Supervisor, Measurement PMX Lift

Company Description

Publicis Media harnesses the power of modern media through global agency brands CJ, Performics, Publicis Collective, Publicis Health Media, Spark Foundry, Starcom and Zenith. A key business solution of Publicis Groupe ([Euronext Paris FR0000130577, CAC 40], Publicis Media's digital-first, data-driven global practices deliver client value and increase growth in a platform-powered world. It is present in more than sixty countries with over 23,000 employees worldwide.

Job Description

Publicis Media Exchange (PMX) launched a new Advanced TV (ATV) practice. This practice combines the scale and expertise of Publicis Media with the data and technology of Publicis-owned Epsilon and strategic media partners to offer cross-channel video planning, execution, and measurement. The offerings within PMX Lift includes products around Addressable TV, and Over-The-Top (OTT) video.

PMX Lift is dedicated to supporting the sales/growth/demand of the PMX Lift product. To accommodate the increased demand and launch campaigns, the PMX Lift team is adding to our measurement department.

We are looking for an accomplished Supervisor of Measurement and Analytics, to join the growing team and help guide all aspects of implementing PMX Lift campaigns, with a focus & expertise on local campaigns.

On top of invaluable experience in the fast-growing, evolving ATV landscape, you will have the chance to work across a variety of client brands/markets and the opportunity to collaborate with different teams of experts.

You will be a working knowledge of media measurement and understanding of local versus national campaigns.

This is a hybrid role, requiring three days in-office each week. If you are contacted for an interview, your recruiter will discuss specifics with you, inclusive of any necessary reasonable accommodations.

Your Impact:

• Reports to VP Measurement & Analytics, PMX Lift
• Engagement with important teams to assist with Local Campaign reporting
• Working knowledge of advanced TV and its outputs
• Working knowledge of advanced attribution measurement such as attitudinal studies, foot traffic, and transactional across ATV and CTV environments
• Collaboration with internal & external teams in collecting and reporting post campaign measurement data
• Participation in campaign measurement planning and feasibility analysis
• Participation in measurement projects and evolution of products

Qualifications

• Bachelor's degree required
• 4 years of experience within an agency or media
• Background in Advanced TV, including Addressable TV, DDL, or OTT
• Experience preferred with Advanced TV platforms (examples including: Ampersand, Dish, Warner/Xandr, NBCU AdSmart, Viacom Vantage, Vizio, Samsung, and Roku)
• Understanding of Traditional and digital media data
• Mine data for applicable insights

Additional Information

Our Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact [email protected].

All your information will be kept confidential according to EEO guidelines.

Compensation Range: $70,000 - $110,000. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 10/21/2024.

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