Social Media Strategist

Reposted 28 Days Ago
Be an Early Applicant
Kraków, Małopolskie, POL
Hybrid
Senior level
Analytics
The Role
Create, publish, and optimize social content and campaigns to raise brand and executive thought-leadership awareness. Partner with cross-functional teams to identify stories, manage content workflows, respond to social interactions, produce visual assets, and analyze performance to improve engagement and campaign effectiveness.
Summary Generated by Built In

We're looking for an experienced, creative, and highly organized Social Media Specialist to help elevate Verisk's presence across digital channels.

You'll transform complex industry topics into engaging and relevant content, identify emerging opportunities, and support strategic campaigns that enhance awareness, engagement, and reputation. Working closely with communications professionals, marketers, business leaders, and subject matter experts, you'll help bring Verisk's expertise and innovation to life through compelling social storytelling.

 

This role is ideal for someone who combines strong content creation skills with a strategic mindset, an understanding of audience engagement, and a passion for using social media to drive measurable impact.

Responsibilities
  • Develop and publish engaging content across Verisk's social media channels

  • Support executive thought leadership, employee advocacy, and brand storytelling initiatives

  • Create, schedule, and optimize content for organic and paid social campaigns

  • Partner with business leaders, subject matter experts, and cross-functional teams to identify compelling stories and content opportunities

  • Collaborate with communications and marketing teams to deliver integrated campaigns aligned with business goals

  • Manage content workflows, campaign timelines, and project coordination across teams

  • Monitor industry trends, audience conversations, and competitor activity to identify engagement opportunities

  • Review and respond to social media inquiries and interactions

  • Create or coordinate visual, graphic, and video content for social platforms

  • Analyze social media performance and generate insights to improve content strategies and campaign effectiveness

  • Contribute to ongoing social media initiatives and special projects across the business

Qualifications
  • Bachelor's degree in Communications, Marketing, Journalism, or a related field

  • Between 6-8 years of professional social media experience within a complex, international organization

  • Exceptional writing, editing, and storytelling skills with experience creating content for B2B audiences

  • Experience running paid social campaigns across platforms such as LinkedIn, Meta, YouTube, etc.

  • Strong project management and organizational skills with the ability to manage multiple priorities and deadlines

  • Experience working with diverse stakeholders and building strong cross-functional relationships

  • Knowledge of social media best practices, particularly LinkedIn and other channels used for corporate communications and thought leadership

  • Experience using social media management and analytics platforms such as Hootsuite, Sprout Social, Sprinklr, or similar tools

  • Ability to interpret performance data and use insights to optimize content and engagement strategies 

  • Fluent English language skills, both written and spoken


What we offer:

  • The opportunity to shape social media strategy and storytelling for a global organization

  • Meaningful work that highlights innovation, expertise, and industry impact

  • Exposure to executive thought leadership and employee advocacy programs

  • A collaborative international environment with strong cross-functional partnerships

  • The stability, scale, and long-term career opportunities of a leading technology and analytics company

  • A hybrid working model with at least 2 days per week in the office. 


#LI-AD1

#LI-Hybrid


 

About Us

Our People, Our Culture

For more than 50 years, Verisk has helped property and casualty insurers make smarter decisions about risk through AI-powered risk modeling, advanced analytics, and technology solutions spanning the entire policy lifecycle.  We are a leading strategic data, analytics, and technology partner to the global insurance industry, guided by core values of learning, caring, and results while maintaining the highest ethical standards as stewards of the industry's most comprehensive datasets. Learn more about Verisk and what we are doing within the insurance industry. 

For the eighth consecutive year, Verisk is proudly recognized as a Great Place to Work® for outstanding workplace culture in the US, the fourth consecutive year in the UK, Spain, and India, and the second consecutive year in Poland. In addition, we’ve been recognized by The Wall Street Journal as one of the Best-Managed Companies and by Forbes as a World’s Best Employer, testaments to the value we place on workplace culture. 

Our Culture: Explore our inclusive, people-first culture that fosters innovation, collaboration, and belonging.

Awards & Recognition: See why Verisk is consistently recognized as a Great Place to Work™ around the world.

Our Businesses: Learn about the diverse industries we serve — from insurance and energy to financial services and beyond.

Life at Verisk: Discover what it’s like to work at Verisk through employee stories, team highlights, and culture moments.

Careers at Verisk: Join a global team of problem-solvers and innovators doing meaningful work that’s shaping the future of industries. Whether you're just starting out or looking to take your career to the next level, Verisk offers growth, purpose, and a people-first culture.

Let’s build something meaningful together!

Verisk Analytics is an equal opportunity employer.

All members of the Verisk Analytics family of companies are equal opportunity employers. We consider all qualified applicants for employment without regard to race, religion, color, national origin, citizenship, sex, gender identity and/or expression, sexual orientation, veteran's status, age or disability. Verisk’s minimum hiring age is 18 except in countries with a higher age limit subject to applicable law.

Verisk offers a competitive salary aligned with market standards and your experience, disclosed in accordance with the Pay Transparency Directive. In addition to base pay, our compensation package includes a variety of incentive opportunities for eligible roles, designed based on market research and our internal grading structure.

You’ll also receive a comprehensive benefits package featuring private medical care, life insurance, Employee Capital Plans (PPK), as well as paid vacation and sick leave in line with the Polish Labour Code.

Verisk also supports flexible working arrangements through a hybrid work model, access to professional development programs, and a work environment focused on well-being and career growth. Additional perks include access to sports and wellness programs, well-being initiatives, and team-building events.

https://www.verisk.com/company/careers/

Unsolicited resumes sent to Verisk, including unsolicited resumes sent to a Verisk business mailing address, fax machine, or email address, or directly to Verisk employees, will be considered Verisk property. Verisk will NOT pay a fee for any placement resulting from the receipt of an unsolicited resume.

Verisk Employee Privacy Notice

Skills Required

  • Bachelor's degree in Communications, Marketing, Journalism, or a related field
  • 6-8 years of professional social media experience within a complex, international organization
  • Exceptional writing, editing, and storytelling skills for professional, technical, or B2B audiences
  • Strong project management and organizational skills with ability to manage multiple priorities and deadlines
  • Experience working with diverse stakeholders and building strong cross-functional relationships
  • Knowledge of social media best practices, particularly LinkedIn and other corporate/communications channels
  • Experience using social media management and analytics platforms (Hootsuite, Sprout Social, Sprinklr, or similar)
  • Ability to interpret performance data and use insights to optimize content and engagement strategies
  • Fluent English language skills, both written and spoken

Verisk Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Verisk and has not been reviewed or approved by Verisk.

  • Retirement Support A strong company 401(k) match is specified, with additional references to profit‑sharing. Together these create a solid foundation for long‑term savings.
  • Healthcare Strength Medical, dental, vision, HSA/FSA, and life and disability coverage are described positively. Mental‑health support and broader well‑being programs are also highlighted.
  • Leave & Time Off Breadth Generous PTO and paid holidays are noted alongside flexible/remote work options and volunteer time. Companywide well‑being days further expand time‑off options.

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The Company
HQ: Jersey City, NJ
2,129 Employees
Year Founded: 1971

What We Do

Verisk is a leading data analytics provider serving customers in insurance, energy and specialized markets, and financial services. Our team of nearly 9,000 helps customers make crucial decisions every day about risk—with greater precision, efficiency, and discipline.

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