Responsibilities:
- Develop and execute social media strategies to grow brand awareness and engagement.
- Create, edit, and publish high-quality video and graphic content tailored for TikTok, Instagram, and other platforms.
- Write compelling copy, hooks, and captions optimized for audience engagement.
- Stay on top of the latest social media trends, tools, and best practices.
- Manage campaigns end-to-end, from ideation to execution and reporting.
- Monitor performance metrics and use data to refine strategies.
- Collaborate with cross-functional teams to align social media efforts with overall business goals.
Requirements:
- 5+ years of experience in social media management, content creation, or digital marketing (beauty, skincare, or DTC e-commerce preferred).
- Proven track record of growing and engaging audiences on TikTok and Instagram.
- Strong video editing and graphic design skills (CapCut, Adobe Premiere, Canva, or similar tools).
- Excellent copywriting ability with a focus on creative hooks and captions.
- Deep understanding of social media trends, pop culture, and platform-native content.
- Data-driven mindset with the ability to analyze metrics and adjust strategy.
- Self-starter with strong organizational and project management skills.
Top Skills
What We Do
We are on a mission to give every company, no matter the size, the opportunity to innovate and help build a better future. Our Services: Dedicated Tech (full/partial) Squads: we create multi-disciplinary, remote (near-shore) Tech Squads that become part of your team. They adapt to your workflows and are trained on Agile methodologies to deliver continuous value. We believe that well-trained remote teams bring clients the opportunity to increase innovation output by accessing a greater / more diverse pool of talent, while reducing the cost of development. On-Demand Software Development: at our core, we are software developers excited about building digital products and solutions using the latest technologies and agile methodologies. We provide end-to-end capabilities to deliver on your technical requests. Product Management, Tech Architecture, Front / Back End Development, Devops & QA Venture Building: we partner with companies to co-launch new digital businesses that leverage core assets of the company (distribution channels, customer base, industry knowledge, proprietary technology, etc). We take the co-created ideas into MLP’s (Most Lovable Product) aiming to find product market fit and scale in the leanest possible way. As startup founders ourselves, we love getting things from 0 to 1. We are End-To-End Innovation Enablers, helping your company unlock it's full innovation potential.
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