Sr. Specialist, Indirect Channel Marketing

Comcast Business offers a suite of Connectivity, Communications, Networking, Cybersecurity, Wireless, and Managed Solutions to help global organizations of all sizes prepare for what’s next. Powered by the nation’s largest Gig-speed broadband network and backed by 24/7 customer support, Comcast Business is the nation’s largest technology provider to small businesses and one of the leading service providers to the Enterprise market. Comcast Business has been consistently recognized by industry analysts and associations as a leader and innovator, and one of the fastest growing providers of Ethernet services.

Job Summary

As a key member of the Indirect Channel’s Solutions Advisor Program (SAP) marketing team, this role supports strategic marketing execution for our top-tier Executive and Signature partners. It leads data-driven program measurement, reporting, and best practice development to enhance partner engagement and optimize marketing performance across the team.

Job Description

Core Responsibilities

• Executive & Signature Program Support – Coordinate MDF execution, partner communications, sales enablement materials, and timely delivery of program content.
• Partner Engagement & Promotion – Track and report on SAP program benefit usage and active promotions. Highlight partner use cases and best practices to increase engagement and program visibility.
• SAP Reporting and Analytics – Deliver regular performance reports across tiers and campaigns. Monitor ROI, manage CRM campaign codes, route lead gen data, and provide actionable insights. Serve as the center of excellence for budget tracking and accounting.
• Cross-Functional Coordination & Special Projects – Oversee distribution lists, SAP inbox management, swag fulfillment, and partner-focused marketing requests. Ensure alignment with internal teams for seamless execution.
• Portal Management – Maintain internal (mySource) and external (CB Source) portals. Ensure timely updates, brand consistency, and content quality. Manage registrations, conduct audits, generate usage insights, and process change
• Coordinates and leads the design and copywriting of marketing communication materials including direct mail, brochures, web content, sales letters, flyers, newsletters, newspaper, radio and TV advertising and other projects.
• Maintains the Company's brand identity standards and ensures ongoing brand awareness and consistency in all creative materials.
• Works with internal resources to determine best targeting practices for various advertising tactics.
• Oversees marketing library which includes marketing plans, collateral, creatives and promotional materials.
• Oversees work of outside vendors to assure timely and accurate project completion.
• Assists in the development and implementation of internal Marketing Communications plans. Conducts research for implementation of media plans.
• Creates media schedules and manages copy rotation.
• Monitor budget for campaigns.
• Coordinates multiple priorities while meeting simultaneous deadlines.
• Follows through to ensure that deadlines are met and deliverables meet specifications.
• Consistent exercise of independent judgment and discretion in matters of significance.
• Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) and overtime as necessary.
• Other duties and responsibilities as assigned.

Employees at all levels are expected to:

• Understand our Operating Principles; make them the guidelines for how you do your job.
• Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
• Know your stuff - be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
• Win as a team - make big things happen by working together and being open to new ideas.
• Be an active part of the Net Promoter System - a way of working that brings more employee and customer feedback into the company - by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
• Drive results and growth.
• Support a culture of inclusion in how you work and lead.
• Do what's right for each other, our customers, investors and our communities.

Disclaimer:

• This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.

Skills

Collaboration, Marketing, Marketing Communications (MarCom)

We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That's why we provide an array of options, expert guidance and always-on tools that are personalized to meet the needs of your reality—to help support you physically, financially and emotionally through the big milestones and in your everyday life.

Please visit the benefits summary on our careers site for more details.

Education

Bachelor's Degree

While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.

Certifications (if applicable)

Relevant Work Experience

5-7 Years

Comcast is an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.