Social Media and Digital Strategy Manager

Company Overview

Zeno Power is the leading developer of nuclear batteries – compact power systems that provide reliable, clean energy in frontier environments. By harnessing the heat from radioisotopes, Zeno’s batteries power critical missions on Earth, in space, and at sea. To bring this technology to market by 2027, Zeno is seeking out purpose-driven and innovative professionals who are comfortable working in a startup environment. Team members will have a direct impact in enabling commercial and national security missions from the depths of our oceans, to the surface of the moon, and in austere environments here on Earth. Zeno is proud to be an Equal Opportunity Employer and is committed to attracting, retaining, and developing a highly qualified, diverse, and dedicated work force. We do not discriminate in hiring on the basis of sex, gender identity, sexual orientation, race, color, religious creed, national origin, physical or mental disability, protected Veteran status, or any other characteristic protected by federal, state, or local law.

Social Media and Marketing Manager
We are looking for a highly driven Social Media and Marketing Manager to join our growing communications team. This is a high-impact and high-independence role where you won't just post content; you'll shape Zeno's digital voice and drive the real-time conversations defining the future of space, energy, and deep tech. You will own our corporate and executive social media presence, produce strategic content, and support integrated marketing initiatives to accelerate our mission to power the frontier.
In this role you will be responsible for:

Content Strategy & Execution

• Develop and execute the end-to-end social strategy for the Zeno brand. Your goal is to make Zeno a leading voice in nuclear innovation that's technically credible and visionary on X and LinkedIn.
• Produce high-quality, engaging content including graphics, short-form copy, and simple visual assets that translate complex technical ideas into accessible, compelling narratives.
• Work directly with our in-house production team to strategically drop video and photo content for maximum reach.

Community Engagement & Growth

• Handle all day-to-day posting and real-time audience engagement. You'll move beyond scheduling to run live commentary and jump into breaking industry conversations on X, acting as a genuine community manager, not just a moderator.
• Proactively monitor conversations around space, energy, and defense to engage authentically with industry communities and identify trends for reactive content opportunities.
• Own our social analytics. Use platform data to constantly test, iterate, and prove the ROI of your strategy—no busy work, just measurable results.

Executive Thought Leadership Management

• Craft high-impact, authentic narratives for our leadership on social platforms such as X and LinkedIn.
• Conduct content mining (e.g., from speeches, interviews, presentations) to generate original, high-value insights and opinions for executive posts.
• Develop a consistent publishing cadence to establish executives as key thought leaders in the space, maritime, energy, and defense sectors.
• Manage the content review and approval process with executives and internal stakeholders to ensure rapid, compliant publishing.
• Proactively monitor and surface relevant industry news and competitor activity for executive engagement and commentary.

Influencer & Partnership Strategy

• Identify, vet, and build relationships with relevant social media influencers, subject matter experts, and key opinion leaders (KOLs) in the aerospace, maritime, defense, and deep tech communities.
• Develop strategies to collaborate with these voices, expanding Zeno's reach beyond our immediate network to reach new audiences.

Marketing Campaign Support

• Partner with the Communications Manager to amplify product launches, partnerships, events, and executive thought leadership.
• Support the production and distribution of the company's email newsletter, including content development, list management, and analytics.
• Support basic website content updates and collaborate on search engine optimization (SEO) initiatives to increase organic visibility.

Key Qualifications and Skills

• You have 3+ years of proven, high-impact social media execution (or equivalent experience in a rapid-growth startup environment).
• X and LinkedIn are your native language. You understand the algorithm, audience dynamics, tone and the culture of both platforms to drive engagement and growth.
• Demonstrated experience in executive or personal brand ghostwriting and management is highly preferred.
• You have an innate understanding of internet language, and current trends, coupled with a fine-tuned filter for when to be clever and when to be professional.
• You’re a master of Canva/Photoshop and can make a clean graphic or visual asset in minutes.
• Ability to translate complex technical topics into compelling stories for diverse audiences.
• Exceptional writing and visual storytelling skills with a sharp eye for detail and brand consistency.
• Comfortable with startup speed and the autonomy it requires. We trust you to manage your time and deliver results.

Preferred Qualifications

• Experience managing both corporate brand accounts and multiple executive profiles.
• Proven track record of managing or executing influencer/KOL strategies in a B2B, tech, or specialized industry.
• Familiarity with email marketing platforms (e.g., Mailchimp, HubSpot) and website content management systems (CMS).
• Basic understanding of SEO principles and keyword research.

Job Functions

• Position requires in-office presence in Washington, D.C. (Mt. Vernon/Chinatown) on Tuesdays, Wednesdays, and Thursdays, remote work is optional on Mondays and Fridays.
• Travel: Travel is required, <10%
• Motor Abilities: Sitting and/or standing for extended periods, bending/stooping, grasping/gripping, fine motor control (hands)
• Physical exertion and/or requirements: Minimal, with ability to safely lift up to 15 pounds
• Repetitive work: Prolonged
• Special Senses: Visual and audio focused work
• Work Conditions: Stairs, typing/keyboard, standard and/or sitting working environment of >8 hrs./day

Compensation

The anticipated salary band for this position is $100,000-$130,000. The final job level and compensation will be determined by various factors such as a candidate's relevant work experience, years of relevant experience, skills, qualifications, certifications, and other business considerations.

In addition to competitive compensation, we also offer a generous benefits package, which includes:

• Stock options
• Flexible paid time off
• 401k plan with employer match
• 16 weeks of paid family leave
• ⁠11 observed company holidays
• Employer HSA contributions
• Life insurance
• Transit benefits to put toward commuting expenses
• Medical, dental, and vision insurance
• Relocation assistance
• Professional development
• Employee recognition program
• ⁠Company-sponsored ClassPass benefit to support employee wellness
• On-site and off-site company events, lunch & learns, Zeno Empower, volunteer opportunities, monthly wellness challenges, company retreat, bracketology, holiday competitions, holiday parties, etc. 
• ⁠Dog friendly office

Physical Demands and Work Environment

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this position. Reasonable accommodations may be made to enable individuals with disabilities to perform the functions. While performing the duties of this position, the employee is regularly required to talk or hear. Specific vision abilities required by this position include close vision, distance vision, peripheral vision, and the ability to adjust focus. The noise level in the work environment is usually moderate.

Note

This job description in no way states or implies that these are the only duties to be performed by the employee(s) incumbent in this position. Employees will be required to follow any other job-related instructions and to perform any other job-related duties requested by any person authorized to give instructions or assignments. All duties and responsibilities are essential functions and requirements and are subject to possible modification to reasonably accommodate individuals with disabilities. To perform this job successfully, the incumbents will possess the skills, aptitudes, and abilities to perform each duty proficiently. Some requirements may exclude individuals who pose a direct threat or significant risk to the health or safety of themselves or others. The requirements listed in this document are the minimum levels of knowledge, skills, or abilities. This document does not create an employment contract, implied or otherwise, other than an “at will” relationship.

Export Control

Applicants for employment at Zeno Power must be a U.S. person. The term “U.S. Person” means (i) a U.S citizen or U.S. national; or (ii) any natural person who is a U.S. Lawful Permanent Resident (i.e., holds a Green Card), as defined by 8 U.S.C. 1101(a)(20) or as a “protected individual” defined by 8 U.S.C. 1324b(a)(3) (i.e., admitted as a refugee or is granted asylum).