About The Position |
The Shopping Newsletter Writer will join the TRX Shopping Newsletter team and will ideate and write shopping newsletters and touts for their vertical brands across the Dotdash Meredith portfolio like Travel + Leisure, Real Simple, Better Homes & Gardens, Food & Wine, Allrecipes, and Southern Living. They will have the opportunity to write newsletter content covering a wide variety of categories including fashion, beauty, home, food, celebrity and entertainment. This role will have some editing involved for our shopping newsletters like reviewing subject lines and touts for brand style and clickiness, including headlines, images and links.
Job Functions
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Able to write strong headlines and subject lines that drive high engagement/pageviews, promote eCommerce articles within the shopping newsletters and pick products for direct-to-retailer touts along with compelling copy that will convert
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Edits shopping newsletters reviewing subject lines and touts for brand style and clickiness, including headlines, images and links.
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Provide quality insurance with DTR links within newsletters
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Collaborate with the News & Deals team on newsletter content and compelling imagery
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Collaborate with the email production team on email setup and proofing
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Collaborate with the Brand team to ensure posts are on brand and brand style guides are being met.
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Excellent interpersonal and communication skills
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Comfortable working in a fast-paced organization
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Highly adaptable and quick to learn processes
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Use data and analytics to ensure we are aligning with consumer needs and trends
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Identify and carry out testing plans in collaboration with the growth team
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Create affiliate links for newsletter touts
About The Team: |
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The Shopping Newsletter team manages, writes, and edits dedicated shopping newsletters for multiple brands. Additionally, we handle the creation and placement of direct-to-retailer content within branded editorial newsletters.
About The Positions Contributions:
Weight % Accountabilities, Actions and Expected Measurable Results
85% Ideate and write shopping newsletters or editorial newsletter shopping touts
15% Use data and analytics to ensure newsletters are aligning with consumer needs and trends
The Role’s Minimum Qualifications and Job Requirements
Education:
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Bachelor’s degree in Journalism, English or related field, or equivalent training and/or experience.
Experience:
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Minimum 1-3 years experience as a writer or equivalent internship experience
Specific Knowledge, Skills, Certifications and Abilities:
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Must possess an understanding of basic Google doc functionality.
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Must be detail-oriented and have strong organizational skills
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Ability to collaborate and build relationships with internal stakeholders
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Excellent time management skills for multiple projects with a range of scope
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Good critical thinking, analytical, and problem-solving skills are necessary.
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A degree or experience in journalism or related field.
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An interest in writing for digital, and strong writing skills.
% Travel Required (Approximate): 0-5%
What the Team is Saying
What We Do
Dotdash Meredith is America’s largest digital and print publisher. Our 40+ iconic and fast-growing brands harness the best intent-driven content, the fastest sites, and the fewest ads to help nearly 200 million people every month, including 95 percent of US women, make decisions, take action, and find inspiration. Dotdash Meredith brands include PEOPLE, Better Homes & Gardens, Verywell, FOOD & WINE, The Spruce, Allrecipes, Byrdie, REAL SIMPLE, Investopedia, Southern Living and more.
Why Work With Us
Dotdash Meredith has a people-first mentality - our audience, our employees, our teams. We take our role of providing the best content across the best brands very seriously and we are always looking to make sure that our teams have the space to be creative, innovate and try out new things.
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Hybrid Workspace
Employees engage in a combination of remote and on-site work.
