Social Media Manager

Posted 11 Days Ago
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Hiring Remotely in Buenos Aires, Ciudad Autónoma de Buenos Aires, ARG
Remote or Hybrid
Mid level
Fintech • Payments • Software • Financial Services
The Role
Lead social content strategy and execution across Instagram, TikTok, X, and LinkedIn for LATAM markets. Own monthly calendars, adapt tone by market/audience, brief creators and creative production, moderate community, track weekly metrics, and optimize content using data and AI tools.
Summary Generated by Built In

Wallbit is the global account for professionals working for companies abroad. A banking experience where you can get paid, spend, and invest from a single place, designed so that earning in dollars is no longer just the starting point, but a clear path to building your financial life.

Backed by Y Combinator and leading Silicon Valley investors, we are already helping tens of thousands of users manage their finances.

If you’re someone who enjoys owning what you do end-to-end, you’ll find the space here to grow, make decisions, and see the real impact of your work.

We think long-term, about the product, the team, and the people who use it, and that shows in how we discuss ideas, make decisions, and support each other day to day. We care more about solid solutions than noise, and we value people with strong judgment who are eager to solve problems that truly matter, in an industry that’s only just beginning to take itself seriously.

We're growing fast and we're looking for a Social Media Manager who thrives in a high-velocity environment, thinks in communities, and knows how to turn a fintech product into content people actually want to follow.


What will you be doing?

  • Own and execute the monthly content calendar across platforms (Instagram, TikTok, X, LinkedIn)

  • Adapt tone and messaging by market (AR, CO, MX, BO) and audience vertical (freelancers, investors, travelers, SMBs)

  • Align organic content with paid campaigns, product launches, and market moments

  • Brief and oversee the production of reels, carousels, stories, and copy alongside the creative team

  • Write and edit copy across different registers: educational, product, community, and financial literacy

  • Maintain visual and voice consistency with Wallbit's brand guidelines

  • Moderate comments and DMs across all platforms

  • Spot viralization opportunities, trending topics, and relevant conversations in the fintech/crypto/remote work space

  • Coordinate creator activations: briefing, asset delivery, and post-review

  • Report weekly on key metrics: reach, engagement, follower growth, and CTR to download/sign-up

  • Propose data-driven optimizations around formats, posting times, and markets

  • Work within the Creative Team, collaborating with the Growth and Product teams, to align messaging and product launches

  • Manage content approvals efficiently and without friction


Who are we looking for?

  • 2–4 years of experience in social media management in fintech, crypto, or a fast-paced startup environment

  • Proven ability to build and engage communities across LATAM markets

  • Strong copywriting skills with the ability to adapt tone by platform and audience

  • Data-driven mindset

  • Experience coordinating with content creators and influencers: briefing, follow-up, and performance review

  • Comfortable using AI tools to scale content production

Nice to have

  • Familiarity with the cultural and financial nuances of LATAM markets (AR, CO, MX, BO)

  • Understanding of the freelancer, remote worker, or digital nomad ecosystem

What we offer
🌍 Contractor modality with global compensation
🌴 PTO & holidays
🍽️ Office lunch
🤝 Culture & hubs:
a young, high-performance team based in San Francisco, Buenos Aires, Bogotá, or remote.
🚀 High impact & exponential growth: full autonomy to lead; your limits are defined by your ambition

Skills Required

  • 2-4 years of social media management experience in fintech, crypto, or fast-paced startup environments
  • Proven ability to build and engage communities across LATAM markets (AR, CO, MX, BO)
  • Strong copywriting skills with ability to adapt tone by platform and audience
  • Data-driven mindset; report and optimize based on metrics (reach, engagement, follower growth, CTR)
  • Experience coordinating content creators and influencers: briefing, asset delivery, and performance review
  • Comfortable using AI tools to scale content production
  • Experience managing Instagram, TikTok, X, and LinkedIn content and formats (reels, carousels, stories)
  • Familiarity with cultural and financial nuances of LATAM markets
  • Understanding of freelancer, remote worker, or digital nomad ecosystem
Am I A Good Fit?
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The Company
0 Employees

What We Do

Wallbit is a global neobank designed for remote workers and non-US residents. It provides an all-in-one financial platform offering US-based bank accounts for receiving income, virtual US debit cards, and investment accounts for stocks and Treasury bonds. The company focuses on breaking down financial barriers in Latin America and worldwide by enabling seamless international transfers and withdrawals in crypto and local currencies.

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