Social Media Manager - Italian

Posted 9 Days Ago
Be an Early Applicant
Hiring Remotely in Italy
Remote
Mid level
Gaming • Software
The Role
Manage Chess.com’s Italian social media channels: create and publish engaging content, monitor community and trends, analyze performance, run campaigns with marketing and events teams, provide social support, and pilot new formats and platforms to grow audience and engagement.
Summary Generated by Built In

About Us

Chess.com is one of the largest gaming sites in the world and the #1 platform for playing, learning, and enjoying chess.


We are a team of 600+ fully remote people in 60+ countries working hard to serve the global chess community. We are here to support 200M+ chess players worldwide with the best possible product, content, and tools to serve the community!


We are a tech company. A gaming company. A content company. And we do it all with passion and commitment to the game. Above all we prize our mission-driven, flat, life-celebrating, no-corporate culture, and we look forward to meeting you and learning more about what you can bring to the team.

What you'll do

The Social Media Manager is responsible for applying the voice, content, and daily operations of Chess.com's official Italian social media channels. This role involves developing and executing a content strategy that drives engagement, grows our audience, and authentically represents the brand within the global chess community. The ideal candidate is deeply immersed in chess culture and social media trends, possesses a proven ability to create compelling content, analyze performance data, and foster a vibrant online community.

Essential Duties and Responsibilities
  • Manages the day-to-day operations of Chess.com's official Italian social media channels across various platforms (e.g., X/Twitter, Instagram, TikTok, Facebook, YouTube, etc.).
  • Develops, produces, and publishes original, high-quality content that engages new and existing audiences.
  • Actively monitors and engages with conversations, trends, and key creators within the global chess community to ensure Chess.com's presence is timely, relevant, and authoritative.
  • Analyzes and reports social media performance data and audience insights to inform content strategy and optimize for engagement, reach, and growth.
  • Collaborates with marketing, content, and events teams to plan and execute social media campaigns that support company-wide initiatives.
  • Communicates with members seeking support or raising issues on social media.
  • Identifies emerging platforms across relevant countries, regions and languages, and pilots new content formats by anticipating algorithm shifts, leveraging new tools, and adapting to platform updates.
Requirements
  • Fluency in Italian
  • Proven results by managing social media channels, preferably in the gaming, entertainment, or tech industry.
  • Knowledge of chess, including rules, notation, tournament culture, key figures
  • Demonstrated ability to create timely, and highly engaging content (memes, viral videos) that aligns with internet culture and brand voice.
  • Proficiency with basic photo and video editing software (e.g., Adobe Creative Suite, Canva, CapCut).
  • Deep understanding of content strategy, platform algorithms, and best practices for major social media platforms.
  • Excellent communication and collaboration skills suitable for a fully distributed, remote team environment.
  • A high sense of ownership, accountability, and a commitment to continuous learning.
  • Strong cultural awareness and sensitivity, with the ability to adapt content and messaging to Italian speaking communities while respecting cultural nuances.
  • A sense of humor.


About the Opportunity

  • This is a full-time or contract opportunity depending on your location
  • We are 100% remote (work from anywhere!)
  • There is a slight preference for candidates in EMEA timezones for business alignment purposes

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You can learn more about us here:

  • https://www.chess.com/article/view/how-chess-com-virtual-team-works-together
  • https://www.chess.com/about

Skills Required

  • Fluency in Italian
  • Proven results managing social media channels
  • Experience in gaming, entertainment, or tech industry
  • Knowledge of chess (rules, notation, tournament culture, key figures)
  • Ability to create timely, highly engaging content (memes, viral videos)
  • Proficiency with photo and video editing software (e.g., Adobe Creative Suite, Canva, CapCut)
  • Deep understanding of content strategy, platform algorithms, and best practices
  • Excellent communication and collaboration skills for a fully distributed remote team
  • High sense of ownership, accountability, and commitment to continuous learning
  • Strong cultural awareness and sensitivity for Italian-speaking communities
  • Sense of humor
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The Company
651 Employees
Year Founded: 2006

What We Do

Chess.com is the #1 chess destination with more than 70 million members! Play for free, join tournaments, and improve your game with lessons and videos from top Grandmasters and coaches. Improve your tactics, strategy, analytical thinking and problem solving with training tools and discussion forums. Our site and apps are a labor of love, from our 100% remote global team of over 300 passionate chess fans.

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