The Role
This role supports the analytics function for a large, complex, multi-product portfolio client, focusing on executing measurement initiatives and delivering actionable insights.
The Supervisor is responsible for implementing analytics frameworks, supporting testing programs, and translating data into clear reporting and insights that inform day-to-day optimization decisions.
Key Duties & Responsibilities
- Execute components of a full-funnel measurement approach aligned to business objectives
- Support implementation of test-and-learn programs including incrementality testing and experimentation
- Assist in maintaining measurement roadmaps and learning agendas
- Apply foundational statistical concepts such as confidence intervals and trend analysis
- Analyze campaign performance across attribution, brand lift, and MMM outputs
- Translate data into actionable insights
- Support coordination with measurement and data partners
- Assist in managing timelines, deliverables, and reporting outputs
- Ensure data accuracy and consistency
- Help validate outputs and troubleshoot discrepancies
- Maintain documentation of inputs and assumptions
- Collaborate with strategy, investment, and activation teams
- Partner with BI and data teams on reporting
- Manage, mentor and train Analyst on team
Measurement Execution & Analytics
Partner & Measurement Support
Cross-Functional Collaboration & Leadership
Skills & Qualifications
- Bachelor’s degree in Analytics, Economics, or related field
- 4–6 years of experience in marketing analytics
- Experience with reporting and dashboards
- Familiarity with SQL Tableau, or Power BI
- Comfort with analyses like A/B testing, hypothesis testing, p-value, causal inference, MMM models, incrementality testing
- Understanding of MMM, attribution, and brand lift would be a plus
- Strong attention to detail and communication skills
- Strong initiative and ability to stay on task
Skills Required
- Bachelor's degree in Analytics, Economics, or related field
- 4-6 years of experience in marketing analytics
- Experience with reporting and dashboards
- Familiarity with SQL, Tableau, or Power BI
- Comfort with A/B testing, hypothesis testing, p-value, causal inference, MMM models, incrementality testing
- Understanding of MMM, attribution, and brand lift
- Strong attention to detail and communication skills
- Strong initiative and ability to stay on task
What We Do
Named “Most Innovative Agency” by Campaign US, Canvas Worldwide is an independent media agency that provides ingenious solutions for brands looking to challenge the status quo. And as a mission-based agency, our rallying cry, "Challenge the Comfortable," is our team philosophy to push outside our comfort zones to solve problems in new ways – because there can be no greatness without enduring a bit of discomfort. Canvas was created to embrace the rapid pace of change in the industry with the belief that future viability means reimagining what's possible. This fresh, strategic approach to media marketing services has produced an environment in which it’s possible to fearlessly try the unusual. Under the “Challenge the Comfortable” banner, the Canvas team dedicates itself to getting outside of our comfort zones and resisting the conventional. Launched in 2015, we are dual-headquartered in Los Angeles and New York, with regional offices in Chicago, Dallas, Denver and Atlanta. Canvas Worldwide services clients such as Hyundai, Kia, Genesis, Starz, MGM Studios, McDonald's and more. At Canvas, assumptions are left behind, everything is questioned, and in the process, the unexpected—sometimes even magical—happens daily. So, if you’re bold enough to Challenge the Comfortable… then we want YOU to come work for the most innovative agency in the country!
