Our Company
Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.
We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!
At Adobe, we’re shifting to an AI-first world—one where scale, speed, and consistency unlock entirely new ways to help our customers win. As Sr. GTM Strategy Manager, TPS OnDemand Support & Scale, you’ll play a critical role in how we bring technical value to deals faster, earlier, and more predictably—at enterprise scale!This role sits at the intersection of strategy, execution, and seller experience. Together, we’ll design and operationalize scalable engagement models that amplify Technical Pre-Sales impact, reduce friction in seller workflows, and ensure our AI-powered capabilities are easy to adopt and hard to ignore. If you love building from ambiguity and want to shape how modern GTM organizations operate, this role was built for you.
In this role, we’ll rely on you to turn strategy into reality by designing and scaling how TPS OnDemand supports the field. You’ll develop a repeatable engagement model that brings together existing capabilities in a way that feels intuitive, impactful, and seller-first.
You’ll partner closely with Sales, Technical Pre-Sales, AI teams, and Operations to drive adoption through thoughtful enablement, clear messaging, and smart change management. Along the way, you’ll identify friction in seller journeys and work with cross-functional partners to improve workflows—leveraging AI where it adds the most value.Just as importantly, you’ll be a voice for the field. We’ll count on you to synthesize seller feedback, influence roadmaps, and ensure readiness across teams. You’ll define what success looks like, track adoption and impact, and continuously refine the model, so we’re always learning and improving.
- Scaled Engagement Strategy: Develop and implement a repeatable engagement model bringing to bear existing TPS OnDemand capabilities.
- Seller Enablement & Adoption: Build and complete training, messaging, and change-management programs to drive awareness, confidence, and sustained usage.
- Workflow Innovation: Identify and address friction points in seller journeys, improving workflows with AI-powered support.
- Field Voice & Influence: Advocate for seller needs to TPS leadership, AI teams, and internal product partners, crafting roadmaps and readiness.
- Measurement & Impact: Define and track success metrics for adoption, usage, and business impact, continuously improving the engagement model.
You’ll collaborate at the core of Adobe’s Enterprise GTM ecosystem, working alongside:
- Technical Pre-Sales leadership and global TPS teams
- Account Executives and Solution Consultants
- AI and internal product partners
- Sales Operations, Marketing, and Customer Success
You’re energized by complexity and motivated by impact. You thrive when there’s no playbook yet—and you know how to build one that scales.
You’re field-first in your thinking, strategic in your approach, and practical in execution. You influence through trust and collaboration, not hierarchy, and you’re genuinely curious about how AI can simplify work and unlock new possibilities.What You Bring
- 8+ years of experience in GTM strategy, technical pre-sales, program management, or a related field
- Experience driving scaled enablement, adoption, or change management initiatives
- Comfort working with AI-powered tools, customer journey design, and orchestration concepts
- Strong cross-functional leadership and stakeholder management skills
- Familiarity with CRM platforms, content operations, and data-driven decision making
In New York, the pay range for this position is $187,500 - $271,500 In Illinois, the pay range for this position is $168,100 - $243,400
At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans. Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).
In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.
State-Specific Notices:
California:
Fair Chance Ordinances
Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and “fair chance” ordinances.
Colorado:
Application Window Notice
Feb 04 2026 12:00 AMIf this role is open to hiring in Colorado (as listed on the job posting), the application window will remain open until at least the date and time stated above in Pacific Time, in compliance with Colorado pay transparency regulations. If this role does not have Colorado listed as a hiring location, no specific application window applies, and the posting may close at any time based on hiring needs.
Massachusetts:
Massachusetts Legal Notice
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other applicable characteristics protected by law. Learn more.
Adobe aims to make Adobe.com accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email [email protected] or call (408) 536-3015.
Adobe Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Adobe and has not been reviewed or approved by Adobe.
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Fair & Transparent Compensation — Pay is positioned as competitive and is paired with explicit commitments to pay parity across gender and ethnicity. Total compensation is described as strong relative to similar companies.
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Equity Value & Accessibility — Equity plays a central role through RSUs with multi‑year, often quarterly vesting and an ESPP discount. These equity programs are highlighted alongside bonuses as meaningful parts of total rewards.
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Leave & Time Off Breadth — Time off spans flexible/unlimited PTO, company‑wide breaks, and paid holidays, with accruals for non‑exempt employees. Additional paid family and parental leave and sabbaticals broaden coverage for rest and life events.
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What We Do
When you join Adobe Life in Austin, you’ll immerse yourself into a world of cutting-edge technology, exceptional colleagues and meaningful work that touches millions of people everywhere. Adobe is the global leader in digital media and digital marketing solutions. Our creative, marketing and document solutions empower everyone – from emerging artists to global brands – to bring digital creations to life and deliver immersive, compelling experiences to the right person at the right moment for the best results. In short, Adobe is everywhere, and we’re changing the world through digital experiences.
Why Work With Us
Adobe Austin embodies the culture of the Austin neighborhood around it which is diverse, enterprising and innovative.
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