SEO & GEO Strategist

Reposted 4 Days Ago
Be an Early Applicant
Hiring Remotely in Philadelphia, PA, USA
In-Office or Remote
65K-75K Annually
Senior level
Agency • Digital Media • Analytics • Consulting
A Digital Marketing Agency Powered by Big Data
The Role
The SEO Strategist will support the Client team by integrating SEO strategies, conducting keyword research, optimizing content, and managing projects to drive business growth. They will collaborate with cross-functional teams and perform quality checks to ensure successful implementation.
Summary Generated by Built In
Seer Interactive is a digital marketing consultancy that harnesses compassion, data, technology, and AI to make a mark on our communities—our coworkers, our clients, our industry, and our neighbors. We relentlessly pursue (and share) the truth, bringing together millions of data points from quantitative and qualitative sources, enhanced by responsible, human-centered AI. Our purpose is to unlock potential across these communities, envisioning a world where doing the right thing is intuitive and informed.

At Seer, we see AI as a catalyst for innovation, collaboration, and creativity. Regardless of your division or discipline, leveraging AI is a core part of how we deliver smarter, faster, and more strategic outcomes for our clients. Our AI Council drives company-wide integration by focusing on education, purposeful implementation, and continuous learning — ensuring that AI is embedded in how we think, operate, and grow.

If you’re ready to uplift others, challenge your ego, commit to the truth, and be better than yesterday—keep reading.

Seer is a remote-first agency and a Certified B-Corp, with team members across the country. If an office environment is more your style, this position can also sit in our HQ office in Philadelphia. We can only consider candidates based in the US who can work continental US-based hours.

Role Description
This is a full-time, salaried W2 position with Seer Interactive — not a freelance or contractor role.

This role is 100% dedicated to supporting a single enterprise client, seamlessly integrating as an extension of their team. You will collaborate across Marketing, Product, Engineering, Analytics, and Design to drive strategic SEO & GEO initiatives that impact business growth at scale.

This position is aligned to a client engagement that currently runs through December 31, 2026, with anticipated renewal into 2027. While dedicated to one client, you are a full Seer employee with access to benefits, professional development, and internal mobility opportunities.

If you love the resources and innovation of an agency but want the depth and strategic immersion of working brand-side, this role was built for you.

Must be willing to travel up to 20% of the time to be present on-site with the client located in a Northeast metro area.

Responsibilities

  • Develop and execute comprehensive SEO strategies aligned to specific Product Areas, balancing non-brand growth with brand authority goals
  • Map content and optimization efforts across the full customer journey (Awareness, Consideration, Decision)
  • Support Generative Engine Optimization (GEO) initiatives to improve visibility in AI-driven search experiences, including AI Overviews and entity-based search results
  • Conduct advanced keyword, topic, and entity research to inform strategic roadmaps
  • Leverage AI tools (e.g., Gemini, Vertex AI, ChatGPT, Claude, etc.) to enhance research, briefing, analysis, and workflow efficiency while applying strong human judgment
  • Create detailed SEO briefs and optimization frameworks to guide content development
  • Optimize content to ensure semantic depth, structured integrity, and alignment with SEO best practices
  • Perform technical and content QA to ensure integrity of launches and updates
  • Monitor performance across GA4, Search Console, and SEO platforms to identify risks, opportunities, and growth trends
  • Translate data into actionable insights and strategic recommendations
  • Present findings clearly to both technical and non-technical stakeholders
  • Collaborate cross-functionally to contribute to a unified organic growth system across teams

Specifics

  • Attend weekly team meetings to discuss business updates and ad hoc support needed
  • Attend meetings with Product Owners and other Client team members to divide and conquer tasks, including pulling data to support internal asks 
  • Attend weekly calls with Analytics team and contribute insights to reporting cadences
  • Maintain and evolve keyword and entity tracking frameworks, including identifying emerging AI-influenced search trends Keyword organization: regular keyword tracking updates and modifications & research supporting new keyword tracking
  • Content Publishing
  • Content implementation: own updating pages and adding snippets throughout the website, proactively identify opportunities to optimize poorly ranking pages for high-value keywords, manage the content process for both Client and Seer-driven outline process flows and centralizing management
  • Support experimentation initiatives that explore the impact of AI on user behavior and search visibility

