Job Position: Business Development Associate
Department: Sales
Reports to: SVP, Political & Government Sales
FLSA: Non-Exempt
Status: Full Time
Work Location: Silver Spring, MD
OVERVIEW:
The Radio One story began simply with a dream and one radio station.Over Forty-five years, 13 markets, and 70+ stations later, we are an urban media empire, spanning multiple media platforms. We are in your ears with Reach Media/Radio One, on your televisions with TV One, and may even be the name behind your favorite website, with our digital platform Interactive One. Information is power, and our mission here at Radio One, Inc. is simple – to be the most trusted media source in the African American community. At Radio One, we pride ourselves on hiring people who are dedicated and continue to challenge the norm, while embracing a corporate culture built on creativity and passion. We are our employees’ biggest fans, and it is our daily mission to attract, develop, and retain the brightest stars in the business.
The Telemarketing team is dedicated to the growth and prosperity of our local market businesses – we provide merchants the opportunity to stay competitive while gaining valuable exposure for their business. You will play a critical role in the company’s success by connecting to businesses directly and scheduling appointments for our outside sales team to sell the services that we offer.
ESSENTIAL RESPONSIBILITIES:
• Develops new business and client generation through cold calls
• Lead and Revenue Generation
• Research and prospect new business
• Conduct market research to identify leads and clients
• Develops and maintains sales pipeline reports
• Works collaboratively with Account Executives to drive revenue
• Assists Account Executives and Sales Managers in setting appointments
• Maintains client communication; ensures customer requirements are clearly communicated
throughout the organization to ensure expectations are met when scheduling onsite appointments
• Analyze marketing trends and continually build knowledge of industry trends, opportunities and
innovations to create valid business reasons (VBR’s)
• Meeting and exceeding defined sales goals by management
- Attend all relevant skill-building workshops as requested
- Stay current with all relevant industry information
- Uses their experience and business expertise to identify ways to promote and maintain brand relevance to generate revenue
- Identifies new leads for expansion and develops new ways to grow and generate sales revenue
KNOWLEDGE/SKILLS/ABILITIES:
- Ability to read, analyze, and interpret general business periodicals, professional journals, or governmental regulations
- Ability to write reports and business correspondence
- Ability to effectively and persuasively present information and respond to questions from groups of managers, clients, customers, and the general public
- Proficient in Microsoft Office (MS Word, Excel, PowerPoint)
- Must possess strong telephone and communications skills
• Must be able to build rapport with potential prospects
• Adept at prospecting and understanding of the consumer sales cycle (i.e. prospecting, overcoming
objections and setting appointments)
• Ability to multi-task in a fast-paced environment
• Must be able to handle rejection
• Submit to a criminal background check
• Legal right to work in the United States
EDUCATION and/or EXPERIENCE
Bachelor’s Degree preferred; minimum of three years of experience.
This job description is not intended to be an exhaustive list of duties or responsibilities. Employees may be required to perform additional job-related tasks as assigned, and the Company reserves the right to modify this job description at any time, with or without notice. This position is at-will, unless otherwise governed by a fully executed written agreement.
Urban One is an Equal Opportunity Employer and does not discriminate on the basis of disability, race, color, religion, sex, gender identity or expression, sexual orientation, national origin, age, veteran status, or any other protected characteristic under applicable law. Urban One is committed to providing reasonable accommodations for qualified individuals with disabilities. If you require an accommodation during the application process or to perform the essential functions of this role, please contact [email protected]
Skills Required
- Minimum three years of experience
- Bachelor’s degree
- Proficiency in Microsoft Office, including Word, Excel, and PowerPoint
- Strong telephone and communication skills
- Ability to build rapport with potential prospects
- Understanding of the consumer sales cycle, including prospecting, overcoming objections, and setting appointments
- Ability to multitask in a fast-paced environment
- Ability to handle rejection
- Legal right to work in the United States
- Submission to a criminal background check
What We Do
Launched in January 2004, TV One (www.tvone.tv) serves more than 57 million households, offering a broad range of real-life and entertainment-focused original programming, classic series, movies, and music designed to entertain, inform and inspire a diverse audience of adult African American viewers. In December 2008, the company launched TV One High Def, which now serves 14 million households. TV One is owned by Radio One [NASDAQ: ROIA and ROIAK; www.radio-one.com], the largest radio company that primarily targets African American and urban listeners; and Comcast Corporation [NASDAQ: CMCSA, CMCSK); www.comcast.com], one of the nation's leading providers of entertainment, information and communications products and services.
