Social Media and Digital Content Executive

Posted 10 Days Ago
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Edinburgh, City of Edinburgh, Scotland
In-Office
32K-32K Annually
Entry level
Other • Business Intelligence
Ultra-fast, ultra-capable full fibre broadband is digging its way across Scotland & the North of England. #GopherIt
The Role
Manage social media channels and create engaging content to build brand awareness, engage audiences, and drive customer conversion for GoFibre.
Summary Generated by Built In

Social Media & Digital Content Executive

£32,000 

31 days holiday, discounted gym membership, enhanced pension, private healthcare, employee wellbeing support and career coaching


WHO WE ARE

At GoFibre we’re on an exciting journey to revolutionise broadband capabilities for homes and businesses in rural towns and villages across Scotland and the north of England, connecting communities and affording them digital capability equal to their city counterparts; whilst being as environmentally conscious as possible, and creating social value in the areas we serve.

Our story is only just beginning. We’re growing fast and we don’t intend to slow down anytime soon as we play our part in ensuring future-proof full fibre coverage. We continue to raise investment for our infrastructure, service and people through our top-notch partnerships, and we’re confident and enthusiastic about what is coming next for the GoFibre family, as we strive to connect hundreds of thousands of homes and businesses. We have fantastic offices to allow colleagues to connect and catch up, one in central Edinburgh (with stunning 360 views of the city) and another in the coastal town of Berwick Upon Tweed; both a short walk from transport links.

HOW WE WORK

Collaboration, innovation, commitment, continual improvement of our business and ourselves, are the cornerstones of what creates our collective success. No two days are the same; the landscape is constantly changing, and we think on our feet, move fast and tackle challenges and opportunities head on. We’re always learning and we thrive under pressure, because we support one another and have some laughs along the way. We’re all in this together, as we navigate the road less travelled, pushing the boundaries of what we can deliver and the professionals we can become. We take care of each other and care about work-life balance and wellbeing.

Sound like the kind of place you want to work? If so, read on


THE TEAM

You will shape GoFibre’s digital presence by creating and managing compelling content that builds brand awareness, engages online communities, and converts followers into customers. Your work will be instrumental in generating leads and driving growth across both national and regional markets.


WHAT YOU WILL BE WORKING ON


  • Manage GoFibre’s social channels (Facebook, Instagram, TikTok, LinkedIn) 
  • Craft bold, engaging videos and visuals that get people talking using Canva, CapCut or native tools 
  • Brief agencies or freelancers when it’s time to scale things up
  • Bring our brand to life online, capturing real community stories from our build areas
  • Consistently produce content that drives awareness, leads and sales
  • Plan and post with purpose, every caption, image and clip aimed at sparking engagement 
  • Partner with our Community Engagement team to keep our voice friendly, human and unmistakably GoFibre 
  • Create targeted email campaigns that win new customers and keep current ones coming back
  • Track what works, share smart insights, and spot fresh trends that help us stay ahead of the digital curve
  • Support website updates and marketing campaigns that push GoFibre’s growth even further

WHAT YOU WILL BRING TO THE ROLE

  • Experience of creating scroll-stopping posts across every platform and driving real customer engagement
  • Tech experience with tools like Canva, CapCut, HubSpot, and Buffer, with a good grasp of CRM systems and email marketing platforms
  • A results-focused mindset, using data to boost ROI, generate leads, and support sales growth through smart, creative digital marketing
  • A flair for words, from catchy captions to longer stories that connect with different audiences and campaign goals
  • Ability to manage several social channels at once, keeping the brand voice consistent, the content flowing, and the results aligned with business goals

We love that everybody is different, and we believe a diverse workforce will be our strength. We ensure equal opportunity, champion inclusion and we actively encourage applications from suitably qualified candidates regardless of age, disability, gender, race, religion or orientation. Together, we’re all part of the rich GoFibre family and we’re unified by our goals, inspiring our teams to challenge the norm and deliver best-in-class service to our customers, all whilst encouraging and appreciating one another.

Are you ready for the challenge? Get in touch now, we can’t wait to hear from you!

www.gofibre.co.uk

#LI-SN1



Top Skills

Buffer
Canva
Capcut
Crm Systems
Email Marketing Platforms
Hubspot
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The Company
HQ: Edinburgh
239 Employees
Year Founded: 2017

What We Do

GoFibre is a Scottish independent broadband builder and provider, bringing ultra-fast, affordable and reliable broadband to homes and businesses across Scotland and the north of England.

GoFibre is the trading name for GoFibre Holdings Ltd. Founded in 2017 in the Scottish Borders town of Duns. The company secured an investment of £164 million in early 2022 from Gresham House’s Sustainable Infrastructure strategy (BSIF), to accelerate its rollout of full fibre broadband throughout Scotland and the north of England. 

In autumn 2022 GoFibre was awarded two multi-million-pound contracts under the UK Government’s Project Gigabit for Durham-Teesdale and North Northumberland. Project Gigabit is the UK Government’s programme enabling hard-to-reach communities to access gigabit-capable broadband.

GoFibre now has more 120,000 homes and businesses ready-for-service across more than 30 local areas. For more information, please see gofibre.co.uk/locations

The company is headquartered in Edinburgh, with engineering depots in Berwick-Upon-Tweed and West Auckland.  

In July 2023, GoFibre launched the GoFurther Fund with the goal of supporting charities, community groups and other organisations within key build communities.

In 2024, GoFibre earned recognition as a highly commended Borders Business in the Scottish Borders Business Excellence Awards 2024.

With GoFibre, residential customers can access speeds of between 150Mbps and 1Gbps, with pricing starting from only £29 per month. Individuals and businesses can check availability and register their interest in full fibre broadband by visiting gofibre.co.uk/check

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