AMP Sports is seeking a visionary, commercially minded Senior Vice President of Sports Podcast Revenue to lead revenue strategy, advertiser partnerships, sponsorship development, and commercial performance across its growing sports podcast portfolio. This executive will identify, develop, and scale high-value revenue opportunities across podcasts, digital video, social-first programming, talent-led franchises, and multi-platform sports experiences.
What You’ll Do
- Lead the sales strategy, client growth plan, and revenue performance for AMP Sports’ podcast and audio portfolio.
- Develop and grow direct advertiser, agency, sponsorship, branded-content and strategic-partnership revenue opportunities.
- Identify high-potential sports franchises, talent-led properties, audience segments, and cultural moments that can be transformed into scalable commercial offerings.
- Partner with AMP Sales & Marketing Solutions to create compelling sales narratives, sponsorship packages, integrated marketing programs, and advertiser solutions.
- Work alongside Sports Partnerships & Activations to develop premium partnership opportunities involving athletes, teams, leagues, live events, and brand activations.
- Establish revenue targets, forecasts, pipeline discipline, pricing strategy, inventory models, and performance reporting for the business.
- Build commercially viable packaging across podcast, video, social, digital, live, broadcast, and other relevant Sinclair platforms.
- Develop relationships with senior brand marketers, agencies, media buyers, sports partners, platforms, talent representatives, and other strategic partners.
- Identify new revenue streams, including branded content, custom programs, affiliate opportunities, licensing, commerce, events, subscriptions, and emerging platform monetization.
- Partner with content, audience, analytics, legal, finance, and business affairs teams to ensure commercial opportunities are executable, brand-safe, and aligned with rights obligations.
- Use audience data, market intelligence, advertiser feedback, and revenue performance to inform commercial strategy, product development, and investment priorities.
- Recruit, lead, and develop a high-performing commercial team with clear accountability, strong collaboration, and a results-oriented culture.
Represent AMP Sports externally with clients, agencies, platforms, partners, and industry leaders.
What You’ll Bring
- 15+ years of progressive leadership experience in sports media, podcasting, audio, digital media, advertising, sponsorship, partnerships, or a related commercial media business.
- 8+ years leading senior sales, revenue, partnerships, business development, or commercial strategy teams.
- Demonstrated success growing revenue for sports, audio, podcast, video, social, streaming, television, or talent-led media properties.
- Deep understanding of advertising sales, sponsorship development, branded content, agency relationships, media monetization, and evolving sports-media consumption habits.
- Experience developing multi-platform commercial packages across audio, video, social, digital, live events, and traditional media.
- Strong financial and business judgment, including forecasting, pricing, inventory management, revenue planning, and performance analysis.
- Proven ability to build and maintain senior-level relationships with brands, agencies, platforms, sports properties, talent, and strategic partners.
- Experience negotiating or overseeing complex advertising, sponsorship, distribution, licensing, talent, or partnership agreements in partnership with legal and business affairs.
- Exceptional executive presence, communication, negotiation, decision-making, and stakeholder-management skills.
High integrity and sound judgment in matters involving brand safety, rights, talent relationships, advertiser commitments, and audience trust.
Preferred Qualifications
- Experience monetizing a sports podcast, audio, digital-video, social, streaming, or multi-platform media portfolio.
- Established relationships with national advertisers, media agencies, sports marketers, leagues, teams, talent representatives, and platform partners.
- Experience launching new commercial products, scaling a revenue organization, or building monetization infrastructure during a period of rapid growth.
Bachelor’s degree or equivalent combination of education and relevant experience; advanced degree is a plus.
How Success Will Be Measured
- Revenue growth, profitability, forecast accuracy, and achievement of annual commercial targets.
- Growth of advertiser, agency, sponsorship, and strategic-partner relationships.
- Development of scalable, differentiated sponsorship and advertising products.
- Expansion of revenue across podcasts, video, social, digital, live, and other Sinclair platforms.
- Strength and health of the revenue pipeline, renewals, client retention, and long-term partnership value.
Recruitment, development, and retention of a high-performing commercial team.
About AMP Sports
AMP Sports creates distinctive sports storytelling and fan experiences across podcasts, digital video, social, creator-led content, and emerging platforms. As part of Sinclair, the group combines an entrepreneurial approach with broad reach, strategic relationships, and the resources to build meaningful audiences and scalable media properties.
