The Role
Execute brand and founder marketing initiatives through content creation, LinkedIn and social media management, campaign coordination, industry research, and performance tracking. Responsibilities include maintaining content calendars, developing copy and newsletters, supporting lead-generation campaigns, webinars, events, and thought leadership, coordinating with stakeholders, and analyzing engagement, traffic, and campaign metrics to improve brand visibility and business outcomes.
Summary Generated by Built In
Designation: Sr. Executive - Marketing (Account Management)
Location: Pune
Experience: 1 - 3 Years
About Amura Marketing Technologies:
Amura Marketing Technologies is a growth marketing company specializing in Healthcare, E-commerce, and B2B. We provide end-to-end marketing solutions, including performance marketing, creative strategy, content, and website development, helping businesses drive growth and build strong digital presence.
About the Role:
We are looking for a proactive and execution-oriented Marketing Executive to manage Amura’s brand marketing and founder branding initiatives. The role involves content creation, social media management, campaign execution, industry research, and performance tracking to strengthen brand visibility, credibility, and engagement.
Key Responsibilities:
- Brand Marketing: Execute marketing activities, maintain content calendars, ensure brand consistency, and support campaigns across digital platforms.
- Founder Branding: Research industry trends, develop LinkedIn content ideas, coordinate with the founder, and build a consistent personal branding strategy.
- Content & Social Media: Draft and coordinate LinkedIn posts, campaign copies, newsletters, and other marketing content; collaborate with creative teams for timely publishing.
- Campaign Execution: Support product campaigns, lead-generation initiatives, webinars, events, and thought-leadership activities.
- Research & Ideation: Track industry trends, competitor activities, customer pain points, and relevant conversations to generate actionable marketing ideas.
- Performance Tracking: Monitor reach, engagement, follower growth, website traffic, and campaign performance, providing insights and recommendations.
- Coordination: Manage marketing calendars, campaign trackers, stakeholder communication, and deadlines.
What We're Looking For:
- 1–3 years of experience in marketing, digital marketing, content marketing, or brand marketing.
- Strong written and verbal communication skills.
- Understanding of LinkedIn, social media, and founder/personal branding.
- Good research, content ideation, and copywriting skills.
- Ability to plan and execute campaigns and coordinate with multiple stakeholders.
- Basic knowledge of marketing analytics and performance reporting.
- A proactive, organised, detail-oriented, and business-minded approach.
Good to Have:
- Experience in B2B, SaaS, technology, or startup marketing.
- Experience managing a founder’s or CEO’s personal brand.
- Familiarity with LinkedIn Analytics, Google Analytics, Canva, and marketing tools.
- Exposure to lead-generation campaigns, webinars, newsletters, or SEO/AEO.
Success in This Role:
Success will be measured by consistent marketing execution, quality content, strong founder-brand positioning, relevant campaign ideas, improved audience engagement, and measurable contributions to Amura’s brand visibility and business goals.
Skills Required
- 1-3 years of experience in marketing, digital marketing, content marketing, or brand marketing
- Strong written and verbal communication skills
- Understanding of LinkedIn, social media, and founder or personal branding
- Good research, content ideation, and copywriting skills
- Ability to plan and execute campaigns and coordinate with multiple stakeholders
- Basic knowledge of marketing analytics and performance reporting
- Experience in B2B, SaaS, technology, or startup marketing
- Experience managing a founder's or CEO's personal brand
- Familiarity with LinkedIn Analytics, Google Analytics, Canva, and marketing tools
- Exposure to lead-generation campaigns, webinars, newsletters, or SEO/AEO
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The Company
What We Do
With over 13 years in the growth marketing sector, Amura has established itself as a fast-growing digital marketing agency in India. With a blend of creativity and a data-driven marketing approach, Amura offers various services from across various industries. With more than 150 digital experts and 31 software products in its tech stack, Amura has successfully served over 250 clients across different domains. From creating a B2B lead generation strategy to e-commerce sales and branding, Amura’s MarTech solutions can help your brand create a strong digital footprint and grow your business vertically.
