We are looking for a Sports Marketing Executive who will be a part of a team that builds the products that millions of people worldwide will use.

Papara has been on a mission to create the best financial experience for its users. With over 19 million users, we are a leading fintech company based in Turkey. We provide simple, affordable, fast, and fun financial services. In short, we are the future of banking and finance.

We use design and technology to give our users the financial experience they deserve. Since we succeed on a national scale, we are now on a mission to bring our expertise to the global scale to make millions of transactions every day.

Papara is an opportunity to build scalable, high-performing financial services by using the latest technologies. You will work in a fast-paced environment and be part of a team that constantly develops and renews itself.

If you share that passion and believe in our mission, come, and join us!

What You’ll Do

• Shape and influence brand and sports marketing plans to deliver growth by ensuring Papara creates real connections with its users in sports at scale.
• Build and own the strategic construct of sports calendars for the brand– alignment with partners.
• Work closely with partners (and in some cases supporting agencies) to define a sponsorship strategy with measurable KPIs.
• Manage the delivery of contractual rights for each sponsorship across events, digital, broadcast, hospitality etc.
• Maximize the benefits of sponsorships by creating activation strategies that showcase sponsor involvement and value.
• Ensure consistent branding across all marketing materials and platforms.
• Build/maintain/grow positive relationships with partners at all stakeholder levels.
• Create compelling content, including videos, graphics, and written materials, that reflects the brand’s voice and values.
• Create and implement initiatives to engage and interact with fans, fostering a sense of community and loyalty.
• Manage social media accounts, websites, and other online platforms to reach a wider audience and drive online engagement.
• Develop, own, and nurture a strong athlete’s network across the country.
• Analyze marketing data and metrics to assess campaign effectiveness and make data-driven decisions for future initiatives.
• Stay informed about industry trends, competitors, and fan preferences to adapt marketing strategies accordingly.
• Work closely with cross-functional teams, including sales, operations, and creative departments, to ensure marketing efforts are aligned with overall objectives.
• Report results & case studies that relate to sponsorship KPIs.
• Lead the sports marketing agenda to maximize brand visibility, fan engagement, and revenue generation.

Who You Are

• Bachelor's degree in marketing, sports management, or a related field (Master's degree may be preferred).
• Proven experience in sports marketing industry, football industry, partnerships, sports consulting, preferably in a similar role.
• Experience activating sponsorships is essential.
• Strong understanding of brand and communications, the role of sponsorship in the broader marketing landscape, sports industry and fan behavior.
• Proficiency in digital marketing tools and platforms.
• Excellent communication and interpersonal skills with the ability to effectively manage internal and external parties at varying levels of seniority.
• Strong presentation and creative negotiation skills.
• Complex problem solver with high level project management and operations experience with expert organisational skills.
• Data-driven mindset and analytical skills.
• Ability to work under pressure and meet deadlines.
• Highly self-motivated and entrepreneurial with sense of urgency.
• Passionate about football and sports in general.
• Knowledge of sports analytics and statistics, experience with event management software and familiarity with sports-specific regulations and compliance are pluses.

How We Run

• Excellent communication skills, sense of urgency, accountability, and ownership,
• Strong problem-solving and analytical skills,
• Strong collaboration skills, responsive to project needs and demands in a fast-changing environment,
• Passion for learning and continuous improvement,
• Ability to work in a team environment as a reliable, responsible, and self-motivated team player,
• The first seat in every meeting and interaction always belongs to the user.
• Take ownership of every issue we are a stakeholder in and look at events beyond our responsibilities.
• As we bring our ideas to life, we pay attention to the details, research, discuss, and finally act quickly.
• We don't get stuck with traditional methods and popular opinions; we invent Papara-style ways of doing business.

What We Offer

• Market-competitive salary and pay-for-performance bonuses.
• Salary-based private pension plan with 10% company contribution.
• Transportation and meal allowance.
• We care about your professional development; you can use your learning budget on any platform.
• We care about you, private health & life insurance, a Gym in the office, and free access to the Wellbees App.
• Free access to all Papara services, 10% cashback on Papara Card payments, and 20% cashback on bill payments via Papara. You can have a Metal Card for free.
• Technical equipment package that covers what you need. Internet allowance.
• Free platform memberships: Spotify, YouTube, Netflix.
• Social activities: Happy Hours, Team Motivation Budget, Football Team, Sailing Team, Rowing Team, Cinema Club, Music Club, Travellers Club, Gastronomy Club etc.
• No politics; You will be a part of a team that focuses on productivity and success. You will have the opportunity to work in a dedicated team that cares about your development.
• We are against any form of discrimination. We believe that every individual has a unique personality.
• Green and pet-friendly campus, Basketball Court, Sleeping Room, and unlimited coffee.

We strive to make the hiring process the fastest and most convenient.

Come and join Papara!