Technical Product Marketing Manager (TPMM)

Posted Yesterday
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5 Locations
In-Office or Remote
Mid level
Software
The Role
The Technical Product Marketing Manager will coordinate launches, create technical content, manage social media, and develop messaging for Anza's blockchain solutions, focusing on technical audiences.
Summary Generated by Built In
Who We Are

Anza is a Solana R&D lab pushing the boundaries of blockchain performance and scalability. Anza was founded by experienced executives and core engineers solving the toughest problems in Web3. Crypto ecosystems rely on robust protocols, and we believe those are best built out in the open, with multiple contributors. We pioneer advanced solutions to meet the evolving demands of decentralized applications.

The Role

As Technical Product Marketing Manager, you will own how Anza's work reaches the validators, developers, and ecosystem partners who build on and depend on the Agave client. You will sit at the intersection of engineering, developer relations, and external communications, translating deeply technical protocol work into a clear narrative, coordinating major launches end-to-end, and shaping how the broader Solana ecosystem understands what Anza ships and why it matters.

This is not a traditional product marketing role. You will be expected to skim code change descriptions & Solana Improvement Documents or sit in on a working group call and walk out with an understanding of what it is, who needs to hear about it, and how to talk about it. Your work will heavily influence the ecosystem’s understanding and adoption of Anza’s work. 

Responsibilities
  • Major Launch Coordination: Own end-to-end coordination for Anza's most consequential 2026 launches; Alpenglow's path to mainnet, MCP's initial release, IBRL milestones, and the validator-facing rollout of changes like SIMD-0123 (Block Revenue Distribution). Drive narrative development, content production, spokesperson selection, timing, and channel strategy across Anza, the Solana Foundation, and ecosystem partners.
  • Release Management: Drive the marketing motion for the Agave release cycle, including the upcoming 4.2 release and the parallel stable/beta tracks. Determine what gets highlighted, who speaks to what, when announcements drop, and how the story unfolds across our blog, social, GitHub release notes, technical documentation, and press. Build a repeatable release playbook so future releases ship with consistent quality and momentum.
  • Technical Content and Positioning: Translate consensus changes (Alpenglow, MCP), networking and execution improvements (XDP, direct mapping, block limit increases), and operator/developer experience work (scheduler bindings, rent reduction, larger transaction sizes) into clear messaging for validators, developers, and the broader ecosystem. Write and edit launch posts, deep-dive explainers, and supporting collateral.
  • Social and Channel Ownership: Manage Anza's X (Twitter) presence end-to-end, setting editorial direction, drafting and scheduling posts, amplifying engineering wins, coordinating launch-day social rollouts, and engaging directly with the validator, developer, and broader Solana community. Treat the account as a primary surface for Anza's voice, not an afterthought.
  • Media and Foundation Coordination: Build relationships with crypto and infrastructure media and coordinate closely with the Solana Foundation on joint narrative, event timing, and media strategy across major milestones.
  • Project Management: Own the operational backbone of Anza's marketing and communications motion, running content calendars, tracking cross-team alignment on launches, coordinating review cycles, and managing the dependencies and timelines that keep external rollouts on track. You will be the person making sure the surrounding communications, content, and partner coordination land on time and in sync without becoming a tax on the engineers doing the work.
  • Messaging and Narrative: Develop messaging frameworks and positioning for Agave and Anza's broader product surface, and ensure narrative consistency across all external touchpoints — from GitHub release notes to mainstage conference keynotes.

RequirementsWhat You'll Bring
  • Background: A former engineer who moved into marketing, or several years of hardcore technical marketing in infrastructure, developer tools, distributed systems, or protocol-level crypto. Traditional consumer or B2B SaaS PMM backgrounds are not a fit for this role.
  • Technical Fluency: Demonstrated ability to read code descriptions, technical specs, or protocol documentation and independently form a point of view on what matters. Familiarity with validator clients, or networking is a strong plus.
  • Launch Experience: Proven track record running complex, multi-stakeholder launches end-to-end in technical product environments, ideally launches involving multiple independent organizations.
  • Writing: Excellent written and verbal communication skills, especially in technical writing, you can ship a launch post that engineers respect, and non-experts can follow.
  • Project Management: Strong instincts for driving cross-functional execution without becoming a source of friction. Comfortable holding partners accountable to commitments without being pushy or process-heavy.
  • Ecosystem Knowledge: Knowledge of and passion for the Solana and Web3 ecosystems. Familiarity with Agave, validator clients, SIMDs, or consensus-level concepts is highly desirable.
  • Disposition: Scrappy, low ego, self-motivated, looking to dive right in.
Preferred Qualifications
  • Existing relationships with crypto/infrastructure media or developer communities.
  • Experience coordinating launches across multiple independent organizations (foundations, client teams, ecosystem partners).
  • Active participation in Bitcoin/Ethereum/Solana projects or the open-source community.

BenefitsWhy Join Anza?

We offer a dynamic, fast-paced environment where innovation and problem-solving are at the heart of everything we do. Here, your work will have a direct impact on how blockchain infrastructure is built, communicated, and adopted, contributing to the foundation of decentralized applications worldwide.

We're excited to welcome individuals who share our passion for pushing the boundaries of blockchain technology. If you're ready to take on the challenge and help shape how the next generation of blockchain infrastructure reaches the world, we'd love to hear from you.

The salary range for US-based candidates will be determined throughout the interview process, depending on experience, skill, and location.

Skills Required

  • Background in engineering or technical marketing in infrastructure, developer tools, or crypto protocols
  • Demonstrated technical fluency to read code and protocol documentation
  • Proven track record of managing complex launches involving multiple stakeholders
  • Excellent written and verbal communication skills, particularly in technical writing
  • Strong project management capabilities with a collaborative mindset
  • Knowledge and passion for Solana and Web3 ecosystems
Am I A Good Fit?
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The Company
HQ: Anza-Borrego, CA
22 Employees

What We Do

Anza is the leading Solana-focused software development firm, building resilient, elegant, and impactful protocols.

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