Software Engineer

Posted 3 Days Ago
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London, Greater London, England, GBR
In-Office
Entry level
Gaming • Software
Building the engine to craft intelligent, living worlds, marking the next frontier of interactive entertainment.
The Role
Build and maintain production systems for AI-driven digital actors and interactive worlds. Responsibilities span gameplay systems, AI integrations, runtime infrastructure, developer tooling, and product features. Collaborate with researchers, designers, artists, and product teams to turn experimental AI capabilities into engaging real-time experiences. The role emphasizes clean, performant code, engineering quality, experimentation, and scalable systems for games and interactive media.
Summary Generated by Built In


This is a hybrid role (3 days per week) based out of London.

About Iconic:

We’re building digital actors: AI-driven characters that don’t just talk, but act; shaping the world, responding to the player, and driving stories that evolve through both words and actions.

The Mission:

We believe games and interactive media are on the verge of a fundamental shift.

Today’s experiences are largely scripted, characters follow predefined paths, and player choice is limited. We’re building systems that change that: digital actors that can think, communicate, and take action in real time.

Our goal is to create worlds that are truly alive—where stories emerge from interaction, and every player experience is unique.

Recent advances in AI make this possible for the first time. The challenge now is turning that potential into real, scalable systems that people can play.

The Role:

We’re looking for a Software Engineer to help build the systems powering our digital actors and interactive worlds.

This is a highly hands-on role working across gameplay systems, AI infrastructure, tools, runtime systems, and product features. You’ll collaborate closely with engineers, researchers, designers, and artists to help turn emerging AI capabilities into real player experiences.

This is not just an implementation role. You’ll be contributing to the foundations of a new kind of interactive medium helping shape how intelligent characters behave, respond, and interact with players in real time.

A background in games is not required, but a strong interest in games, simulation, and interactive systems is essential.

What You’ll Do:

  • Design, build, and maintain production systems across multiple areas of the stack
  • Contribute directly to gameplay systems, AI integrations, runtime infrastructure, and developer tooling
  • Collaborate with researchers to help bring experimental systems into real products
  • Work closely with product and design to build compelling interactive experiences
  • Write clean, maintainable, and performant production code
  • Help improve engineering practices, tooling, and workflows as the team grows
  • Contribute ideas and experimentation around how AI can create new forms of gameplay and interaction

What We’re Looking For:

  • Strong software engineering fundamentals
  • Experience building and shipping production software
  • Comfortable working across different languages, tools, and systems
  • Strong problem-solving ability and willingness to learn new technologies quickly
  • Interest in AI systems and how they can be applied to games and interactive experiences
  • Interest in games, simulation, or emergent systems
  • Collaborative mindset and comfort working in cross-functional teams
  • Strong understanding of engineering quality and maintainability

Nice to Have:

  • Experience with game engines (Unity, Unreal, or similar)
  • Experience working on gameplay systems or real-time applications
  • Familiarity with AI/ML systems, APIs, or tooling
  • Experience in startups or small, fast-moving teams
  • Personal projects, mods, prototypes, or game jams

Why Join Us

Be a foundational member of a team innovating at the intersection of AI, art, and storytelling. You'll help shape the research direction, culture, and technical foundations of a company building toward something genuinely new. 

What we offer:

  • Competitive salary and equity compensation
  • 25 days annual leave + bank holidays
  • Private healthcare
  • Based in London with hybrid work 
  • Inclusive & friendly company culture with socials and game breaks

Skills Required

  • Strong software engineering fundamentals
  • Experience building and shipping production software
  • Ability to work across different languages, tools, and systems
  • Strong problem-solving ability and willingness to learn new technologies quickly
  • Interest in AI systems and applying them to games and interactive experiences
  • Interest in games, simulation, or emergent systems
  • Collaborative mindset and comfort working in cross-functional teams
  • Strong understanding of engineering quality and maintainability
  • Experience with game engines such as Unity or Unreal
  • Experience with gameplay systems or real-time applications
  • Familiarity with AI/ML systems, APIs, or tooling
  • Experience in startups or small, fast-moving teams
  • Personal projects, mods, prototypes, or game jams
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The Company
London
Year Founded: 2023

What We Do

Iconic is building the engine and tools that power a new era of interactive entertainment, uniting engineering and creative craft under one vision. Our mission is to create intelligent systems that give worlds their own sense of emotion, agency, and intent, allowing them to listen, react, and evolve alongside the player. Every experience we build is crafted from the ground up to demonstrate what our technology makes possible.

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