Social Media Strategist

Posted 8 Days Ago
Be an Early Applicant
75225, Dallas, TX, USA
In-Office
Entry level
Other
The Role
Develop and implement the church’s social media strategy, including content calendars, campaigns, publishing, analytics, community engagement, YouTube uploads, captions, photography, and short-form video. The role collaborates with ministry leaders, designers, videographers, and volunteers to support brand consistency, promote events, and improve audience engagement. Sunday morning and selected event coverage are required.
Summary Generated by Built In

Ministry/Dept.:

Communications

Employment Type:

Part-Time, Non-Exempt

Supervisor:

Communications Director

Schedule:

Variable; 24-hours per week

Job Class:

Professional

Environment

Office

Responsibilities

Strategy

  • Develop strategy and standards for Northwest’s social media ministry to support mission and brand experience.  
  • Support ministry leaders with a content strategy focused on producing content beyond weekend services. 
  • Build and coach a future team of core social media and photography volunteers to share coverage responsibilities. 
  • Work with ministry leaders to understand goals and create strategic, timely plans for social media ad campaigns. 
  • Stay informed of current trends in social media and identify opportunities for growth and innovation

Management/Implementation

  • Manage content calendars, publishing schedules, and efficient workflows to meet deadlines and ministry priorities. 
  • Report regularly on performance against ministry goals, including reach, meaningful engagement, website traffic, and next steps; recommend improvements. 
  • Monitor social media comments and messages during scheduled hours, respond appropriately, and coordinate follow-up with appropriate staff members. 
  • Manage YouTube sermon uploads, titles, descriptions, thumbnails, and playlists using supplied videos. 
  • Collaborate with graphic designers and the videographer to maintain a consistent visual identity and develop short-form video and storytelling content. 
  • Provide Sunday morning coverage and coordinate selected event coverage through personal participation and volunteer support. 
  • Write engaging captions and capture photos and simple videos for Facebook and Instagram. 
Qualifications

Requirements

As a religious organization, all employees must agree to conduct themselves in a way that does not undermine or contradict the contents of the church's Doctrinal Statement and Statement on Marriage and human sexuality based upon its sincerely held religious beliefs, to qualify for employment with Northwest Bible Church. This is necessary to accomplish the Church’s religious mission, goals, and purpose.

  • Growing relationship with Jesus Christ as Savior and as Lord. 
  • Passion for the local church, God’s work in and through it, and connecting people to Jesus. 
  • Regular attender of Northwest Bible Church, or willing to make Northwest Bible Church their church home if hired.
  • Demonstrated experience managing social media, supported by a portfolio of relevant work. 
  • Strong writing skills and ability to communicate biblical content accurately and accessibly.  
  • Sound judgment when representing the church, sharing personal stories, and responding to online audiences. 
  • Proficiency with social publishing, advertising, and analytics tools, including Meta Business Suite; familiarity with Adobe Creative products preferred. 
  • Basic photography, graphic design, and short-form video editing skills. 
  • Ability to interpret analytics and use findings to improve content and strategy.
  • Bachelor’s degree in Marketing, Communications, or a related field preferred; equivalent experience considered.

Skills Required

  • Agree to conduct themselves consistently with the church’s Doctrinal Statement and Statement on Marriage and human sexuality
  • Growing relationship with Jesus Christ as Savior and Lord
  • Passion for the local church and connecting people to Jesus
  • Regularly attend Northwest Bible Church or be willing to make it their church home if hired
  • Demonstrated experience managing social media
  • Portfolio of relevant social media work
  • Strong writing skills
  • Ability to communicate biblical content accurately and accessibly
  • Sound judgment when representing the church and responding to online audiences
  • Proficiency with social publishing, advertising, and analytics tools
  • Proficiency with Meta Business Suite
  • Basic photography skills
  • Basic graphic design skills
  • Basic short-form video editing skills
  • Ability to interpret analytics and improve content and strategy
  • Familiarity with Adobe Creative products
  • Bachelor’s degree in Marketing, Communications, or a related field
  • Equivalent relevant experience in place of a bachelor’s degree
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The Company
HQ: Dallas, TX

What We Do

Northwest Bible Church is a multi-generational church based in Dallas, Texas. Its mission is to invite people into the unexpected joy of desperate dependence on Jesus. The church focuses on teaching the Word of God, fostering community through small groups, and reaching the nations with the Gospel. They emphasize being a 'mind-connected-to-heart' people who pursue Christ without pretense, providing various ministries and services to their congregation and the local community.

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