Sr. Product Manager, Acquisition

Posted 17 Days Ago
4 Locations
In-Office
122K-234K Annually
Senior level
Artificial Intelligence • Digital Media • Marketing Tech • Software
Adobe is changing the world through digital experiences.
The Role
Define the SEO strategy for customer acquisition on Adobe Stock, collaborate with teams, analyze data, and communicate effectively across the organization.
Summary Generated by Built In

Our Company
Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen. 
We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!


 

The Opportunity

Adobe Stock is developing a comprehensive marketplace for creative ingredients, seeking an analytical and creative leader for customer acquisition and growth.

What You'll Do
  • Define and drive the end-to-end SEO strategy for organic growth across web and mobile and set the future strategy for Generative Engine Optimization.
  • Collaborate with engineering and design teams to incorporate technical SEO guidelines (crawlability, indexation, structured data, site speed, mobile optimization).
  • Leverage data to prioritize product features, inform roadmap decisions, and quantify the impact of organic acquisition initiatives.
  • Show empathy to customers, analyze data, identify needs, define roadmap, set goals, build, learn, iterate.
  • Communicate and evangelize exceptionally, persuading and influencing others to support your plans all the way from the executive level to your peers.
  • Instruct teams on SEO and GEO trends and promote guidelines throughout the organization.
  • Partner with analytics and data science to refine search models and improve SERP visibility.
What Is Needed for Success
  • 5+ years of experience in SEO strategy, ideally in a product management capacity at a large content, marketplace, or e-commerce site.
  • Strong technical knowledge of SEO fundamentals (site architecture, structured data, Core Web Vitals, crawling/indexation).
  • Consistent track record of collaboration, experience shipping numerous high-value features for consumer web or mobile apps.
  • Outstanding written and verbal communication, used to help drive consensus and forward motion.
  • Natural inclinations consist of long-term planning and accomplishing short-term goals, a focus on data, critical thinking, and a systemic approach.

Join us at Adobe and help build the future of digital experiences!

Our compensation reflects the cost of labor across several  U.S. geographic markets, and we pay differently based on those defined markets. The U.S. pay range for this position is $122,200 -- $234,200 annually. Pay within this range varies by work location and may also depend on job-related knowledge, skills, and experience. Your recruiter can share more about the specific salary range for the job location during the hiring process.

At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans.  Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).

In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.

State-Specific Notices:

California:

Fair Chance Ordinances

Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and “fair chance” ordinances.

Colorado:

Application Window Notice

If this role is open to hiring in Colorado (as listed on the job posting), the application window will remain open until at least the date and time stated above in Pacific Time, in compliance with Colorado pay transparency regulations. If this role does not have Colorado listed as a hiring location, no specific application window applies, and the posting may close at any time based on hiring needs.

Massachusetts:

Massachusetts Legal Notice

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other applicable characteristics protected by law. Learn more.

 

Adobe aims to make Adobe.com accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email [email protected] or call (408) 536-3015.

Top Skills

Data Analytics
Mobile Optimization
Seo
Structured Data
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The Company
HQ: San Jose, CA
21,000 Employees
Year Founded: 1982

What We Do

When you join Adobe Life in Austin, you’ll immerse yourself into a world of cutting-edge technology, exceptional colleagues and meaningful work that touches millions of people everywhere.

Adobe is the global leader in digital media and digital marketing solutions. Our creative, marketing and document solutions empower everyone – from emerging artists to global brands – to bring digital creations to life and deliver immersive, compelling experiences to the right person at the right moment for the best results. In short, Adobe is everywhere, and we’re changing the world through digital experiences.

Why Work With Us

Adobe Austin embodies the culture of the Austin neighborhood around it which is diverse, enterprising and innovative.

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