About the Role:
Reporting to: Head of Strategy
As Strategy Director at Fuse, you will play a key role in shaping and delivering strategic direction for both UK and international clients. Reporting to the Head of Strategy, you will be a driving force behind our new strategy and comms planning team, helping to strengthen our market-leading partnerships strategy offering. You will lead high-profile client work, contribute significantly to new business development, and to projects enhanced on our agency’s thought leadership and reputation. This role requires a blend of strategic vision, commercial acumen, and a deep understanding of the evolving media and partnerships landscape.
Main day-to-day responsibilities will include, but not limited to:
Strategic Client Leadership
- Act as a senior strategic lead across key UK and international clients, building trusted relationships with senior stakeholders.
- Develop and deliver insightful, data-driven strategies that align with client business goals and drive measurable impact
- Collaborate closely with the Fuse Insights & Effectiveness team throughout data & insight mining and analysis in order to deliver innovative market-leading partnership strategies
- Collaborate closely with network clients’ media planning teams where relevant to deliver integrated comms solutions
- Support markets with partnership strategy briefs, ensuring consistency and effectiveness across key territories
- Ensure strategies align with evolving consumer behaviours, digital transformation, and emerging market trends
Broader Strategy & Business Growth
- Contribute to the evolution of our product, helping to enhance Fuse’s strategic capabilities both internally and externally.
- Work alongside Senior Leaders to shape the agency’s business strategy, focusing on both immediate and future opportunities.
- Support local Fuse markets by leading strategy training modules, running workshops, and coaching teams to strengthen their rights strategy offerings.
- Develop toolkits and frameworks to drive excellence and consistency across global markets.
- Partner with the Head of Strategy and growth team to bring Fuse’s new global proposition ‘Culturally Connected, Seriously Effective,’ to life through thought leadership and industry engagement.
- Monitor industry innovations and best practices to inform strategic recommendations and maintain a competitive edge
New Business & Commercial Leadership
- Play a key role in new business pitches, contributing strategic thinking and narrative and in some instances, leading pitch development.
- Develop solutions to client briefs, ensuring a coherent and compelling articulation of strategic recommendations.
- Enhance Fuse’s reputation across Omnicom Media Group and the wider Omnicom network through impactful thought leadership and best-practice sharing.
- Identify new revenue streams and innovative business opportunities that align with Fuse’s strategic vision
Cross-Functional Collaboration
- Work closely with divisional leads to ensure strategic alignment across all client deliverables.
- Foster collaboration between local and global teams to ensure knowledge sharing and cohesive execution of strategic initiatives.
About the Agency:
Culturally Connected, Seriously Effective.
A global agency with local expertise, connecting brands to the things that matter most to their audiences in culture through partnerships in sport, music, film & television, gaming & esports. These connections make our clients more memorable - the key to unlocking effectiveness.
Powered by Omnicom Media Group, we bring an extra edge to strategy, execution, and measurement.
Our work has won numerous awards, and the industry frequently recognises our people as top performers in their field. We place great importance on trusted relationships, sound moral judgement, and strong governance, all delivered through transparent processes.
We have a fantastic team of 120 in our London HQ and 300 more across offices worldwide, working with incredible clients, including PepsiCo, Vodafone, Nissan, British Gas, Renault, Enterprise Rent-A-Car, McDonald’s, and Just Eat Takeaway.com.
Follow us @fuse_agency Visit us online Find us on LinkedIn
Be Your Best
We want everyone to make the most of the opportunity to shine and showcase your talents and we are happy to make adjustments in the recruitment process so you can be your best. Please discuss any specific requirements with your dedicated Talent Team member or if you would feel more comfortable, you can email us confidentially at [email protected] to let us know how we can support you.
Diversity, Equity & Inclusion at OMG
At OMG, our vision is to be an agency where difference is valued and everyone is able to thrive in a culture of equality, inclusion and belonging. We are committed to providing a truly inclusive environment that reflects today’s society, where everyone is able to bring their true selves to work, and where diverse voices and backgrounds are valued, heard, and well-represented.
We will process your personal data in accordance with our Recruitment Privacy Notice which is available on https://omnicommediagroup.com/recruitment-privacy-notices/.
Omnicom Media Group UK Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Omnicom Media Group UK and has not been reviewed or approved by Omnicom Media Group UK.
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Leave & Time Off Breadth — Leave allowances include 27 days’ annual leave plus a birthday day and options to trade holiday. Additional “summer Fridays/recharge days” help widen time‑off options.
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Flexible Benefits — Hybrid working with a typical three‑days‑in/two‑days‑remote pattern and defined core hours supports flexibility. Work‑from‑anywhere allowances and 2–3 WFH days are also referenced in the UK context.
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Healthcare Strength — Private medical insurance, life assurance, and an Employee Assistance Programme are part of the core package. Mental wellbeing support, trained Mental Health First Aiders, and a subsidised gym further reinforce health coverage.
Omnicom Media Group UK Insights
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What We Do
OMG UK delivers transformational experiences for consumers, clients and talent. Powered by the Omni marketing orchestration system, OMG connects best-in-class capabilities that enable our full-service media agencies OMD, MG OMD, PHD and Hearts & Science to deliver more relevant and actionable consumer experiences, more productive and proactive client experiences, and more collaborative and rewarding talent experiences. We are enormously proud of our Agency and Network of the Year accolades, including most recently, PHD named Adweek’s Global Media Agency of the Year, MG OMD named Thinkbox TV Planning Agency of the Year, and OMG Unite named Media Agency of the Year at the Leadership and Diversity Awards. We are committed to providing a truly inclusive environment where everyone is able to bring their true selves to work, diverse voices and minority communities are valued, heard and well represented, and where everyone is able to thrive in a culture of equality, inclusion and fairness.
