Job Description
HCP public education :
The Senior Product Manager will be responsible for HCP public education initiatives within the Consumer Team, bridging HCP and consumers through innovative educational formats. This role requires a unique blend of consumer insights, FMCG expertise, and HCP engagement experience to drive impactful education strategies.
- HCP Ecosystem Understanding: Map and analyze the full HCP public education landscape, including academic congresses, associations, digital platforms, and social media.
- Innovative Education Formats: Design and implement creative approaches to educate HCPs (e.g., congress activations, digital platforms, social media innovations, interactive content).
- Public education via HCP: Enable and inspire HCPs to engage consumers with credible, accessible education.
- Consumer Insights Application: Translate consumer behavior and needs into actionable education strategies, leveraging FMCG industry best practices.
- Cross-functional Collaboration: Partner with procurement, agencies, medical affairs, and external stakeholders to ensure seamless project execution.
- Performance Measurement: Establish KPIs and track the effectiveness of HCP education initiatives.
Required Skills:
Adaptability, Brand Management, Consumer Behavior, Content Creation, Creativity, Customer Insights, Digital Consumer Engagement, Digital Platforms, Market Research, Market Segmentation, Social Media, Social Media Management, Strategic ThinkingPreferred Skills:
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Search Firm Representatives Please Read Carefully
Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.
Employee Status:
RegularRelocation:
No relocationVISA Sponsorship:
NoTravel Requirements:
No Travel RequiredFlexible Work Arrangements:
Not ApplicableShift:
Not IndicatedValid Driving License:
NoHazardous Material(s):
n/aJob Posting End Date:
09/30/2026*A job posting is effective until 11:59:59PM on the day BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date.
Skills Required
- HCP engagement experience
- FMCG expertise
- Consumer insights application
- Brand management
- Digital consumer engagement
- Experience with digital platforms
- Content creation
- Market research and market segmentation
- Social media management
- Strategic thinking
- Cross-functional collaboration with procurement, agencies, medical affairs
- Performance measurement and KPI tracking
What We Do
MSD Animal Health Technology Labs specializes in the development of animal health management solutions. We are a multidisciplinary product company, a diverse team of ~450 closely collaborating scientists, AI experts, software, hardware, and mechanical engineers… working alongside veterinarians and other animal experts. Our passion? Shaping the future of animal health and well-being (for much better!). Our products and platforms identify trends and predict the likelihood of health outcomes for HUNDREDS of MILLIONS of animals each year, from pets, to poultry, farm animals, and even fish. We provide actionable insights for veterinarians, farmers, and producers, changing the way people care for animals in 150 markets. So, if you’re looking to work in a company that combines pioneering science and technology, dedicated colleagues, and animals, you’ll find it all here – come join us! Visit our website: https://www.msd-animal-health.com/animal-health-intelligence/technology-labs/
