Social Media Editor

Posted 23 Days Ago
New York, NY, USA
Hybrid
75K-80K Annually
Junior
Digital Media
The Role
The Social Media Editor at Morning Brew creates engaging social editorial content across platforms, manages content calendars, tracks engagement, and collaborates with design teams to enhance visual storytelling.
Summary Generated by Built In
At Morning Brew Inc., we mix what you need to know with our unique brand of wit to attract, and build real relationships with, the next generation of business leaders. We speak to them like people, ensuring they get the context and insight needed to make decisions every day. Loyalty and trust are our most valuable currencies.

Whether scrolling, reading, watching, or listening, our audience trusts us for credible, entertaining business content that makes an impact on their personal and professional lives.

The Morning Brew team is clever, creative, and growing fast. Want in? Read on. 

OVERVIEW

Morning Brew Inc. is looking for a great writer and visual storyteller who can consistently create engaging social editorial content for Morning Brew across multiple social platforms.

The role would require the social media editor to oversee the day-to-day content calendar of various accounts across Twitter, Instagram, and LinkedIn. The ideal candidate will possess a combination of in-depth research and writing skills, a creative mindset, a deep understanding of internet culture, and the ability to pitch engaging and visual stories that fit Morning Brew’s brand identity and voice. 

Working alongside the team lead, the social media editor will play a crucial role in growing Morning Brew’s social presence and building an engaged audience.

WHAT YOU'LL DO
-Covering trending business news and live events.
-Producing content primarily for Instagram, Twitter, and LinkedIn.
-Creating charts and other graphics using a library of provided templates.
-Pitching story ideas to the team lead and identifying graphic opportunities.
-Publishing video content on TikTok, Instagram, and YouTube when needed.
-Collaborating with our in-house design team to craft high-level visual formats.
-Tracking success through account growth, engagement rates, and other metrics.
-Conducting research and crafting social editorial copy in the Morning Brew voice.
-Editing, shaping and elevating headlines, copy and visual assets to be social-first.
-Blending your editorial judgement with data to find what best fits our target audience.
-Overseeing community engagement; replying to the audience in comments and DMs.
 
WHAT YOU'LL BRING
-2+ years of experience in social media or digital journalism.
-Deep understanding of social media platforms and social editorial strategy.
-Interest in submerging themselves in the world of business, finance, and tech news.
-A passion for internet culture, memes, trends, and finding new ideas in all corners of the internet.
-Track record of overseeing Twitter/X, Instagram, LinkedIn, and Facebook accounts for media outlets.
-Strong editorial judgment; comfortable with testing and adapting strategies to optimize for social-first content.
-Strong writing skills, with an attention to detail and the ability to condense topics into engaging, accurate, and quickbite copy.
 
BONUS POINTS
-Experience working in social management, analytics, and listening tools such as: Emplifi, SocialFlow, Hootsuite, EchoBox, Dash Hudson, Later, Sprout Social, Sprinklr, Parse.ly, Chartbeat, CrowdTangle, Google Analytics, NewsWhip, and more.
-Proficiency in Adobe Photoshop, Canva and/or Figma a plus.

HOW WE TREAT EACH OTHER
Respectful Candor -- We believe that engaging in timely, constructive, and open discourse is an act of respect that makes for a more transparent and productive work environment.
Empathy -- We establish a strong partnership of trust with our co-workers and partners. We build human connections in order to understand each other.
Inclusivity -- Morning Brew Inc is deeply committed to fostering a transparently inclusive workplace environment, and people of color, women, people with disabilities, veterans, and LGBTQIA+ candidates are strongly encouraged to apply.

HOW WE TREAT OUR WORK
Curiosity -- We learn every day through deliberate inquiry and exploration. We re-examine assumptions to be a better company, offer better products, and become better colleagues.
Accountability -- We celebrate our successes and own our failures. Taking responsibility for our actions allows us to learn from our experiences.
Bias Toward Action -- We know speed matters in business so we embrace quick and calculated risk-taking. We understand that many actions are reversible and therefore we are solutions-oriented, even when facing obstacles and challenges.
Challenger Mentality -- We don’t allow ourselves to be comfortable with our success. We are hungry to become the best and create more value for our audience.
Clarity of Purpose -- We understand the “why” in our work, which helps us to operate at our highest level of performance and efficiency.

PERKS
While being surrounded by a bunch of cool people who look great in crewnecks is its own reward, we have plenty more to offer. 
Brew’s HQ: Pick an adjustable standing desk or cozy corner and load up on free coffee (duh) and snacks at our new two-story office space in NYC’s Flatiron District.
401(k) employer match: We want to help you prepare for the future, now.  
Premium health, vision, and dental plans: Your health matters!
Mental health benefits: Personalized plans and programs to promote your mental well-being.
Extra help when you need it: Including a care concierge, plus free access to One Medical and the Calm app.
Family planning: Want to join #brewparents? Generous paid parental leave and fertility coverage for eligible employees.
Employee Resource Groups: Black Coffee, LGBTQ Brew, AAPI Brew, Cafe Con Leche, and Grounded
Gym and workout class reimbursements: It pays to be healthy.
Annual learning credit: Want to learn something new? We'll reimburse you.

BRIEF BREW HISTORY
Morning Brew Inc. was founded in 2015 by two entrepreneurial college students who noticed their peers were not consuming legacy media resources about business and finance news, but had a high desire to learn about those topics. What started as a small on-campus email has since evolved into a multi-channel media company that operates 20+ unique content franchises. All while maintaining our witty, honest and engaging tone that millions of loyal MBI audience members rely upon daily to better navigate the world.

In 2020 a majority stake in MBI was acquired by Axel Springer SE and in February 2025 that position was increased to full ownership of the business. Axel Springer SE is a family-owned, transatlantic media company headquartered in Berlin and New York that is committed to the values of a free and informed society. To learn more about Axel Springer SE and what defines us, visit http://axelspringer.com/en/what-defines-us.

Skills Required

  • 2+ years of experience in social media or digital journalism
  • Deep understanding of social media platforms and social editorial strategy
  • Strong writing skills with attention to detail
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The Company
HQ: New York, NY
345 Employees
Year Founded: 2015

What We Do

Got five minutes? We can make you smarter. Morning Brew is the media company redefining the business news landscape through approachable, digestible—and not to brag—downright funny content. Across newsletters, podcasts, social media, and events, we reach an audience of over 3 million future and current business leaders. Founded in 2015 by Alex Lieberman and Austin Rief at the University of Michigan, the company has grown to include products that are invaluable to its readers. With our flagship daily newsletter, our lifestyle and recommendations publication, Sidekick, and our podcasts Business Casual and Founders Journal, Morning Brew creates accessible content for anyone interested in business. And for the people who love to dive deep on an industry, we have Emerging Tech Brew, Retail Brew, Marketing Brew, and our new vertical HR Brew. Along with our core values of curiosity, empathy, purpose, and having a challenger mentality, we are empowering business leaders—present and future—to make an impact on the world. Oh, and yes, we have great swag.

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