Social Media and Influencer Manager

Posted 7 Days Ago
Be an Early Applicant
Austin, TX
In-Office
Senior level
Software • Sports • Analytics
Scorability is passionate about improving college athletics recruiting for coaches and athletes.
The Role
Lead social media and influencer programs, managing paid campaigns, recruiting influencers, and analyzing performance metrics to drive brand engagement and growth.
Summary Generated by Built In

Full-Time

Austin, TX - 4 days per week in our Central Austin office, Fridays remote

Please note, we do not offer C2C or C2H employment and are unable to sponsor visas for this position.

About Scorability:

Scorability is passionate about improving the lives of college coaches through a more efficient and successful athlete recruiting process. Coaches at every level in every sport use our world-class software to discover, evaluate, and recruit the right players for their program. Prospective student athletes benefit from a more direct and transparent recruiting process—one led by interested college coaches who can actually recruit them—helping the athletes avoid wasted effort and money on unnecessary services.

The Role:

Scorability is seeking a Social Media & Influencer Manager to lead our paid, organic, and influencer social programs. In this role, you’ll be responsible for building and scaling social strategies that grow our brand, drive engagement, and deliver measurable results. You’ll manage the end-to-end execution of paid social campaigns while also leading influencer recruitment and partnerships to expand our reach.

What you’ll do:

Own and grow Scorability’s social media presence and influencer partnerships, creating content (in partnership with the Marketing team) and campaigns that expand our reach, drive engagement, and turn athletes, coaches, and parents into passionate advocates for our brand.

Social Media Marketing:

  • Lead B2B and D2C strategy for unpaid and paid social across all channels including but not limited to X, TikTok, Meta and more to help bring engagement and awareness to Scorability
  • Manage paid media campaigns, pulling the levers on media spend, targeting, creative, and bid strategy
  • Manage all paid asset briefs and creative on each platform, ensuring creative and campaigns perform well
  • Identify key insights through regular analyses of campaigns to determine opportunities, issues, and test opportunities

Influencer Marketing:

  • Recruit and manage relationships with athletes, coaches and other relevant influencers as part of monthly campaigns to drive discovery and demand for Scorability’s offerings
  • Develop and track influencer analytics, determining level of spend, return, and engagement yielded from influencer campaigns
  • Manage briefs and recruitment playbook, identifying the influencer strategy that works well for our brand and products

Experience we’re seeking:

  • 5–8 years of experience leading social media and influencer programs at a growing company (B2B and/or D2C required, both preferred)
  • Proven track record managing paid social campaigns across major platforms (Meta, X, TikTok, LinkedIn, YouTube) with measurable impact on engagement, awareness, and conversions
  • Hands-on experience developing and executing end-to-end social strategies, including content planning, paid media optimization, and audience targeting
  • Demonstrated ability to manage influencer marketing programs, including recruiting, negotiating, and building long-term relationships with creators, athletes, or brand advocates
  • Strong analytical skills with experience interpreting campaign data, identifying trends, and making data-driven recommendations to optimize performance
  • Experience managing creative development and assets across platforms, ensuring alignment with brand and campaign goals
  • Skilled at developing influencer briefs, recruitment playbooks, and reporting frameworks to measure ROI and engagement
  • Excellent cross-functional collaboration skills, working closely with product, marketing, and creative teams to drive brand growth
  • Proficient in writing persuasive, social optimized content that aligns with a brand voice

Perks & Benefits:

  • Stock options: become a shareholder and participate in the value we create together
  • Flexible Time Off + generous holidays off for a good quality of life
  • Health benefits: Medical, Dental, and Vision — 100% paid for employees
  • Give back: opportunities to serve through our Community Service Program

Scorability will never discriminate based on race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status. We invite all qualified applicants to apply for our open positions.

Top Skills

Analytics Tools
Paid Media
Social Media Platforms
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The Company
HQ: Austin , TX
20 Employees
Year Founded: 2023

What We Do

Scorability is passionate about improving college athletics recruiting by making it more efficient, transparent, and honest. Coaches at every level in every sport can use our world-class software to efficiently identify, engage, and recruit the best players for their program. Prospective student athletes benefit from a more direct and transparent recruiting process, avoiding unnecessary effort and wasted money.

This is an incredible opportunity to join an exciting, mission-driven company led by experienced founders and executives who have created multiple billion-dollar start-ups.

Our Philosophies:

To assist your evaluation of Scorability as a place to work, we want to give you a glimpse into what makes a candidate a great potential fit.

Our employees:

Embrace uncertainty while trusting in an established process guided by experienced leaders.
Maintain a positive outlook even when challenged, always treating everyone with respect and kindness.
Don’t complain, but rather offer solutions to problems they identify.
Appreciate the value of in-office collaboration M-Th (Friday is flexible).
Set aside ego and pride of authorship in favor of collaboration.
Hope to learn, get better, and have fun while working hard.
Place service to our customers and our shared goals above all else.
Get excited about the inherent risks of a startup company in which you in which you have equity.
Understand that hard work and success will lead to great rewards!

Why Work With Us

Our foundation is built on a team of proven leaders who have a history of building and exiting mission-driven, people-centric companies together. We have a huge market and unique opportunity to give college coaches a better life with our technology and provide visibility, transparency and equity across all players and backgrounds in all sports.

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