Territory Sales Representative -CO, WY, UT, AZ, NM

Posted 14 Hours Ago
Be an Early Applicant
Denver, CO
Entry level
Food • Pet
The Role
The Territory Sales Representative will focus on increasing the retail presence and sales of Primal Pet Group products in the assigned region. This involves developing relationships with retailers, training their staff, managing promotions, expanding product availability, and ensuring customer satisfaction with distribution partners.
Summary Generated by Built In

Company Overview

The Primal Pet Group includes manufacturers of fully prepared, human-grade raw foods, treats, and supplements for dogs and cats. The Primal Pet Group was founded with the goal of improving the quality of life and overall health and happiness of pets through wholesome raw foods that mimic the diet of animals in the wild. We are looking for reliable, motivated, pet companions to join our fast-paced, growing Primal Pet Team!

Job Description

Primal Pet Group is seeking an energetic, passionate, and steadfast individual to join our team to serve the Market including Utah, Wyoming, Colorado, Arizona, and New Mexico. This position is responsible for increasing retail availability, awareness, recommendation, and consumption of Primal Pet Group products in an assigned territory. This includes prospecting and generating new commercial business at the retailer and distributor levels.

  • Develop a strong network of relationships with retailers, distributor personnel and influencers, maximizing your impact and remain plugged into everything that's happening in your market.
  • Open new retail accounts.
  • Expand the assortment of Primal Pet Group products available at existing retail accounts.
  • Train existing and new retail accounts on the features and benefits of Primal Pet Group’s products, as well as how to recommend them to consumers. Identify and train at least one retail associate per location to be in store “expert” on the Primal brands.
  • Leverage distributor resources including sales personnel, thereby increasing your influence in the market, executing effective placement of promotions, and driving initial product trial.
  • Help ensure sufficient distributor inventory levels are in place and confirm retailer satisfaction with distribution partners.
  • Identify the best retailer and community events to attend and/or support utilizing the Primal Demo Team.
  • Manage available resources effectively to deliver maximum results.

Essential Duties and Responsibilities

  • Knowledge of Pet Food Industry brands and products.
  • Previous Sales experience in Pet or Natural Foods preferred.
  • Strong Presentation and facilitation skills. 
  • Listens well and gets clarification, responding appropriately to questions.
  • Self-starter in an independent environment.
  • Strong organizational skills: managing multiple tasks and imperatives.
  • Effective budget management and attention to detail.
  • Goal oriented with a track record of success.
  • Proficient in Microsoft Office applications including Word, Excel, Outlook, PowerPoint, etc.

Special Requirements

  • Ability to travel up to 50% of the schedule 
  • Availability to work nontraditional hours including some weekends and evenings based on operational needs.
  • Primal is accepting applicants residing in the Denver CO area.

Why join the Primal Pack?

Primal offers great benefits and perks such as:

  • 401k with Company match up to 4%
  • Paid vacation and sick hours.
  • Paid company holidays, 8 per year.
  • Low-cost medical insurance
  • Competitive dental, vision, and supplemental insurance. Plus, discounted pet insurance!
  • Internal Career opportunities, training, and much more!
The Company
HQ: Fairfield, CA
216 Employees
On-site Workplace
Year Founded: 2021

What We Do

Primal Pet Group is a leading manufacturer of raw and gently prepared foods, treats, chews, and supplements for pets. The company is committed to giving dogs and cats the life they deserve by rethinking what they eat and offering innovative solutions that are built with purpose and backed by research.

The premium portfolio of brands includes Primal Pet Foods (primalpetfoods.com), which pioneered the raw and fresh pet food category, and Himalayan Pet Supply (www.himalayan.pet), which is known for creating the original Himalayan Dog Chew and establishing a new category of dog chews in the United States. The Primal Pet Group portfolio also includes Prairie Dog Pet Products (prairiedogpetproducts.com), Primal Pets Health Supplements (primalpets.com) and EcoKind Treats & Chews (ecokindpettreats.com).

Primal Pet Group company operates state-of-the-art manufacturing facilities in California, Colorado, Texas, and Washington, and is focused on using production processes that best retain the natural nutrition of quality ingredients.

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