Every day, tens of millions of people come to Roblox to explore, create, play, learn, and connect with friends in 3D immersive digital experiences– all created by our global community of developers and creators.
At Roblox, we’re building the tools and platform that empower our community to bring any experience that they can imagine to life. Our vision is to reimagine the way people come together, from anywhere in the world, and on any device. We’re on a mission to connect a billion people with optimism and civility, and looking for amazing talent to help us get there.
A career at Roblox means you’ll be working to shape the future of human interaction, solving unique technical challenges at scale, and helping to create safer, more civil shared experiences for everyone.
As Japan Social Marketing Manager, you will own the development and execution of social marketing strategies to build the Roblox brand and drive business results in Japan. This role focuses on crafting locally relevant content, building relationships with influencers, and handling campaigns that resonate with the Japanese audience.
This role is a part-time position based in Japan for 20 hours per week
You will:
- Collaborate with the Head of Social Marketing and Head of APAC Marketing to plan and execute localized marketing campaigns and events.
- Develop and manage content for local social media channels, including creating original content, localizing global assets, and curating content for a Japanese audience.
- Build and nurture relationships with key YouTube and TikTok influencers in Japan, driving meaningful partnerships.
- Monitor and analyze the performance of social media and influencer campaigns, using data to advise future directions.
- Stay ahead of trends in Japanese culture and social media to build timely, relevant, and engaging content.
You have:
- 3+ years in marketing, with expertise in crafting, executing, and running brand social content and influencer campaigns.
- A deep understanding of Japanese culture and social media platforms, with the ability to identify and leverage local trends.
- Proven experience working with Japanese content creators/influencers in a professional capacity.
- Native-level Japanese and fluent English proficiency.
- Strong ability to track performance metrics and apply data-driven insights.
- A keen eye for high-quality content and excellent execution.
- Highly motivated, organized, and capable of working across teams and stakeholders in a fast-paced environment.
Roles that are based in our San Mateo, CA Headquarters are in-office Tuesday, Wednesday, and Thursday, with optional in-office on Monday and Friday (unless otherwise noted).
You’ll Love:
- Industry-leading compensation package
- Excellent medical, dental, and vision coverage
- A rewarding 401k program
- Flexible vacation policy (varies by exemption status)
- Roflex - Flexible and supportive work policy
- Roblox Admin badge for your avatar
- At Roblox HQ:
- Free catered lunches five times a week and several fully stocked kitchens with unlimited snacks
- Onsite fitness center and fitness program credit
- Annual CalTrain Go Pass
Roblox provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. Roblox also provides reasonable accommodations for all candidates during the interview process.
Roblox Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Roblox and has not been reviewed or approved by Roblox.
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Equity Value & Accessibility — Pay packages are frequently framed as highly lucrative due to meaningful equity components and upside, with equity refreshes reinforcing the total-rewards value beyond base pay. Technical and senior roles are associated with especially strong total compensation ranges that amplify the perceived attractiveness of equity-linked rewards.
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Wellbeing & Lifestyle Benefits — Office and lifestyle perks are positioned as a standout part of the rewards experience, including free daily meals, snack rooms, onsite gym access, commuter support, and lifestyle allowances. Wellness programming is described as broad, spanning mental-health support, health coaching, and flexible work arrangements that add day-to-day value.
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Retirement Support — Retirement offerings are described as notably strong, highlighted by a 401(k) match structure that meaningfully increases total rewards value. Financial benefits are further complemented by stock purchase access and related wealth-building programs.
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What We Do
Roblox is an immersive gaming and creation platform that offers people millions of ways to be together, inviting its community to explore, create and share endless unique experiences. Our vision is to reimagine the way people come together — in a world that's safe, civil, and optimistic. To achieve this vision, we are building an innovative company that, together with the Roblox community, has the ability to strengthen our social fabric and support economic growth for people around the world.
Why Work With Us
Every day, Roblox employees tackle complex questions and drive incredible innovation. Join us in building the future of human connection and communication.
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