Specification Representative

Posted 4 Days Ago
Be an Early Applicant
Winnipeg, MB, CAN
In-Office
90K-120K Annually
Entry level
Industrial • Manufacturing
The Role
Drives commercial growth by securing and converting product specifications within an assigned territory. Builds relationships with architects, designers, specification writers, and facility planners; provides product and application guidance; tracks opportunities and conversions in CRM; supports merchandising and displays; delivers presentations and training; represents the company at industry events; and collaborates with sales, distribution, and fabrication partners. Regular territory travel and occasional lifting of product samples are required.
Summary Generated by Built In
Win at Wilsonart

At Wilsonart, we don’t just make surfaces—we build careers. When you join our team, you become part of something bigger: a company driven by innovation, grounded in values, and powered by people who care.


You’ll be surrounded by teammates who take pride in their work and look out for one another. You’ll have the chance to learn, grow and make a real impact. And you’ll be part of a company that believes winning means helping you succeed at work and in life.

Here, you’ll win with:


Support that keeps you well

  • Medical, dental, and life insurance
  • Company-paid short- and long-term disability

Opportunities to grow

  • Clear paths to promotion and internal mobility
  • Training, coaching, and mentorship
  • Development programs to support your goals

Time for what matters

  • Paid vacation and holidays in your first year
  • A culture that respects work-life balance

Job Description:

Job Description 

The Wilsonart Specification Representative is responsible for driving commercial growth by securing, managing, and converting specifications for all Wilsonart products. This role serves as a trusted advisor to the commercial design community, influencing material selection and ensuring Wilsonart solutions are seamlessly implemented from concept through completion. Success is measured through specification adoption, project conversion, customer engagement, and sustained market share growth within the assigned territory.

Essential Duties and Responsibilities 

  • Develop and maintain strategic relationships with architects, designers, specification writers, facility planners within the assigned territory.
  • Drive specification adoption and ensure conversion through close collaboration with sales, distribution, and fabrication partners.
  • Provide expert product, design, and application guidance tailored to project requirements.
  • Track project opportunities and specification-to-sale conversion using Wilsonart’s CRM system.
  • Execute hands-on merchandising, display placement, and updates to maintain brand consistency.
  • Represent Wilsonart at industry associations and professional events.
  • Deliver professional presentations and product training to design firms and influencers.
  • Provide feedback to internal customers regarding the surface needs of the design community.
  • Effectively use Wilsonart’s Customer Relationship Management (CRM) tool. Documentation includes account data, sales call itineraries and activity, merchandise placement, and project opportunity tracking. 

Knowledge, Skills, and Abilities

  • Knowledge of the complete product line and its marketing performance.
  • Experience with marketing, sales, and specification principles.
  • Knowledge of safety standards applicable to the work area and other pertinent rules/regulations governing work standards.
  • Ability to communicate well in oral and written formats with all levels of our organization and our customers.
  • Ability to sell products and concepts.
  • Ability to manage multiple priorities.
  • Regular travel throughout the assigned territory, including overnight travel as required.
  • Ability to make professional public presentations.
  • Must possess and maintain a valid driver's license and be legally authorized to operate a motor vehicle in the province(s) of travel.
  • Effective time management skills and a strong work ethic are a must.

Minimum Requirements

  • Bachelor's degree in Marketing, Business Administration, Interior Design, Architecture, or a related field preferred. Equivalent combinations of education, training, and relevant experience will be considered.
  • Experience in sales, specification development, architecture, interior design, construction, building products, or a related industry is preferred.

 

Working Conditions

Physical Requirements

  • Regular travel throughout the territory.
  • Ability to occasionally lift, carry, or move product samples and materials weighing up to 50 lbs (23 kg).

Work Environment

  • Combination of customer site visits, business development activities, trade events, and home office or office-based work.

Compensation

  • The target total compensation range for this position is CAD $90,000 - $120,000 annually, inclusive of base salary and incentive compensation.  Actual compensation will be determined based on factors such as experience, qualifications, skills, internal equity, and market conditions. In addition to compensation, employees are eligible for a comprehensive benefits package and other company-sponsored programs.

We’re looking for people who are ready to learn, ready to lead and ready to make a difference. If that sounds like you, you can win at Wilsonart.


Wilsonart is an equal opportunity employer. We are committed to providing a workplace free from discrimination and harassment and to ensuring equal employment opportunities in accordance with applicable Canadian federal, provincial, and territorial human rights legislation.

Skills Required

  • Bachelor's degree in Marketing, Business Administration, Interior Design, Architecture, or a related field, or equivalent education, training, and relevant experience
  • Experience in sales, specification development, architecture, interior design, construction, building products, or a related industry
  • Valid driver's license and legal authorization to operate a motor vehicle in the province(s) of travel
  • Ability to travel regularly throughout the assigned territory, including overnight travel as required
  • Ability to deliver professional public presentations
  • Ability to communicate effectively in oral and written formats
  • Ability to sell products and concepts and manage multiple priorities
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The Company
1,830 Employees
Year Founded: 1956

What We Do

Wilsonart LLC is a global engineered-surfaces manufacturer and distributor founded in 1956. Its portfolio includes High Pressure Laminate, Thermally Fused Laminate, edgebanding, quartz, solid surface, compact laminate, adhesives, epoxy, waterproof wall panels, and other decorative materials. These products serve residential, office, education, healthcare, hospitality, retail, furniture, countertop, and worktop applications. The company’s mission is to create surfaces people love, with dependable service.

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