Description
Vic Vaughan Toyota of Boerne – Home to Big Goals and Bigger Opportunities.
We’re looking for a high-energy, creative Social Media Content Creator to help us capture the heart of our store and tell our story across TikTok, Instagram, Facebook, and beyond. This is your chance to shape how thousands of people see and engage with our brand.
If you’re someone who lives in short-form video, understands social trends, and can turn day-to-day dealership life into thumb-stopping content — let’s talk. You’ll be part of a high-performing team at one of the top Toyota stores in the country, and your content will help fuel our continued growth.
Why Toyota of Boerne?
Toyota of Boerne is a flagship dealership in the award-winning Vaughan Automotive Group — and it shows. We are one of only 12 dealerships in the entire country to receive the Toyota President’s Cabinet Award, which we proudly earned in both 2022 and 2024.
These honors reflect our relentless commitment to guest satisfaction, community connection, and operational excellence. What makes it even more special? We’ve achieved all this in Boerne, Texas — a town of just 21,000 — by treating every team member and every guest like family.
With a record-breaking 1,000 vehicles sold in a single month, a tight-knit, people-first culture, and a leadership team that invests in your growth, Toyota of Boerne is the place to build a meaningful and rewarding career.
Visit us at www.goteamva.com to learn more.
What You’ll Do:
- Create with Purpose: Build original, engaging short-form content for TikTok, Instagram Reels, Facebook, and YouTube Shorts that highlights our team, culture, inventory, promotions, and events
- Own the Brand Voice: Make Toyota of Boerne feel like a lifestyle — not just a dealership — through storytelling and creative visuals
- Film the Action: Capture behind-the-scenes moments, team spotlights, customer deliveries, walkarounds, and live events
- Keep the Calendar Tight: Plan, schedule, and manage a content calendar that aligns with store goals, seasonal campaigns, and promotions
- Stay on Trend: Be the go-to for what’s hot on social — trending audio, viral formats, and emerging styles
- Collaborate with the Best: Work closely with our sales, service, and leadership teams to showcase the real people behind the brand
- Track & Improve: Monitor performance and engagement to evolve your strategy and increase reach
What You Bring to the Table:
- A strong portfolio or examples of short-form video content
- Proficiency in tools like CapCut or Adobe Premiere Pro
- Excellent editing, visual storytelling, and on-camera instincts
- Confidence filming in a busy, live environment — showroom, service drive, or community events
- Self-starter mindset with strong organizational skills and the ability to meet tight deadlines
- A collaborative attitude and the hunger to help a fast-growing store stand out online
Let’s Get Rolling
This isn’t just a job — it’s an opportunity to build a bold personal brand while helping Toyota of Boerne grow its digital footprint. If you’ve got ideas, energy, and a phone full of creative potential, we want to meet you.
Skills Required
- Strong portfolio or examples of short-form video content
- Proficiency in tools like CapCut or Adobe Premiere Pro
- Excellent editing, visual storytelling, and on-camera instincts
- Self-starter mindset with strong organizational skills
- Confidence filming in busy environments
What We Do
Toyota of Boerne is a premier Toyota dealership serving the Texas Hill Country, offering new and used vehicles, auto financing, and maintenance services.
