The Role
Lead DACH strategy and planning, partnering with the General Manager on priorities, targets, market insights, and growth initiatives. Support commercial and marketing decisions across campaigns, deals, and channel mix; own category management strategies; and manage cross-functional projects spanning Commercial, Operations, and Marketing. Translate data analysis into actionable pricing, category, and operational decisions that improve revenue and profitability.
Summary Generated by Built In
Upway is the leading platform selling refurbished e-bikes in Europe and the US. Our mission is to make electric mobility accessible to everyone. As Strategy and Planning Manager, you'll drive key initiatives that shape our trajectory and help us deliver on our ambitious plan for DACH.
You will play a critical role across supporting DACH commercial and marketing operations to take the best decisions, partnering with the GM on strategy and planning, owning category management, and leading cross-functional projects that connect decisions to growth opportunities.
This role is ideal for someone with a strong analytical mindset who thrives in a fast-paced, problem-solving environment, blending strategy, operations, and data analysis.
The role will be based in Berlin, Germany (no relocation packages planned)
Key Responsibilities
- Commercial and marketing operations support to make sure we take the best decisions (campaigns, deals, channels mix).
- Category management: develop and execute targeted category strategies to unlock additional growth
- DACH strategy (defining priorities with GM) and planning: partner with the GM to set top priorities and cascade them into targets, informed by market insights and data
- Cross-functional project management: lead initiatives spanning Commercial, Operations, Marketing turning analysis into shipped decisions
Skills, Knowledge and Expertise
- 6+ years in consulting, pricing, revenue/category management, operations, data analytics or investment banking
- Exceptional analytical skills, comfortable working with numbers and making data-driven decisions, with SQL proficiency (or ability to learn it fast)
- Problem-solving and critical thinking mindset, with a focus on actionable insights
- Strong communication skills to translate complex analyses into clear, impactful strategies
- Proficient in English
Why join?
- "Right hand" to the GM DACH: direct exposure to top-level strategic decisions, not a siloed IC role
- Breadth across functions: touches pricing, product, category management, and operational channels: rare cross-functional scope for one seat
- High-visibility, high-impact projects: work directly shapes revenue and profitability (e.g. pricing strategy), not back-office analysis
Real strategic decisions, not just supporting them: you define pricing strategy and category approach directly, rather than building the deck that informs someone else's decision
About
At Upway, we are making electric mobility accessible to everyone. We are looking for high intelligence, high energy and high integrity people to join us on an exciting journey and reshape mobility with us.Our mission is to make e-bikes the norm, redefining how the world moves. As the global leading platform for certified pre-owned and refurbished e-bikes, we proudly serve customers across nine countries, including France, Germany and the US.We are an international company and operate from Paris, Antwerp, Berlin, Dusseldorf, Los Angeles, Amsterdam and New York. In just three years, we achieved a fast paced growth, ambitious expansion and secured $120M+ from leading investors, including Sequoia, Exor Seed, Korelya Capital & GFC.
Skills Required
- 6+ years of experience in consulting, pricing, revenue or category management, operations, data analytics, or investment banking
- Exceptional analytical skills and comfort working with numbers and data-driven decision-making
- SQL proficiency or ability to learn SQL quickly
- Problem-solving and critical-thinking mindset focused on actionable insights
- Strong communication skills for translating complex analyses into clear, impactful strategies
- Proficiency in English
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The Company
What We Do
Upway is a leading international marketplace for certified pre-owned electric bikes. Founded in 2021, the company specializes in the refurbishment and resale of e-bikes, aiming to make sustainable electric mobility accessible and affordable. Upway operates an extensive circular mobility network, partnering with retailers and individuals to recondition bikes and provide them with a one-year warranty across multiple countries, including the US and Europe.
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