Role Responsibilities
- Personally design, execute, and analyze qualitative and quantitative research studies end to end including sampling, instrument design, and statistical analysis to uncover customer pain points and workflows, without reliance on external vendors.
- Translate findings into actionable insights for product design and development.
- Integrate AI into research workflows, using AI tools to accelerate study design, data collection, analysis, and synthesis while maintaining methodological rigor and quality.
- Collaborate with product managers to prioritize features based on user impact and key performance indicators (KPIs).
- Manage multiple research projects simultaneously in a fast-paced environment, balancing competing priorities while ensuring strategic alignment.
- Mentor junior researchers and promote best practices.
- Advocate for customer-centric solutions within engineering teams.
- Foster strong, strategic relationships with senior stakeholders to ensure alignment, trust, and collaboration on key business priorities.
Basic Qualifications
- Bachelor's of experience or Master's in Human -Centered Design, Psychology, Market Research, or a related field; background in a quantitative or statistical discipline.
- 7+ years with Bachelors or 5+ years with Masters in CX, user experience (UX), or product research, including hands-on execution and delivery of studies.
- Proficiency in qualitative research, experimentation, and usability methods, with a strong applied statistics foundation including experimental design, power analysis, and significance testing applied to behavioral and telemetry data.
- Hands-on researcher able to independently plan, field, and analyze qualitative studies, usability tests, and experiments without reliance on external vendors, using tools such as Python or R for behavioral and telemetry analysis, usability-testing platforms, and survey or statistical software (e.g., Qualtrics, SPSS) as needed.
- Experience integrating AI into research workflows, using AI-driven research and analytics tools to accelerate the path from analysis to insight to action and improve the speed, scale, and quality of insights.
- Comfortable managing multiple concurrent priorities and delivering in a fast-paced environment.
- Experience in agile product development.
- Ability to synthesize complex qualitative and behavioral data into compelling narratives.
- Proficiency with UserZoom , Qualtrics, Medallia, or similar platforms.
Preferred Qualifications
- Experience applying behavioral insights in product design.
- Strong project management and cross-functional leadership.
- Excellent communication and stakeholder engagement skills.
The annual base salary for this position ranges from $124,400.00 to $207,400.00.* In addition, this position is eligible for participation in Pfizer's Global Performance Plan with a bonus target of 17.5% of the base salary and eligibility to participate in our share based long term incentive program. We offer comprehensive and generous benefits and programs to help our colleagues lead healthy lives and to support each of life's moments. Benefits offered include a 401(k) plan with Pfizer Matching Contributions and an additional Pfizer Retirement Savings Contribution, paid vacation, holiday and personal days, paid caregiver/parental and medical leave, and health benefits to include medical, prescription drug, dental and vision coverage. Learn more at Pfizer Candidate Site - U.S. Benefits | (uscandidates.mypfizerbenefits.com). Pfizer compensation structures and benefit packages are aligned based on the location of hire. The United States salary range provided does not apply to Tampa, FL or any location outside of the United States. * The annual base salary for this position in Tampa, FL ranges from $111,900.00 to $186,500.00. This role is posted in multiple locations. If you are applying for the role in an secondary job posting location where pay transparency regulations apply, your Talent Advisor will share the local pay information with you during the first interview.
Relocation assistance may be available based on business needs and/or eligibility.
Candidates must be authorized to be employed in the U.S. by any employer.
U.S. work visa sponsorship (such as TN, O-1, H-1B, etc.) is not available for this role now or in the future.
Sunshine Act
Pfizer reports payments and other transfers of value to health care providers as required by federal and state transparency laws and implementing regulations. These laws and regulations require Pfizer to provide government agencies with information such as a health care provider's name, address and the type of payments or other value received, generally for public disclosure. Subject to further legal review and statutory or regulatory clarification, which Pfizer intends to pursue, reimbursement of recruiting expenses for licensed physicians may constitute a reportable transfer of value under the federal transparency law commonly known as the Sunshine Act. Therefore, if you are a licensed physician who incurs recruiting expenses as a result of interviewing with Pfizer that we pay or reimburse, your name, address and the amount of payments made currently will be reported to the government. If you have questions regarding this matter, please do not hesitate to contact your Talent Acquisition representative.
EEO & Employment Eligibility
Pfizer is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability or veteran status. Pfizer also complies with all applicable national, state and local laws governing nondiscrimination in employment as well as work authorization and employment eligibility verification requirements of the Immigration and Nationality Act and IRCA. Pfizer is an E-Verify employer. This position requires permanent work authorization in the United States.
Pfizer endeavors to make www.pfizer.com/careers accessible to all users. If you would like to contact us regarding the accessibility of our website or need assistance completing the application process and/or interviewing, please email [email protected] . This is to be used solely for accommodation requests with respect to the accessibility of our website, online application process and/or interviewing. Requests for any other reason will not be returned.
To learn more about acceptable and prohibited uses of AI during the recruitment process, please review our candidate AI-use guidelines available on Pfizer Careers .
Marketing and Market Research
Skills Required
- Bachelor's degree in Human-Centered Design, Psychology, Market Research, or a related field, or a Master's degree in a related field with a quantitative or statistical background
- 7+ years of CX, user experience, or product research experience with a bachelor's degree, or 5+ years with a master's degree
- Hands-on experience designing, executing, and analyzing qualitative and quantitative research studies
- Proficiency in qualitative research, experimentation, usability methods, experimental design, power analysis, and significance testing
- Ability to analyze behavioral and telemetry data using Python or R
- Experience with usability-testing platforms and survey or statistical software such as Qualtrics or SPSS
- Experience integrating AI into research workflows and using AI-driven research and analytics tools
- Ability to manage multiple concurrent priorities in a fast-paced environment
- Experience in agile product development
- Ability to synthesize complex qualitative and behavioral data into compelling narratives
- Proficiency with UserZoom, Qualtrics, Medallia, or similar platforms
- Experience applying behavioral insights in product design
- Strong project management and cross-functional leadership skills
- Excellent communication and stakeholder engagement skills
What We Do
Our purpose ensures that patients remain at the center of all we do. We live our purpose by sourcing the best science in the world; partnering with others in the healthcare system to improve access to our medicines; using digital technologies to enhance our drug discovery and development, as well as patient outcomes; and leading the conversation to advocate for pro-innovation/pro-patient policies.
Why Work With Us
We are the inventors, the problem solvers, the big thinkers — those who surmount any hurdle to deliver breakthrough medicines to the people who are counting on them the most.
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Employees engage in a combination of remote and on-site work.









