UK Community Marketing Rep - Saucony

Posted 6 Days Ago
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London, Greater London, England, GBR
In-Office
Entry level
Fashion • Retail • Wearables
The Role
Build Saucony’s presence within the UK running community through partnerships, events, retail engagement, and digital content. Develop relationships with running clubs, nonprofits, ambassadors, consumers, retailers, and wholesale partners. Organize community initiatives and major running events, support retail staff with brand and product education, monitor competitors, grow the community database, and communicate seasonal marketing narratives. The field-based role is split between London and the wider UK, with more than half the time spent traveling and occasional weekend work.
Summary Generated by Built In
At Saucony, we exist at the intersection of culture and performance. While our history is rooted in the run, our future is defined by movement in all its forms. We don't just make shoes; we build the breakthroughs that move the industry forward and the styles that define the cultural conversation.
We’re a team that puts excellence first, and the experts agree. Recently, Fast Company named Saucony one of the Most Innovative Companies in the world, specifically honoring our IncrediRUN Foam as a major leap forward in footwear tech. Our reach extends from the track to the street, whether it's the Speed 5 being named “Best Overall” by WIRED or our iconic Shadow 5000 winning the Shop TODAY Sneaker Awards, we are consistently recognized as the gold standard for both performance and style.POSITION SUMMARY

As an integral part of our marketing team, your role is to strategically position the brand at the heart of the running culture and enhance brand presence within the region by means of community marketing initiatives and partnerships. You are deeply immersed in and closely connected with the running community, which will enable you to cultivate a prominent physical and digital Saucony community. Serving as genuine brand ambassadors, you will represent Saucony, fostering engagement with end-consumers and effectively conveying our seasonal marketing narratives at events, within retail settings as well in the digital environment of the brand. Maintaining strong relationships with both, the community and our numerous retail partners is paramount for our Community Marketing Rep. This role will be split between London (60%) and the rest of the UK, with a strong focus on communities and retailers across the country (40%).

KEY ACCOUNTABILITIES
  • Collaborating with running clubs, non-profit organisations and brand ambassadors to assemble a team dedicated to engaging the community and promoting brand perception

  • Act as the brand´s vigilant observers and communicators, conveying our brand positioning, monitoring competitors and reporting on potential competitive activities

  • Craft genuine social media content to enhance the brand´s community-oriented approach through digital platforms

  • Boosting the community database through the implementation of tailored customer acquisition strategies

  • Promoting brand visibility within the core of the running culture in the EMEA region through the organization, implementation, and engagement in major running events

  • Offering assistance and education to local retail staff in order to uphold and adhere to in-store brand marketing standards, as well as consistently offering product education and guidance on DTC platforms

  • Creating and implementing community events to drive consumer love at run specialty and sporting good stores

  • Coordinating community marketing initiatives with regional wholesale partners

KNOWLEDGE, SKILLS AND ABILITIES REQUIRED
  • Your enthusiasm for community is matched by your passion for running and experiencing it to the fullest

  • You have a strong connection to the current events and activities taking place within the running community

  • You have a robust background in event planning

  • You strive for the most effective solutions, prioritizing what is right over what is convenient

  • You are able to confidently talk about brand and a creative awareness

  • You have an affinity to running and/or an active lifestyle

  • You are an excellent communicator in English.

  • You have high energy levels and are able to work flexibly, includes weekend work.

  • You come with strong “People Skills” with the ability to develop and maintain relationships with the consumer, key retailers and their staff.

  • A professional background in crafting social media content is a plus

  • Working knowledge of products both Saucony styles and of our competitors

  • Highly competent when dealing with IT, including Microsoft Office and PowerPoint

WORKING CONDITIONS
  • Travel expenses paid.

  • Field based – 50%+ of time on the road

  • Must be willing to spend time away from home each week.

  • Must be prepared to work occasional weekends if needed.

The above statements are intended to describe the general nature and level of work being performed and are not intended to be an exhaustive list of all responsibilities, duties and skills which may be required.

Wolverine World Wide, Inc. (NYSE: WWW) is a global footwear and apparel company driven by a vision to Make. Every Day. Better. Founded in 1883, the Company builds and grows iconic brands including Merrell®, Saucony®, Wolverine®, Sweaty Betty®, Chaco®, Hush Puppies®, Stride Rite®, HYTEST®, and Bates®, along with footwear licenses for Cat® and Harley-Davidson®. Headquartered in Rockford, Michigan, the Company’s products are sold in approximately 170 countries and territories worldwide. For more information, visit www.wolverineworldwide.com.

 

In 2025, the Company was recognized by Footwear News as Company of the Year, by Forbes as one of America’s Dream Employers, America’s Best Employers for Women, and America’s Best Employers for Company Culture, and by Inspiring Workplaces as one of the Most Inspiring Workplaces Globally.

 

Wolverine Worldwide is a Certified™ Great Place To Work®.

 

The above statements are intended to describe the general nature and level of work being performed and are not intended to be an exhaustive list of all responsibilities, duties and skills which may be required.

Wolverine Worldwide, Inc. is committed to creating a company that is as diverse as our consumers. We value the differences in one another and believe our differences make us stronger. Our diverse and inclusive corporate culture starts with the recruitment process. We are committed to being an equal opportunity employer. We aim to create equal opportunities for our associates, customers, and suppliers regardless of race, color, religion, sex, national origin, age, disability, sexual orientation, gender identity, or any other legally protected characteristic.

Skills Required

  • Strong connection to current events and activities in the running community
  • Background in event planning
  • Ability to communicate brand positioning and creative awareness confidently
  • Passion for running or an active lifestyle
  • Excellent English communication skills
  • Flexibility to work occasional weekends
  • Strong interpersonal skills and ability to maintain consumer and retail relationships
  • Working knowledge of Saucony products and competitors
  • Competence with IT, Microsoft Office, and PowerPoint
  • Professional experience crafting social media content
  • Willingness to spend time away from home each week
  • Willingness to travel extensively in a field-based role

Wolverine Worldwide Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Wolverine Worldwide and has not been reviewed or approved by Wolverine Worldwide.

  • Wellbeing & Lifestyle Benefits Total rewards include on‑site fitness programs, discounted gym memberships, subsidized cafeterias, substantial product discounts, and amenities like dog daycare and trails at select locations. Coaching access, mentoring, and leadership development further reinforce a wellbeing‑oriented experience.
  • Parental & Family Support Offerings span paid parental leave, adoption assistance, and, at some locations, on‑site daycare. Mental health services and an Employee Assistance Program add family and caregiver support.
  • Retirement Support A matched 401(k) plan and an employee stock purchase plan provide tools for long‑term financial security. Financial wellness programming is available to help employees maximize these benefits.

Wolverine Worldwide Insights

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The Company
HQ: Rockford, MI
3,466 Employees
Year Founded: 1883

What We Do

Founded in 1883 on the belief in the possibility of opportunity, Wolverine World Wide, Inc. (NYSE: WWW) is one of the world’s leading marketers and licensors of branded casual, active lifestyle, work, outdoor sport, athletic, children's and uniform footwear and apparel. Through a diverse portfolio of highly recognized brands, our products are designed to empower, engage and inspire our consumers every step of the way. The company’s portfolio includes Merrell®, Sperry®, Hush Puppies®, Saucony®, Wolverine®, Keds®, Stride Rite®, Chaco®, Bates®, and HYTEST®. Wolverine Worldwide is also the global footwear licensee of the popular brands Cat® and Harley-Davidson®. Based in Rockford, Michigan, for more than 130 years, our products are carried by leading retailers in the U.S. and globally in approximately 170 countries and territories.

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