and core concepts such as open internet targeting and bid strategies
  • Familiarity with one or more DSPs (e.g. The Trade Desk, Amazon DSP, DV360) a plus
  • Comfortable working with marketing data (i.e. platform reporting, MTA, GA4) in Excel, Sheets or AI tools to identify insights and drive informed recommendations. 
  • Highly organized and detail-oriented, with the ability to manage multiple campaigns and deadlines at once
  • Excellent written and verbal communication skills and a collaborative, team-first mindset
  • Bachelor's degree in Marketing, Advertising, Business, or a related field (or equivalent experience)
  • Bonus Points: Familiarity with ad serving/tagging tools (e.g., Innovid, CM360, Double Verify), exposure to working across multiple brands/clients simultaneously, experience working with e-commerce, or related experience with other technology centric industries

#LI-HP1 

The Perks

URBN offers comprehensive Perks & Benefits to employees. Availability and eligibility to specific benefits may be subject to your location and employment status. Benefits include medical, dental, vision, PTO, generous employee discounts, retirement savings and much more! For additional information visit www.urbn.com/work-with-us/benefits

EEO Statement

URBN celebrates diversity and is committed to creating an inclusive environment for all employees. We are proud to provide equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, sex (including gender, pregnancy, sexual orientation, and gender identity or expression), religion, creed, age, physical or mental disability, national origin or ancestry, ethnicity, citizenship, service in the uniformed services, genetic information, or any other protected characteristic as established by law. We believe strongly in fostering a safe, fair and respectful work environment. To ensure compliance with our non-discrimination and anti-harassment policies, we offer anti-harassment training to managers and employees.

Skills Required

  • 1–2 years of experience in digital marketing
  • Basic understanding of programmatic media, including DSPs, SSPs, open internet targeting, and bid strategies
  • Familiarity with one or more DSPs, such as The Trade Desk, Amazon DSP, or DV360
  • Ability to work with marketing data and platform reporting in Excel, Google Sheets, or AI tools
  • Highly organized and detail-oriented, with the ability to manage multiple campaigns and deadlines
  • Excellent written and verbal communication skills
  • Collaborative, team-first mindset
  • Bachelor’s degree in Marketing, Advertising, Business, or a related field, or equivalent experience
  • Familiarity with ad serving and tagging tools such as Innovid, CM360, or DoubleVerify
  • Experience working across multiple brands or clients simultaneously
  • Experience with e-commerce or technology-centric industries

Urban Outfitters, Inc. Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Urban Outfitters, Inc. and has not been reviewed or approved by Urban Outfitters, Inc..

  • Healthcare Strength — Full-time U.S. employees are described as having access to solid health-related coverage, including medical, dental, vision, disability, and life insurance. Feedback suggests these offerings are viewed as a strong aspect of the package for eligible roles.
  • Retirement Support — 401(k) access with company matching is highlighted, with comments indicating this is available to full-time employees and often to part-time staff as well. Sentiment points to this as a meaningful benefit alongside insurance coverage.
  • Leave & Time Off Breadth — Paid vacation, sick leave, seven paid holidays, two floating holidays, and paid parental leave are listed for eligible full-time employees. These elements are presented as part of a broad leave program that enhances the overall benefits package.

Urban Outfitters, Inc. Insights

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The Company
HQ: Philadelphia, PA
31,000 Employees
Year Founded: 1970

What We Do

Urban Outfitters, Inc. (URBN) is a global consumer-brand portfolio comprising Urban Outfitters, Anthropologie, Free People, FP Movement, Anthropologie Weddings, Terrain, Menus & Venues, and Nuuly. The company creates unique retail experiences with a focus on creativity and pleasing customers. Its brands cultivate communities and provide inclusive platforms where customers, coworkers, partners, and followers can express themselves through creative expression and community.

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