The base salary compensation range for this role is $250,000 to $325,000. In addition, this role may be eligible for a discretionary quarterly and annual bonus which would be awarded based on individual and company performance. Final compensation for this role will be determined by various factors such as a candidates’ relevant work experience, skills, certifications, and geographic location. Full time positions are eligible for benefits that include participation in a retirement plan, life and disability insurance, health, dental and vision plans, flexible spending accounts, sick leave, vacation time, personal time, parental leave and employee stock purchase plan.
Sinclair is proud to be an equal opportunity employer and a drug free workplace. Employment practices will not be influenced or affected by virtue of an applicant's or employee's race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, age, disability, genetic information, military or veteran status or any other characteristic protected by law.
About Sinclair:
Sinclair, Inc. (Nasdaq: SBGI) is a diversified media company and a leading provider of local news and sports. The Company owns, operates and/or provides services to 177 television stations in 79 markets affiliated with all major broadcast networks; owns Tennis Channel, the premium destination for tennis enthusiasts; and multicast networks CHARGE, Comet, ROAR and The Nest. Sinclair’s AMP Media produces a growing portfolio of digital content and original podcasts. Additional information about Sinclair can be found at www.sbgi.net.
About the Team
The life-blood of our organization is our people. We have a compelling story, a goal-oriented culture, and we take really good care of people. How good? Here is a glimpse: great benefits, open-door policy, upward mobility and a strong desire to see you succeed. Ready to be part of a winning team? Let’s talk.
Skills Required
- 15+ years of progressive leadership experience across sports media, podcasts or audio, digital video, social content, streaming, television, or related content businesses
- 8+ years leading senior, multidisciplinary teams across content, production, programming, audience development, talent, and operations
- Demonstrated success building, scaling, or transforming a sports media or audio portfolio and developing recognizable content franchises
- Deep understanding of sports audiences, talent-led media, podcast and video ecosystems, YouTube, social platforms, programming strategy, and evolving consumption behaviors
- Executive-level business judgment involving budgets, production economics, resource allocation, performance analysis, and portfolio decisions
- Track record of recruiting and developing high-impact talent, creators, producers, and leaders
- Experience negotiating or overseeing content, talent, distribution, licensing, rights, production, or strategic partnership agreements
- Ability to translate audience insight and cultural opportunity into distinctive content strategies and scalable operating plans
- Exceptional executive presence, communication, decision-making, and stakeholder-management skills
- High integrity and sound judgment regarding talent, editorial standards, brand safety, intellectual property, rights, and audience trust
- Experience leading a portfolio spanning podcasts, digital video, social, streaming, and traditional media distribution
- Established relationships across sports talent, leagues, teams, creators, podcast platforms, video platforms, studios, and production partners
- Experience launching new businesses, integrating teams or assets, or creating operating infrastructure during rapid growth
- Bachelor's degree or equivalent combination of education and relevant experience
- Advanced degree
What We Do
Sinclair Broadcast Group, Inc. is one of the largest and most diversified television broadcasting companies in the country. Sinclair owns and operates, programs or provides sales services to more television stations than anyone and has affiliations with all the major networks. In addition, Sinclair is the leading local news provider in the country, as well as a producer of sports content. Sinclair owns a multicast network, four radio stations and a cable network. Sinclair’s broadcast content is delivered via multiple-platforms, including over-the-air, multi-channel video program distributors, and digital platforms. Sinclair, either directly or through its venture subsidiaries, makes equity investments in strategic companies. Sinclair Broadcast Group, Inc. was founded in 1986, went public in 1995 and is traded on the NASDAQ Global Select Market under the ticker symbol SBGI. Throughout our history, Sinclair Broadcast Group has been at the forefront of industry-changing events and technological advances. Our vision and first-to-market mentality drives our ‘next generation’ thinking; stimulating conversations, innovating through our expertise, and advocating for the development of technology and evolving business models. As a leading over-the-air broadcast television company, our primary business is to engage consumers on multiple platforms with relevant and compelling news, entertainment and sports content, and to provide advertisers and business efficient means and value to connect with our mass audiences. We recognize the vital role broadcast television plays in branding and local content delivery, and therefore strive to constantly be at the forefront of leading edge technology and structures to advance the industry.
