About Ruggable:
Ruggable is a leading direct-to-consumer e-commerce brand based in Los Angeles, California with an extraordinary track record of high, profitable growth. We pride ourselves on having an extremely loyal customer base and a talented team made up of genuinely caring people who take action and deliver results. We are venture-backed and own a patented washable rug design that's disrupting the home décor industry. Our mission is to empower our customers to live vibrantly with beautiful products that don't compromise on function. If you're passionate about consumer products, e-commerce, and high-growth start-ups, keep reading!
Job Summary:
Ruggable is looking for a strategic, data-savvy Digital Site Merchandiser to manage the onsite merchandising experience across our eCommerce storefront. In this role, you’ll be responsible for driving conversion, optimizing category performance, and creating compelling product storytelling through curated collections, site placement, and content alignment.
This is an opportunity to shape the customer journey from browse to buy — using data, intuition, and collaboration to ensure the right products are in the right place at the right time. You'll work closely with Tech, Marketing, Creative, and Merchandising teams to create a best-in-class, seamless shopping experience.
What You'll Do:
Site Merchandising & Optimization
- Own and execute site merchandising strategy across homepage, category pages, product grids, and landing pages
- Use performance data and customer insights to optimize product placement, category hierarchy, filters, and sort order
- Plan and implement seasonal refreshes, promotional strategies, and curated product collections
Campaign & Content Execution
- Partner with Marketing and Creative to ensure campaign content, product launches, and promotional messaging are accurately and compellingly represented on-site
- Coordinate site updates to align with campaign calendars, key launches, and merchandising priorities
Conversion Optimization
- Monitor daily site metrics (conversion rate, bounce rate, click-through rate, sell-through, etc.) to identify opportunities for improvement
- Run A/B tests and partner with Tech teams to validate and implement site changes that improve customer engagement and sales performance
Cross-Functional Collaboration
- Work closely with Site Operations to ensure accurate attribution, taxonomy alignment, and product setup to support merchandising strategies
- Partner with Inventory Planning to understand product availability, sell-through, and lifecycle to inform site placements and promotions
Category Strategy & Insights
- Analyze and report on category and product-level performance to guide future merchandising decisions
- Recommend assortment or visual updates based on inventory, trends, and customer behavior
What You'll Need:
Required:
- 5–7 years of experience in digital or eCommerce merchandising, ideally with a consumer product brand or multi-category retailer
- Strong understanding of online customer behavior, site UX principles, and eCommerce KPIs
- Experience with merchandising tools such as Shopify, Contentful, Constructor, or equivalent CMS/PIM systems
- Comfortable working within data platforms like Heap, Looker, Google Analytics in order to analyze and act on data
- Strong eye for visual storytelling and product presentation, with attention to detail in execution
- Excellent organizational, project management, and communication skills — able to drive timelines and coordinate cross-functionally
- Ability to think both strategically and tactically, balancing short-term priorities with long-term merchandising goals
Preferred:
- Background in home, lifestyle, or fashion brands
- Working knowledge of SEO strategy
- Familiarity with A/B testing tools (Optimizely, Ninetailed)
Compensation:
- $100,000 - $110,000 per year base salary
- An annual bonus percentage that varies based on level of role
- Employer matching (up to 3% of base salary) for company sponsored 401K plan
At Ruggable, we offer competitive compensation and benefits packages. Ruggable is an Equal Employment Opportunity employer. We proudly recruit and hire a diverse workforce and are committed to creating an inclusive environment for all employees.
If you are based in California, we encourage you to read this important information for California residents linked here.
To all recruitment agencies: Ruggable does not accept unsolicited agency resumes. Please do not forward resumes to our jobs alias, Ruggable employees or any other company destination. Ruggable is not responsible for any fees related to unsolicited resumes.
Top Skills
What We Do
Ruggable is an LA-based, venture-backed e-commerce company revolutionizing the market for residential rugs. Our patented 2-Piece Rug System allows you to remove the top layer of your rug and wash it in your home washing machine, offering an affordable, stylish and convenient solution for young families, pet owners, and busy individuals.
Why Work With Us
From design to fulfillment, we create and produce our washable rugs in-house. Our teams support each other in our quest to champion our customers, and are fearless in exploring questions and finding solutions. All while maintaining a fun, creative, and positive company culture - like our notorious #doggable Slack channel.
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