Trade Marketing Supervisor

We are looking for a Trade Marketing Supervisor to support the effective execution of trade marketing plans, strengthen product visibility across the market, and provide actionable market insights that support commercial growth.

Jordan, Amman

·  Follow up on the implementation of approved trade marketing plans, activities, and promotional campaigns across markets and points of sale, in coordination with the Brand Manager and Sales Department.

·  Prepare and follow up on the execution calendar for trade marketing activities in line with approved plans, in coordination with the Brand Manager and relevant departments.

·  Conduct regular market visits to monitor product availability, display and visibility, prices, promotions, and point-of-sale materials, and identify execution issues and opportunities.

·  Monitor the stock, distribution, and use of Point-of-Sale Materials (POSM) in company warehouses and points of sale in line with approved plans.

·  Manage and organize the marketing promotion teams for ongoing sampling and tasting campaigns, including scheduling and allocating teams to locations in coordination with Sales, and monitoring performance, execution, and results.

·  Identify opportunities for Below-the-Line (BTL) consumer activities and contribute to their implementation and evaluation in coordination with relevant departments.

·  Follow up on the preparation, production, and installation of company stands and dedicated product display spaces at Key Accounts, in coordination with Sales, Procurement, and relevant departments, while maintaining a regular tracking list until completion.

·  Regularly collect, update, and analyze market and competitor information, including prices, new products, sizes and weights, packaging, promotions, distribution channels, presence and visibility at points of sale, and any significant market changes.

·  Conduct and support market studies and analyses using market, sales, and marketing data to understand market trends, product and category performance, and market share development.

·  Prepare and update databases and periodic reports on the market, competitors, prices, and trade activities, and report key findings, opportunities, threats, and recommendations to the Brand Manager and Head of Marketing.

·  Monitor and evaluate the execution and effectiveness of trade marketing campaigns and activities, prepare post-implementation reports, and identify opportunities for improvement.

·  Provide market information and analysis to support Marketing Department decisions related to existing products, new product launches and development, and marketing initiatives.

·  Perform any other duties related to the nature of the position as assigned by the direct supervisor.

Required Qualifications

1.      

·  Bachelor’s degree in Marketing, Business Administration, or a related field.

·  Relevant 3 years experience in Trade Marketing, Marketing, or Sales, preferably within FMCG.

·  Strong understanding of market execution, promotions, POSM, and consumer activation.

·  Strong coordination, communication, and field follow-up capabilities.

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