SVP, Product Strategy

| Burbank, CA, USA
Employer Provided Salary: 193,000-221,000 Annually
Salary data is provided by the employer. Please note this is not a guarantee of compensation.
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The VP, Global Product Strategy is responsible for planning, implementing and managing overall strategy for the Spotlight product portfolio. They will help shape XR product development, partnering Product Marketing on positioning and go to market strategy through examination of short term and long term business needs that are influencing XR's ecosphere.

The hired candidate will be the bridge between XR and our clients. They will assess client needs and determine which products may experience the highest demands. With involvement in the product lifecycle from ideation to release they will make recommendations about product development and product development strategies, and help determine long and short term pricing strategies with the intention of increasing revenue through product sales.

The Candidate

A strategic thinker having strong business and technical acumen are key for this position. The hired candidate must be well-versed in current technology and understand the competitive landscape of XR's Spotlight ecosystem.

Strong communication and presentation skills will help facilitate meetings with internal stakeholders as well as board members and/or investors.

Key areas of responsibility include:

  • Work with Sales, Product Marketing, Technology and other teams to ensure successful sales and marketing strategy execution based on product strategy
  • Conduct regular assessments of internal and external data to determine the success of XR's product offerings and the ability to meet sales expectations and to set pricing strategies
  • Understand customer and market requirements, ability to translate them into product strategy with focus on user experience; Partner with development team to drive innovation and strategic thinking
  • Use customer and stakeholder feedback to make improvements and adjustments to technology
  • Monitor KPI's to assess product performance; Present strategies and findings to the board and/or future investors
  • Assess strategies regularly with plans to pivot as needed based on market indications of changing client needs
  • Performs other projects or duties as assigned

*Pursuant to California's Pay Transparency Law the pay range for this position is $193,000 - $221,000; base pay offered may vary depending on job-related knowledge, skills, and experience.


  • Bachelor's degree in Marketing or other relevant field degree or relevant experience; plus 15+ years of experience
  • Experience developing products in the Talent Payroll, Production Payroll field preferred
  • Experience in product research / design, software development, or marketing are a plus
  • Experience analyzing technology trends to develop strategy
  • Strong analytical and problem solving skills. Ability to analyze data, understand workflows and develop recommendations for action based on the analysis
  • Ability and experience taking complex concept or product and delivering it in an effective manner
  • Exceptional communication skills, with the ability to effectively communicate at all levels of the organization utilizing multiple modes

Reporting Relationship

  • The Head Global Product Strategy will report to the President, Spotlight


  • Onsite or hybrid in our NYC office

XR will consider qualified applicants with a criminal history pursuant to the California Fair Chance Act. You do not need to disclose your criminal history or participate in a background check until a conditional job offer is made to you. XR believes in transparency and candidates will be given the chance to explain circumstances surrounding any convictions that may appear on a background check. Find out more about the Fair Chance Act by visiting


  • XR has 23 offices worldwide and teams spread throughout the US, EMEA and APAC, our multicultural teams work cross-departmentally and across continents and cultures towards a shared goal
  • It is our belief that the better we work together to help our clients achieve their goals, the more successful XR - Extreme Reach will be
  • Our leadership is provided a great deal of autonomy and freedom in their individual roles, they are encouraged to be self starters and to continuously develop their skills
  • Feedback from internal Employee Engagement Surveys cites the People, Teamwork and Flexibility as the most rewarding aspects of working at XR
  • We are a supportive and collaborative culture that values multiple perspectives, fresh thinking and is dedicated to DEI
  • XR celebrates diversity of ideas, people and experiences
  • Generous PTO, flexible work schedules and all positions allowing for hybrid working arrangements create a rewarding work-life balance
More Information on Extreme Reach
Extreme Reach operates in the AdTech industry. The company is located in Dedham, MA. Extreme Reach was founded in 2008. It has 761 total employees. To see all 6 open jobs at Extreme Reach, click here.
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