Social Specialist

Reposted 2 Days Ago
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Singapore City, SGP
In-Office
Mid level
Agency • Marketing Tech
The Role
Manage and grow community engagement across social channels for TCCC in Singapore and Malaysia: community management, publishing via Sprinklr and native platforms, trend spotting, reporting support, content ideation and creation (static and video), influencer engagement, and social listening collaboration.
Summary Generated by Built In

About Ogilvy  

Ogilvy, part of WPP, has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy 75 years ago. It builds on that rich legacy through Borderless Creativity – innovating at the intersections of its advertising, public relations, relationship design, consulting, and health capabilities with experts collaborating seamlessly across over 120 offices in nearly 90 countries. Ogilvy currently ranks as the #1 global agency network for creative excellence and effectiveness by WARC, signifying its ability to deliver creative solutions that drive unreasonable impact for clients and communities. Ogilvy is a WPP company (NYSE: WPP). For more information, visit Ogilvy.com, and follow us on LinkedIn, X, Instagram, and Facebook.


About WPP

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.

About the Role  

This is a support and creative hybrid role in transforming TCCC’s social work in Singapore (main market) and Malaysia by nurturing community engagement through social responses and collaboration of brand’s social pages and others. At the same time, they will be the key eyes and ears on what’s happening in culture, from trends down to community conversations.

What You’ll Do 

Community Management + Publishing + Trend & Issue Spotting + Reporting assistance + Social content ideation and creation  

  • The subject matter expert when it comes to developing & engaging communities through social 1:1 engagements + conversation
  • They build relationships in a way that other channels cannot. They will engage with them beyond client's social pages and identifies the best opportunities to feature them on our owned channels.
  • They are quick to spot potential trends and issues in the market and sharing it back to the right stakeholders
  • Manage the client’s social pages, from work closely with social strategist and account leads in assessing and consolidating social content calendar
  • Manage social content publishing for client’s social pages in market through Sprinklr and native social publishing.
  • They will bring the social tone of voice of our client's brands to life by working with strategy to define the linguistic muse and characteristics of the brand voice and tone.
  • On top of helping identify celebrities and influencers that are talking about our brands, they will find innovative ways to engage with them and take their relationship with our brands to the next level of advocacy.
  • Support social listening and reporting, especially around cultural trends, brand/client social page’s performance, and even insights about the brand’s top fans, commonly asked questions, conversation themes, etc. This task includes collaborating with social data analysts and utilizing social tools such as Sprinklr and native platforms analytics.
  • Know social (platforms, specs, trends) without needed a listening report or a reminder of best practices from Meta and TikTok – they know these things intuitively
  • Use their knowledge and experience of trending social media content to ideate and plan for ideas for social media execution
  • While there are social/creator creative teams in place, the social specialist needs to be able, when necessary, to create and produce social content on their own in static or video format. This, includes and is not limited to on-ground event coverage.
How We’ll Support You 

Ogilvy celebrates its people. Fully. Enthusiastically. Unhesitatingly. We’ll empower you with the tools you’ll need to succeed. We’ll give you the autonomy to seek out new paths and better ways of doing things. We’ll support you with colleagues who are experts in their disciplines, drawn from across the Ogilvy network. And we’ll provide opportunities for you to do work of which you’ll be proud, with people you’ll be proud to call your teammates.  

At Ogilvy, our people are at the heart of what we do: a creative agency that sparks game-changing ideas across culture and business through collaboration, integrity, and a celebration of self-expression. 

We believe in building powerful teams with purpose - and we relentlessly curate transformative initiatives that make our commitment to fairness, and equity a reality. 

Our ultimate mission is to leave a positive impact on the world, creating a better future for all, while supporting and uplifting the global communities we serve.  This is central to our mantra of Borderless Creativity.

Ogilvy is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

If you need any assistance seeking a job opportunity, or if you need reasonable accommodation with the application process, please contact us at [email protected]. Please note that this contact is only for candidates who are requesting accommodation. Emails for other purposes, including application status requests, will not receive a response.

Skills Required

  • Experience in community management and 1:1 social engagement
  • Experience using Sprinklr for publishing and social management
  • Experience with native social publishing and platform analytics (Meta, TikTok)
  • Strong knowledge of social platforms, specs, trends, and best practices
  • Ability to spot cultural trends and surface issues to stakeholders
  • Experience creating and producing social content (static and video), including on-ground event coverage
  • Experience with social listening and reporting, collaborating with analysts
  • Experience identifying and engaging influencers and celebrities to grow advocacy
  • Ability to manage social content calendars and coordinate with strategists and account leads

Ogilvy Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Ogilvy and has not been reviewed or approved by Ogilvy.

  • Healthcare Strength Healthcare coverage is described as comprehensive in several markets, with medical, dental, and vision plans alongside mental health support options. Wellness supports such as EAP access and gym-related perks are also described as part of the package.
  • Retirement Support Retirement benefits are positioned as a meaningful component of total rewards, including 401(k) matching in the US. In the UK example provided, pension contributions are described as robust and potentially high after probation.
  • Leave & Time Off Breadth Time-off benefits are described as relatively broad in some locations, including sizeable annual leave and additional days such as a birthday off and volunteering time. Parental leave is also portrayed as enhanced in certain markets.

Ogilvy Insights

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The Company
HQ: New York, NY
11,000 Employees
Year Founded: 1948

What We Do

Ogilvy has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy 75 years ago. We build on that rich legacy through Borderless Creativity – innovating at the intersections of its advertising, public relations, relationship design, consulting, and health capabilities with experts collaborating seamlessly across over 120 offices in nearly 90 countries. We are proud to currently rank as the #1 global agency network for creative excellence and effectiveness by WARC, signifying our ability to deliver creative solutions that drive unreasonable impact for clients and communities. 

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