Social Media Content Strategist

Reposted 5 Days Ago
Be an Early Applicant
Berlin, DEU
In-Office
Senior level
Software • Travel
The Role
The Social Media Content Strategist is responsible for developing and executing social-first strategies to enhance engagement and brand presence across various platforms, while collaborating with different teams and analyzing performance metrics.
Summary Generated by Built In

Travelzoo is seeking a Social Media Content Strategist (m/f/d) to join our team in Berlin. 

Do you feel…

  • Motivated to define, lead, and execute social-first strategies that elevate travel deals and production content across Instagram, Facebook, TikTok, Pinterest and more
  • Strategic in translating newsletters and website/blog content into innovative, platform-native formats that drive engagement, traffic, and conversions
  • Innovative in conceptualizing, testing, and iterating content formats that shape audience behavior and amplify brand presence
  • Resourceful in leveraging user-generated content and emerging trends to enhance campaigns and boost authenticity
  • Collaborative in guiding Production, Marketing, and Sales teams to ensure content aligns with strategic goals and high-value campaigns
  • Analytical in monitoring performance metrics, evaluating ROI, and optimizing content based on data-driven insights

You are ideally…

  • A professional with 7+ years of hands-on social media experience in travel, lifestyle, or digital content, with proven strategic leadership
  • Passionate about travel and lifestyle content, with exceptional storytelling instincts and trend awareness
  • An excellent communicator, capable of influencing multiple stakeholders and crafting compelling messaging
  • Highly organized and proactive, able to oversee multiple campaigns and strategic initiatives simultaneously
  • Curious and forward-thinking, always exploring new platforms, formats, and creative opportunities
  • Degree-educated in journalism, communications, marketing, or a related field

What’s in it for you…

  • Broaden your horizon by working with a global team and potentially in a different country 
  • Experience one of our travel deals first-hand each year, with additional vacation days and a travel budget – we call it the Travelzoo Experience
  • We recognize your achievements with our employee awards 
  • Enjoy working like an entrepreneur? Our flat hierarchies will provide you with this opportunity
  • We offer competitive compensation and benefit packages 

If you are excited about this opportunity and feel intrigued by our values of “leading by example”, “warm heart”, “cool head” and “working hands”, then we would like to get to know you!

Top Skills

Facebook
Instagram
Newsletters
Pinterest
Tiktok
Website/Blog Content
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The Company
HQ: New York, New York
406 Employees
Year Founded: 1998

What We Do

We, Travelzoo®, are the club for travel enthusiasts. We reach 30 million travelers. Club Members receive Club Offers personally reviewed by our deal experts around the globe. We have our finger on the pulse of outstanding travel, entertainment, and lifestyle experiences. We work in partnership with thousands of top travel suppliers—our long-standing relationships give us access to irresistible deals.

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