A leading global fintech company is seeking a Social Media Strategist (Freelance, Remote) to support brand and content initiatives across APAC markets. This is a freelance opportunity suited for candidates with strong experience in social strategy, audience growth, campaign planning, and platform management within fast-paced digital or technology-driven environments.
The ideal candidate understands how to build engaging social narratives, localise content for regional audiences, and drive measurable engagement across multiple channels.
RequirementsResponsibilities
- Develop and execute social media strategies across APAC markets.
- Plan and manage content calendars aligned with brand, campaign, and product priorities.
- Create platform-specific social strategies for channels such as LinkedIn, Instagram, X, TikTok, Facebook, and YouTube.
- Work closely with internal stakeholders including brand, content, creative, and marketing teams.
- Support campaign launches, partnerships, product announcements, and brand storytelling initiatives.
- Analyse social performance metrics and provide actionable insights and optimisation recommendations.
- Monitor social trends, platform updates, and competitor activity across fintech and technology sectors.
- Support community engagement and audience growth initiatives where required.
- Coordinate with designers, creators, agencies, or freelancers to deliver social assets and campaigns.
- Proven experience in social media strategy, digital marketing, or content strategy roles.
- Strong understanding of social media platforms, audience engagement, and content performance metrics.
- Experience managing regional or APAC-focused campaigns preferred.
- Background in fintech, technology, consumer tech, finance, or high-growth startups is highly preferred.
- Ability to balance brand storytelling with performance-driven social execution.
- Strong copywriting, communication, and stakeholder management skills.
- Experience using social analytics, scheduling, and reporting tools.
- Comfortable working in a fast-paced, collaborative, and remote environment.
Skills Required
- Proven experience in social media strategy, digital marketing, or content strategy roles
- Strong understanding of social media platforms, audience engagement, and content performance metrics
- Experience managing regional or APAC-focused campaigns
- Background in fintech, technology, consumer tech, finance, or high-growth startups
- Ability to balance brand storytelling with performance-driven social execution
- Strong copywriting, communication, and stakeholder management skills
- Experience using social analytics, scheduling, and reporting tools
- Comfortable working in a fast-paced, collaborative, and remote environment
What We Do
Hire Digital helps enterprises and high-growth startups build and enhance their digital capabilities with a world-class network of digital marketers, developers, and designers. We have enabled companies like Philips, 3M, Roche, AXA, Unilever, and many more to reduce overheads and boost efficiency. Our rigorous screening process enables us to curate top talents in as little as 48 hours with a first match success rate of 96%, helping our clients to accelerate time to market and achieve their business goals. Handpick talents and build your on-demand teams to gain control of your key priorities, plan seasonal resources, and launch pilots to success.
