The Role
The Social Media Specialist will create, edit, and publish engaging content for platforms like Instagram, TikTok, and YouTube, while managing community engagement and tracking performance metrics.
Summary Generated by Built In
Company
Gantri is one of the most innovative and fastest-growing design manufacturers in the world. We pioneered the use of digital manufacturing and plant-based polymers to create high-quality, sustainable lighting products onshore and on-demand. As the most awarded design manufacturer in America, we operate the world’s largest 3D print farm right here in the Bay Area.
Role
We’re looking for a Social Media Specialist who lives and breathes social media and has strong creative instincts. This role is hands-on: you will concept, shoot, edit, and publish content across our social accounts such as Instagram, TikTok & Youtube, helping translate a design-driven brand into engaging, native social storytelling.
This is an ideal role for someone early in their career who is deeply fluent in social platforms, understands internet culture, and has a genuine interest in design, fashion, home decor, interiors, or furniture.
What You'll Do
- Create short-form social content for Instagram (Reels, Stories, Posts), TikTok, Youtube Shorts
- Independently shoot and edit videos using tools like CapCut, Edit or similar
- Stay current on platform trends, formats, audio, memes, and best practices—and adapt them on-brand
- Translate brand guidelines and creative direction into platform-native content
- Support content planning and posting calendars
- Own community management and user engagement
- Assist with basic performance tracking (views, engagement, saves, shares)
- Collaborate with brand, design, and marketing teams to support launches and campaigns
- Maintain a consistent visual and tonal point of view aligned with a premium, design-forward brand
Required Experience
- 1–3 years of experience creating content for social media (brand, agency, or personal creator accounts)
- Deep fluency in Instagram and TikTokProven ability to edit and produce video content independently
- Strong visual taste and an eye for composition, lighting, and pacing
- Genuine interest in design, fashion, home decor, interiors, or furniture
- Comfort working quickly and iterating based on performance
- Organized, reliable, and comfortable managing multiple content pieces per week
- Strong written communication skills for captions and light copy
Preferred Experience
- Photography or videography experience
- Experience working with design or lifestyle brands
- Familiarity with basic social analytics tools
- Comfort capturing content in real-world environments (studio, events, retail)
Why Gantri?
- Be part of a company reimagining how design meets manufacturing.
- Play a pivotal role in shaping the building blocks of Gantri products.
- Drive innovation on our next-generation digital manufacturing platform.
- Advance sustainable design practices in real-world production.
- Work in a fast-growing, design-driven environment.
- Bring visionary concepts to life at scale.
Benefits
- Competitive salary and equity options
- Comprehensive health, dental, and vision coverage
- Paid time off and flexible vacation policy
- 401(k) retirement plan with company match
- Professional development opportunities and learning stipend
- Collaborative, creative, and sustainability-focused work environment
- Access to Gantri-designed products and innovation initiative
Top Skills
Capcut
Edit
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The Company
What We Do
Gantri is a new kind of design manufacturer. We help designers create high-quality, affordable and sustainable modern designs and sell directly to consumers. Our secret? Manufacturing products on-demand using cutting-edge 3D printing and innovative plant-based materials.
Since launching lighting in 2017, we've collaborated with some of world's best designers, studios and brands, including Ammunition, Dims and Muka Design Lab. We’re the winner of Time’s Best Inventions 2020, Fast Company’s Most Innovative in Design 2020, Gear Patrol’s Top 100 Products of 2020, Architectural Digest’s Cleverest Awards 2020 and many other awards.