Minimum Qualifications

  • Having as many of these specific qualifications is a plus, but transferable skills/experience may be equally valuable
  • Bachelor's degree or equivalent practical experience
  • 5+ years of SEO relevant work experience in an agency or enterprise environment digital growth marketing, designing and managing brand campaigns
  • 5 years of experience designing and managing brand campaigns
  • Experience adapting SEO strategies to AI-driven search changes and critically evaluate outputs
  • Experience using AI tools (Gemini, Vertex, ChatGPT, etc.) to enhance workflows responsibly
  • Strong analytical skills and comfort translating performance data into strategic recommendations

Preferred Qualifications

  • Having as many of these specific qualifications is a plus, but transferable skills/experience may be equally valuable
  • Experience growing subscription businesses either in B2B or B2C environment
  • Strong understanding of the technical infrastructure needed to deliver multi-touch attribution, remarketing and other advanced campaigns
  • Experience developing relationships and working collaboratively with multiple cross-functional partners
  • Experience using quantitative and qualitative insights to inform growth strategy, roadmap, prioritization, etc.
  • Excellent process and project management skills with the ability to set goals and systematically prioritize growth initiatives
  • Experience growing subscription businesses either in B2B or B2C environment
  • Strong understanding of the technical infrastructure needed to deliver multi-touch attribution, remarketing and other advanced campaigns
  • Experience developing relationships and working collaboratively with multiple cross-functional partners
  • Experience using quantitative and qualitative insights to inform growth strategy, roadmap, prioritization, etc.
  • Excellent process and project management skills with the ability to set goals and systematically prioritize growth initiatives

Who This Role Is Perfect For

  • This role may be especially compelling if you:
  • Thrive when deeply embedded in one single, high-impact client
  • Want the innovation culture of an agency without the volume of a traditional account load
  • Enjoy pairing technical SEO with business strategy and stakeholder influence
  • Are excited to shape how SEO evolves in an AI-influenced search landscape
  • Want to grow in an environment where experimentation and critical thinking are expected

This might not be the right role for you if

  • Time-management, context-switching, and juggling multiple priorities is quite challenging
  • You do not want continued-learning and innovation to be an expectation
  • Change management is difficult and you struggle with adapting to new tools and processes

60 Day Goals

  • By Day 30, you will have completed DIV training and begun to support this client 50%
  • By Day 60, you will be up and running at full capacity, supporting this client 100% alongside your Account Team

Compensation & Benefits

  • $65,000-$75,000 annually. Your final offered compensation will be determined by your skills and experience 
  • Evaluation of comp at least once a year
  • Benefits highlights

Important to Note
This role is a full-time opportunity and is tied to a client contract that runs through December 31, 2026, with the possibility of renewal into 2027 and beyond. While we're excited to find someone to join us on this journey, it's important to note that this position depends on the continuation of the client’s contract. If the client decides not to renew, the role may come to an end.


Ready to apply? Ditch the cover letter — we don’t need it. We’d rather see your AI chops. Use our Marketing Career AI Self-Assessment GPT to find out where you land on the AI marketing maturity curve and share your results with us. Our team is excited to read your application responses and will be using them to help determine who we’d like to meet with!

Have questions about recruitment at Seer? Check out our Custom GPT: Guide to Talent Acquisition at Seer to drop in your questions! You can ask it anything about our hiring process, and how to best prepare for an interview with us.

As a B-Corp Certified organization, we are committed to creating an inclusive environment and are proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

Not ready to apply but want to keep in touch? Stay connected via our monthly Career Update newsletter! We'll share curated content on Seer, open roles, industry insights, career advice, events you don't want to miss, and more (so you never miss a beat).

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Top Skills

AI
Cms
Digital Marketing
Seo
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The Company
Philadelphia, PA
220 Employees
Year Founded: 2002

What We Do

Located in Philly, San Diego, and Remote -- our team of 200+ strategic consultants double as subject matter experts in SEO, Paid Media, Analytics, Creative, CRO, Audience Research, and Market Intelligence. As a passionate agency with a ton of heart, we're committed to connecting people and businesses with innovative solutions.

Why Work With Us

We believe in uplifting the people we serve -- our clients, community, and one another -- with relentless dedication. Known for checking our egos at the door and always defaulting to honesty with ourselves and our clients -- we are driven by a fierce curiousity and drive for collaboration. Like what you hear? Let's accomplish great things together!

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