Specialist II, Energy Marketing, NYC

Posted 3 Days Ago
Be an Early Applicant
New York, NY, USA
In-Office
71K-141K Annually
Mid level
Other • Retail
At NIKE, Inc., technology is laying the foundation for our digital transformation and direct-to-consumer strategy.
The Role
Lead New York Energy marketing initiatives by developing integrated sports-and-culture campaigns, managing product sourcing and allocations, coordinating cross-functional and external partners, briefing agencies, and gathering consumer insights to inform local and global Energy strategies.
Summary Generated by Built In
The annual base salary for this position ranges from $71,100.00 in our lowest geographic market to $140,700.00 in our highest geographic market. Actual salary will vary based on a candidate's location, qualifications, skills and experience.

Information about benefits can be found here.

WHO YOU’LL WORK WITH

Nike Energy Marketing drives connections with those that are culturally impacting today’s most discerning youth communities and puts forward new ideas to explore the intersections of sports and culture (fashion, art, design…).

As part of the New York City Energy team, you will work cross-functionally with the North America Brand, Global Brand, and LA City Energy marketing teams. You will also work with key NY enterprise teams including Marketplace, Digital and Communications.

WHO WE ARE LOOKING FOR

We are looking for an experienced and talented brand marketeer with a passion for and connection to New York City youth. They are brand guardians who are curious, opportunists, communicators, explorers, futurists and strategic connectors. They are visionaries that see unique opportunities to take risks, expand perception, celebrate brand values, accelerate the business and advance the notion of sport culture.

WHAT YOU’LL WORK ON

As NY Energy Marketing Specialist, you will be part of the NY Energy team, reporting directly to the NY Energy Marketing Director. This role will be responsible for leading a diverse and connected team focused on the following core duties:

Specifically, you will be responsible for:

  • Assist in creating integrated marketing concepts from planning to execution aimed at pushing the intersections of sports and culture through creativity
  • Drive integration with our NY Sport Offense including Basketball, Running, Soccer, Training, and Sportswear
  • Lead product sourcing and allocations across internal and external partners
  • Support NY Brand Marketing cross-functional offense with partners across Nike Store Marketing, Partner Retail Marketing, Brand Communications, Brand Creative, and Marketplace to drive integrated plans
  • Brief and manage external agencies
  • Identify, gather and formulate insights about forward-thinking consumers to enable us to better serve creative youth on the ground in the city, and provide feedback to North America & Global Energy teams to inform long-term concepts

WHAT DO YOU BRING TO NIKE?

A successful candidate will be expected to clearly demonstrate and articulate experience of the below essential requirements to be considered.

Essential requirements:

  • 3-5 years of experience in brand and/or brand functional management, with a strong focus on cultural marketing and collaborations.
  • Bachelor degree in Marketing or related field. Will accept any suitable combination of education, experience and training
  • Expert knowledge in NYC subcultures & communities within Art, Design, Fashion, Streetwear, Hospitality. Ability to effortlessly navigate within these spaces, or have the desire and potential to do so
  • Excellent communication, presentation and project management skills with wide range of stakeholders, brand and business
  • Excellent interpersonal skills, and the ability to navigate difficult conversations with both internal and external partners
  • Strong industry expertise on competitive brands/products and current retail landscape in the cultural collaboration space
  • Highly collaborative with a desire and willingness to work in an agile environment
  • Passion for Sport and the role it can play in the world

We offer a number of accommodations to complete our interview process including screen readers, sign language interpreters, accessible and single location for in-person interviews, closed captioning, and other reasonable modifications as needed. If you discover, as you navigate our application process, that you need assistance or an accommodation due to a disability, please complete the Candidate Accommodation Request Form.

Skills Required

  • 3-5 years of experience in brand and/or brand functional management, with a strong focus on cultural marketing and collaborations
  • Bachelor degree in Marketing or related field (or equivalent combination of education, experience and training)
  • Expert knowledge in NYC subcultures and communities within Art, Design, Fashion, Streetwear, Hospitality
  • Excellent communication, presentation and project management skills with a wide range of stakeholders
  • Excellent interpersonal skills and ability to navigate difficult conversations with internal and external partners
  • Strong industry expertise on competitive brands/products and current retail landscape in the cultural collaboration space
  • Highly collaborative with willingness to work in an agile environment
  • Passion for sport and its cultural role

Nike Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Nike and has not been reviewed or approved by Nike.

  • Retirement Support A 401(k) with a company match is complemented by options such as a Mega Backdoor Roth and deferred compensation for eligible earners. Financial coaching and structured savings programs support long-term financial security.
  • Equity Value & Accessibility An Employee Stock Purchase Plan with a stock discount sits alongside broad-based equity vehicles like RSUs and non-qualified stock options. These avenues expand wealth-building opportunities beyond base pay.
  • Parental & Family Support Paid parental leave includes maternity and paternity time, recently expanded in the U.S. to 16 weeks and extended to part-time retail teammates. Additional supports include childcare assistance at select locations and family-building benefits such as fertility, surrogacy, and adoption.

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The Company
HQ: Beaverton, OR
73,000 Employees
Year Founded: 1972

What We Do

At NIKE, Inc., we innovate to serve athletes*. Every teammate - from coder to creator - plays a role in making these athletes’ dreams real. Our tech, data, and digital teams push limits every day, building the future of sport and the tools that drive it. Here, curiosity is fuel. Innovation is the game plan. Different perspectives keep us on the offense. You’ll solve challenges worth tackling, grow fast and belong to a team that backs you to do the right thing. Bring your drive. Bring your bold. Let’s move the world, together. Take your first step at nike.com/careers * If you have a body, you’re an athlete.

Why Work With Us

At NIKE, Inc., your dedication fuels the future of sport. There is a sense of pride that comes from representing an iconic brand and shaping its future. Here, we treat every day as a new opportunity to push boundaries, ask tough questions and share whole-hearted convictions. We are a team – united by the belief that anything is possible.

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