About Ovative Group:
Ovative Group is an independent, full-funnel media, measurement, and creative firm. Leveraging our deep industry expertise, we help brands like Best Buy, Domino's, American Eagle, The Home Depot, Post, Disney, Tumi, Michael Kors, Boost Mobile, and UnitedHealth Group transform their media and measurement programs. The result? Profitable growth that speaks for itself.
At Ovative, we don't just track data, we redefine success. How do we do it? Our proprietary MarTech platform, EMRge helps businesses transform marketing into a driver of sustainable growth. Powered by Enterprise Marketing Return (EMR), our differentiated approach to holistic media buying, planning, and measurement, EMRge is the first MarTech platform to measure businesses holistically. We're all about raising the bar every day, and it shows. Our work has been recognized by organizations like Digiday, Google, Inc. 5000, USA Today, and Search Engine Land.
About the Role:
As the Senior Data Scientist, you will play a key role in:
Developing advanced marketing measurement and modeling capabilities (e.g., MMM, Forecasting) that unlock our company vision to transform the measure of marketing success. You will be at the forefront of developing and delivering differentiated AI-assisted marketing data science and measurement solutions focused on maximizing profitable enterprise revenue and customer value for our clients.
Partnering with driven, solution-minded experts, business leaders, analysts, and scientists at Ovative in engaging with clients, and defining approaches and road maps for solutions to client problems.
Technical mentoring of junior data scientists across modeling approaches, experimental design, and code quality — building depth in the quantitative methods that power our measurement and modeling products.
Working with technology leaders, product owners, and engineers to convert novel solutions developed into scalable new services and product offerings at Ovative.
Partnering with a larger Measurement & Modeling Development DS team to inform product roadmap priorities and emerging industry DS methodologies.
Being a part of an inclusive culture that inspires and motivates the team and attracts new, diverse technical talent to the organization.
Responsibilities of a Sr. Data Scientist - Measurement & Modeling Development:
Lead technical data science contributor in a high-performance multi-disciplinary team comprising data science, data engineering, and full stack members, responsible for your team’s productivity, operational excellence, and business impact.
Drive technical advancement across measurement and modeling products — co-owning model architecture, methodology, and feature development across aspects of work from POC through production-ready deployment.
Partner closely with Engineering and Product Management to scale your team’s innovative measurement and modeling solutions into product and service offerings.
Contribute to product development cycles within an agile environment, including sprint planning, backlog refinement, and translating research outputs into scalable, maintainable product features.
Provide mentoring, training, and other opportunities for effective technical development of data scientists.
Assist with technical parts of business development as needed, including RFP response, sales, and conference presentations using AI assistance where applicable.
Build strong relationships across the organization to understand internal stakeholder needs for trusted data science support.
Requirements:
3+ years of hands-on experience in data science or a related quantitative field, with a strong track record of delivering business value through technical innovation.
Experience contributing to product-centric data science teams, including working within agile development cycles and translating research outputs into scalable, maintainable product features.
Expertise in machine learning, advanced statistical modeling, and optimization algorithms, with hands-on experience in the areas listed below.
Demonstrated expertise in object-oriented programming in Python and statistical programming in R, with industry best practices in writing scalable and maintainable code.
Bayesian / Media Mix Modeling (MMM) experience.
Experience with time-series modeling and/or forecasting methods.
Expertise with linear algebra and advanced statistical modeling.
Preferred Technical Qualifications:
Hands-on experience with optimization solvers (e.g., Gurobi, Pyomo) and the underlying algorithm classes that power them, including gradient-based, convex, and greedy method.
Experience with attribution modeling.
Applied experience integrating AI-assisted development practices into DS workflows, including code generation, methodology exploration, and documentation.
Familiarity with cloud infrastructure and deployment practices (e.g., AWS/GCP/Azure), MLOps pipelines, and containerization.
Strong business acumen, especially within digital and traditional marketing domains; ability to translate data insights into clear strategic recommendations.
Excellent communicator: able to lead conversations with technical and non-technical stakeholders, including senior client partners and internal executives.
Demonstrated leadership and mentorship skills; able to think independently, guide junior team members, and influence cross-functional teams.
Preferred Programming and Data Environments:
Languages: Python and R
Tools: Git, Docker, Poetry, Azure
Data platforms: BigQuery, Databricks
Familiarity with cloud infrastructure and deployment practices (e.g., AWS/GCP/Azure), MLOps pipelines, and containerization.
Pay Transparency
At Ovative, we offer a transparent view into three core components of your total compensation package: Base Salary, Annual Bonus, and Benefits. The salary range for this position below is inclusive of an annual bonus. Actual offers are made with consideration for relevant experience and anticipated impact. Additional benefits information is provided below.
For our Sr. Data Scientist positions, our compensation ranges from $90,000 to $132,000, which is inclusive of a 20% bonus.
Benefits of Working at Ovative Group:
We provide strong, competitive, holistic benefits that understand the importance of your life inside and out of work.
Culture:
Culture matters and we’ve been recognized as a Top Workplace for ten years running because of it. We demand trust and transparency from each other. We believe in doing the hard and complicated work others put off. We’re open in communication and floor plan. We’re flat – our interns sit next to VPs, our analysts work closely with senior leaders, and our CEO interacts with every single person daily. Put together, these elements help foster an environment where smart people can support each other in performing to their highest potential.
Ovative is committed to fostering an inclusive environment where everyone can participate and thrive. We do not tolerate discrimination of any kind, including on the basis of race, sexual orientation, gender identity, or gender expression. Our policies reflect this commitment—for example, our medical leave benefits are inclusive of same-sex partners, ensuring equitable care and support for all families.
Compensation and Insurance:
We strive to hire and retain the best talent. Paying fair, competitive compensation, with a large bonus incentive, and phenomenal health insurance is an important part of this mix.
We’re rewarded fairly and when the company performs well, we all benefit.
Tangible amenities we enjoy:
Access to all office spaces in MSP, NYC, and CHI
Frequent, paid travel to our Minneapolis headquarters for company events, team events, and in-person collaboration with teams
Generous paid vacation policy
401k match program
Top-notch health insurance options, inclusive of same sex partners
Family formation benefits including reimbursement options for fertility, pregnancy, and parenting needs
Monthly stipend for your mobile phone and data plan
Sabbatical program
Charitable giving via our time and a financial match program
Shenanigan’s Day
Working at Ovative won’t be easy, but if you like getting your hands dirty, driving results, and being surrounded by the best talent, it’ll be the most rewarding job you’ll ever have. If you think you can make us better, we want to hear from you!
Skills Required
- 5+ years of hands-on experience in data science or a related quantitative field
- Expertise in machine learning, optimization algorithms, and advanced statistical modeling
- Demonstrated expertise in object-oriented programming in Python
- Experience with Linear Algebra, Bayesian modeling, and cloud services (such as Azure, Databricks)
- Strong business acumen in digital and traditional marketing
- Excellent communication skills with technical and non-technical stakeholders
What We Do
Ovative Group is a digital-first media and measurement firm that is transforming the measure of marketing success. Our team of marketing experts does the hard work to drive measurable performance and surpass expectations - fostering a trusting environment with each other and our clients. Our offerings include Paid and Owned Media Services, Omni-Channel Measurement, and Strategy Consulting. We combine our deep industry expertise and proven processes with an innovative new marketing metric, Enterprise Marketing Return, to measure and optimize marketing efforts across all channels.






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