Strategic Partnerships Manager (Ad-Tech)

Posted 2 Days Ago
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Barcelona, Cataluña, ESP
In-Office
Senior level
AdTech
The Role
Lead and manage Mobile Measurement Partner (MMP) relationships, ensure seamless technical integrations, resolve attribution issues, scout and develop new ad-tech and measurement partnerships (including CTV), execute co-marketing initiatives, and educate internal teams on partner roadmaps and industry privacy changes.
Summary Generated by Built In

Smadex is a global leader in the programmatic space, providing a world-class DSP for mobile, CTV, and video. As we scale our footprint across the Americas, we are looking for a strategic powerhouse to lead our partnership efforts. You will be the face of Smadex to the industry’s most important players, moving beyond simple networking to build high-value, sustainable alliances that drive revenue and product innovation.

The Role:

As a Strategic Partnerships Manager at Smadex, you will be the primary link between our platform and the mobile measurement ecosystem. You will initially take full ownership of our MMP (Mobile Measurement Partner) relationships (e.g., AppsFlyer, Adjust, Singular, Kochava, etc.), ensuring our technical integrations are seamless and our commercial synergy is maximized.

As you master the MMP landscape beyond AppsFlyer, your scope will expand to identify and cultivate new strategic partnerships - ranging from creative platforms and data providers to innovative ad-tech enablers and advanced measurement solutions, including incrementality and emerging CTV measurement partners - that drive value for our performance advertisers and help shape the future of cross-channel performance advertising.

What you will do:

  • MMP Relationship Management: Act as the main point of contact for all MMP partners. Maintain deep relationships with their BD and Partner Management teams.
  • Technical Advocacy: Stay ahead of industry changes (SKAdNetwork, Privacy Sandbox, etc.) and work with our Product team to ensure Smadex remains a preferred, certified partner across all tracking platforms.
  • Strategic Growth: Collaborate closely with the marketing team to develop and execute co-marketing initiatives with partners that elevate Smadex’s visibility - webinars, co-branded content, and industry events that strengthen our positioning as a leading performance DSP.
  • Conflict Resolution & Support: Act as an escalation point for the Account Management and Adops teams when attribution or integration discrepancies arise.
  • Expansion of Scope: Beyond MMPs, scout and vet new partnership opportunities that complement our core DSP offering, helping to build a broader "Smadex Ecosystem."
  • Internal Education: Keep the internal team updated on partner product roadmaps and industry trends that impact performance marketing.

Skills and requirements:

  • 5+ years of AdTech experience within a DSP, SSP, MMP, Ad Network, or related ecosystem player.
  • Strong understanding of programmatic advertising, with a focus on mobile marketing technologies and supply dynamics.
  • Proven track record of building and scaling strategic partnerships in the Americas region.
  • Excellent communication and storytelling skills, with the ability to pitch, present, and influence senior stakeholders internally and externally.
  • Demonstrated ability to build deep partnerships through relationship management and consultative selling.
  • Bachelor’s or Master’s degree preferred; equivalent professional experience will be considered.

What’s in it for you?

  • Integrate a highly motivated and young team.
  • Great compensation package.
  • Top location at the heart of Barcelona in a penthouse office with a rooftop terrace, barbeque, and a fully stocked fridge.
  • Work from home: 2 days/week
  • Private Health Insurance
  • Access to LinkedIn Learning
  • Meal vouchers - Tickets Restaurant monthly allowance.
  • Monthly gym allowance: Choose between DiR Gym and Wellhub
  • Monthly TGIF events.
  • Regular team-building events.
  • Fun and friendly work environment with talented marketers and engineers from over 40+ countries
  • And more!

Please note that we do NOT provide VISA sponsorship for this role. Candidates without a legal permit to work in the location will not be considered.

Skills Required

  • 5+ years of AdTech experience within a DSP, SSP, MMP, Ad Network, or related ecosystem player
  • Proven track record of building and scaling strategic partnerships in the Americas region
  • Strong understanding of programmatic advertising, mobile marketing technologies and supply dynamics
  • Familiarity with Mobile Measurement Partners (AppsFlyer, Adjust, Singular, Kochava) and technical integration processes
  • Knowledge of industry privacy/measurement changes (e.g., SKAdNetwork, Privacy Sandbox) and ability to work with Product on integrations
  • Excellent communication, storytelling, and presentation skills to influence senior stakeholders
  • Demonstrated consultative selling and relationship management skills
  • Legal authorization to work in the location (no visa sponsorship provided)
  • Bachelor's or Master's degree (or equivalent professional experience)
  • Experience with CTV measurement, incrementality solutions, or other advanced measurement partners
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The Company
HQ: Barcelona
107 Employees

What We Do

Smadex is the transparent DSP engineered for growth. The number one solution for user acquisition, retargeting and branding campaigns. We address the challenges and concerns of marketers by providing a fully transparent platform built on strong technology, countless programmatic management features and powerful machine learning algorithms that focus on achieving real outcomes. Advertisers can access global consumers on the highest quality brand safe and viewable inventory at scale, and capture attention using strong and engaging ad formats to drive performance sales and brand metrics. Smadex partners with the leading third party platforms to provide the most innovative solutions and independent measurement. Our open platform can easily plug and play with any new external partners. Smadex is a technology company led by engineering and data science, working with agencies and direct clients across the globe. Smadex is a business unit of Entravision Communications (NYSE: EVC)

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