Specialist 3, Marketing

Posted 9 Days Ago
Be an Early Applicant
2 Locations
In-Office
70K-105K Annually
Senior level
Digital Media • Gaming • Internet of Things • News + Entertainment • Retail • Business Intelligence • Cybersecurity
The Role
Support Sales and Marketing leaders in developing strategic marketing plans, create marketing materials, analyze market trends, and collaborate with departments to meet sales goals.
Summary Generated by Built In
Comcast brings together the best in media and technology. We drive innovation to create the world's best entertainment and online experiences. As a Fortune 50 leader, we set the pace in a variety of innovative and fascinating businesses and create career opportunities across a wide range of locations and disciplines. We are at the forefront of change and move at an amazing pace, thanks to our remarkable people, who bring cutting-edge products and services to life for millions of customers every day. If you share in our passion for teamwork, our vision to revolutionize industries and our goal to lead the future in media and technology, we want you to fast-forward your career at Comcast.

Job Summary

Responsible for supporting Sales and Marketing leadership with developing strategic marketing plans to meet company sales goals. Effectively Communicates and presents the companies advertising materials products and services to customers and prospects. Meets with appropriate Sales and Marketing Colleagues to discuss strategic business and communication needs. Researches and develops supporting marketing materials and presents recommendations to marketing leadership. Works collaboratively with all departments including External and Government Affairs, Public Relations, Customer Care and Field operations. Manage and provide daily status of projects, deadlines, and performance to management. Had in-depth knowledge and skills in own discipline.

Job Description

Core Responsibilities
  • Core Responsibilities Conducts research and develops supporting marketing presentations, delivering strategic recommendations to Marketing Leadership  
    • Analyze competitor strategies, market trends, and customer insights. 
    • Assist in content support by developing messaging frameworks and sales enablement materials 
    • Translate business needs into analysis providing insight, knowledge and understanding of customers, products, and industries. 
    • Helps to create reporting to measure success of Marketing programs  
    • Consistent exercise of independent judgment and discretion in matters of significance. 
    • Reviews collateral pertaining to the current marketing project and previous marketing materials used in the assignment area. 
    • Acts as a point of contact for questions on department communications materials. 
    • Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) and overtime as necessary. 
    • Other duties and responsibilities as assigned. 
    • Responsible for providing support with strategic marketing efforts to gain new subscribers and maintain current subscriber base for both residential and Comcast Business services.  
    • Analyze reporting and results, provide insights, and draw conclusions about performance to recommend improvements to marketing strategies, media campaigns and local events and tactics.  
    • Collaborate with sales leadership teams to translate business needs into analysis providing insight, knowledge, and understanding of markets, customers, products, and competitors.  
    • Gather local competitive intelligence, assess competitive position in market, determine gaps and develop response plans, opportunities to address and educational resources and tools for the sales teams.  
    • Proficient in Microsoft Office:  Excel, Word, PPT 
    • Mapping experience preferred, Google Earth or equivalent 
    • Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) and overtime as necessary
    • Other duties and responsibilities as assigned.

Employees at all levels are expected to:

  • Understand our Operating Principles; make them the guidelines for how you do your job.
  • Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
  • Know your stuff - be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
  • Win as a team - make big things happen by working together and being open to new ideas.
  • Be an active part of the Net Promoter System - a way of working that brings more employee and customer feedback into the company - by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
  • Drive results and growth.
  • Support a culture of inclusion in how you work and lead.
  • Do what's right for each other, our customers, investors and our communities.

Disclaimer:

  • This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.

Skills

Data Analytics, Project Management, Strategic Thinking

Compensation

Primary Location Pay Range: $70,281.04 - $105,421.55

Comcast intends to offer the selected candidate base pay dependent on job-related, non-discriminatory factors such as experience. Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work.    Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus.  Additionally, Comcast provides best-in-class Benefits to eligible employees.  We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most.  That’s why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality – to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary on our careers site for more details.

The application window is 30 days from the date job is posted, unless the number of applicants requires it to close sooner or later.

Education

Bachelor's Degree (Required)

While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.

Certifications (if applicable)

Relevant Work Experience

5-7 Years

Comcast is an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.

Top Skills

Excel
Google Earth
MS Office
PowerPoint
Word
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The Company
HQ: Philadelphia, PA
68,848 Employees
Year Founded: 1963

What We Do

Comcast delivers broadband, mobile, and video products that delight customers and technology that powers the future; produces and distributes leading entertainment, sports, and news, and brings incredible theme parks and attractions to life. At the heart of Comcast are our people. Our engineers, designers, creators, storytellers, and entrepreneurs are passionate about the important role we play in millions of people’s lives. Come create the future with us.

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