Havas
Job Description
Job Title: Senior Strategist
Reports to: Strategy Director
Department: Strategy
Summary
Responsible for using experienced account and strategy techniques and the latest and most innovative methods for obtaining customer insight.
Responsibilities
- Represents the client’s customers in client meetings and presents research/strategy findings.
- Works as a fully integrated member of the client’s designated team with particular close cooperation with account service.
- Provides leadership and guidance for other team members on branding initiatives.
- Crafts creative briefs and provides clear persuasive briefings to creatives.
- Recommends and implements research that will aid in the consumer insight gathering and strategic process.
- Manages primary research specialists and provides clear specifications for actionable relevant research to the team and client.
- Develops accurate and insightful conclusions from research data and presents strategy and direction to the client.
- Monitors and interprets cultural and social trends relevant to the client’s business.
- Participates in new business development
Qualifications
- Minimum of a bachelor’s degree, MBA or equivalent business experience preferred
- Six+ years of work experience in an advertising agency in a related area, including at least five years in account strategy required.
- Integrated experience highly preferred with an emphasis on digital.
- Excellent communication ability: Ability to read and interpret information from a variety of sources, such as trade journals, research reports, white papers and cross-tabulated survey data. Ability to write research reports, presentations, white papers and general business correspondence. Ability to effectively present research results to customers, clients and other employees of the organization.
- Excellent reasoning ability: Ability to define problems, collect information, establish facts and draw valid conclusions based upon information furnished in written, oral or diagram form. Ability to deal with problems involving several concrete variables in standardized situations.
- Embodies Havas values
We are an equal opportunity employer and value diversity at our company.
Skills Required
- Minimum bachelor's degree or equivalent business experience
- Six or more years of related work experience in an advertising agency
- At least five years of account strategy experience
- Integrated experience with an emphasis on digital
- Excellent communication skills, including interpreting research and presenting findings
- Excellent reasoning and problem-solving ability
- MBA
- Embodies Havas values
What We Do
Havas is a global communications and marketing group that provides advertising, communications and marketing services through its Creative, Media and Health Havas business units. It serves a diversified portfolio of local and global clients across industry verticals and continents, delivering capabilities ranging from creative brand experiences and media to health communications. The group operates internationally through Havas S.A.S. and its subsidiaries.
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