About the role
We are looking for a dynamic and strategic Marketing & Public Relations Director to lead our external communications, media relations and online presence. This role is responsible for enhancing the brand’s reputation, developing marketing campaigns and building strong relationships with media, stakeholders and the public. The ideal candidate is fluently bilingual (English and Chinese), with exceptional communication skills and a deep understanding of the latest social media trends, web development, branding and both global and local media landscapes.
What you'll do
- Continuously develop our visual and verbal brand definition
- Develop our online presence through our websites and social media channels
- Assist our distribution partners including our internal sales teams with impactful marketing campaigns
- Develop and implement comprehensive PR strategies to support business objectives as well as crisis management plans.
- Serve as a spokesperson and manage relationships with media and press.
- Oversee the creation of press releases, speeches, interviews, posts and other PR content.
- Monitor media coverage, public sentiment and website/social media channel traffic; provide regular reports to leadership.
- Collaborate with 3rd party brand agencies.
- Manage external PR agencies and vendors.
Qualifications
- Bachelor’s degree or above in Public Relations, Communications, Journalism, or a related field.
- 10+ years of Marketing, PR or media experience.
- Native-level fluency in English and professional level of Mandarin Chinese.
- Excellent writing, storytelling, and public speaking skills.
- Crisis management experience and ability to perform under pressure.
Preferred
- Experience working in multinational corporations or public-listed companies.
- Deep familiarity with social media, influencer marketing, and digital PR.
- Background in manufacturing or B2B businesses
Top Skills
What We Do
MOVING FLEET-DEPENDENT BUSINESS FORWARD.
We are leading the transition of urban transport operations from diesel-powered to zero-emission trucks.
Beyond compliance with ever-increasing regulatory restrictions, financial and operational performance is simply better. From emissions reduction to noise abatement to driver comfort, our vehicles are clearly superior.
We are revolutionizing urban vehicle fleet operations using our globally sourced, cost- optimized supply chain and manufacturing solutions, featuring the best tech stack and ecosystem of support services available to owners and operators.
We make it simpler, more cost effective and less risky to keep business moving forward.
TRANSPORTATION TRANSFORMATION.
We will transform a significant segment of the transportation sector, allowing businesses to move and grow more efficiently with superior technology.
Our quiet and clean vehicles will operate freely, enjoying immunity to proliferating noise-abatement and emissions-reduction regulations restricting access to more and more of the world’s urban environments. At the same time, we will help the planet by eliminating noisy, diesel-burning work vehicles from our roadways.
