Trade Marketing Manager (UK) - Saucony

Posted 16 Days Ago
Be an Early Applicant
London, Greater London, England, GBR
In-Office
Mid level
Fashion • Retail • Wearables
The Role
The Trade Marketing Manager will lead wholesale marketing activities, collaborate on campaigns, establish partnerships, and execute tailored marketing strategies.
Summary Generated by Built In
At Saucony, we exist for runners. Runners inspire us, bring us new ideas, force us to be better. They drive our design and engineering. They keep us competitive. They keep us hungry. They keep us honest. Whether it’s in a
conference room or out on a lunchtime run, we’re constantly talking about and arguing about our sport, runners and the products that fuel them. We love our products and we run in everything we make. This focus and passion fuels us as we strive to create the best running shoes and apparel on the planet. We leave work each day knowing we’ve done everything to make runners’ lives just a little bit better.
In the position of Trade Marketing Manager, your primary responsibility will be to develop and execute successful trade marketing plan for the region. A crucial aspect of this role involves establishing strong partnerships with our wholesale clients and bringing innovative Saucony brand experiences to life both in-store and online.

KEY RESPONSIBILITIES

  • Lead the wholesale marketing activities in the UK/IE region
  • Collaborate with the commercial team to co-create seasonal trade launch materials for the brand
  • Develop and synchronize strategic, consumer-centric business plans in coordination with stakeholders
  • Implement effective marketing strategies to strengthen the long-term channel champion program and distribute seasonal POS campaigns successfully
  • Execute customized campaigns specifically tailored to target consumers of our wholesale partners, aligned with the seasonal brand campaign objectives
  • Build and keep strong relationships with wholesale partners
  • Implement educational deliverables for wholesale partners, online and offline
  • Any other duties as reasonably requested

KNOWLEDGE, SKILLS AND ABILITIES REQUIRED

  • Experience in outdoor/sports/footwear/fashion industry preferred
  • Demonstrates a strong understanding of the market and commercial awareness
  • An excellent communicator who effectively engages with both internal and external stakeholders
  • Strong organizational and motivational skills.
  • Progressive and creative.
  • Excellent organisation and planning skills with the ability to manage and drive projects from design to execution.
  • Strong IT skills including Social Media, MS Office.  Adobe Photoshop, Premiere Pro and other Creative Suite tools strongly preferred.
  • Ability to establish and maintain effective working relationships both internally and externally.
  • Excellent oral and written communication skills and fluent in English and local language.
  • Ability to multi-task, while maintaining attention to detail. 

WORKING CONDITIONS

Normal office environment, travel within the region will be required.

Must be willing to spend occasional nights away.

Must be prepared to work occasional weekends if needed.

The above statements are intended to describe the general nature and level of work being performed and are not intended to be an exhaustive list of all responsibilities, duties and skills which may be required.

Wolverine Worldwide, Inc. is committed to creating a company that is as diverse as our consumers. We value the differences in one another and believe our differences make us stronger. Our diverse and inclusive corporate culture starts with the recruitment process. We are committed to being an equal opportunity employer. We aim to create equal opportunities for our associates, customers, and suppliers regardless of race, color, religion, sex, national origin, age, disability, sexual orientation, gender identity, or any other legally protected characteristic.

Skills Required

  • Experience in outdoor/sports/footwear/fashion industry
  • Strong understanding of the market and commercial awareness
  • Excellent communication skills with stakeholders
  • Strong organizational and motivational skills
  • Proficient IT skills including Social Media, MS Office, Adobe Photoshop, and Creative Suite tools
  • Fluency in English and local language
  • Ability to multi-task with attention to detail

Wolverine Worldwide Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Wolverine Worldwide and has not been reviewed or approved by Wolverine Worldwide.

  • Wellbeing & Lifestyle Benefits Total rewards include on‑site fitness programs, discounted gym memberships, subsidized cafeterias, substantial product discounts, and amenities like dog daycare and trails at select locations. Coaching access, mentoring, and leadership development further reinforce a wellbeing‑oriented experience.
  • Parental & Family Support Offerings span paid parental leave, adoption assistance, and, at some locations, on‑site daycare. Mental health services and an Employee Assistance Program add family and caregiver support.
  • Retirement Support A matched 401(k) plan and an employee stock purchase plan provide tools for long‑term financial security. Financial wellness programming is available to help employees maximize these benefits.

Wolverine Worldwide Insights

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The Company
HQ: Rockford, MI
3,466 Employees
Year Founded: 1883

What We Do

Founded in 1883 on the belief in the possibility of opportunity, Wolverine World Wide, Inc. (NYSE: WWW) is one of the world’s leading marketers and licensors of branded casual, active lifestyle, work, outdoor sport, athletic, children's and uniform footwear and apparel. Through a diverse portfolio of highly recognized brands, our products are designed to empower, engage and inspire our consumers every step of the way. The company’s portfolio includes Merrell®, Sperry®, Hush Puppies®, Saucony®, Wolverine®, Keds®, Stride Rite®, Chaco®, Bates®, and HYTEST®. Wolverine Worldwide is also the global footwear licensee of the popular brands Cat® and Harley-Davidson®. Based in Rockford, Michigan, for more than 130 years, our products are carried by leading retailers in the U.S. and globally in approximately 170 countries and territories.

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