SEO Specialist

Posted Yesterday
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Perambur Purasavakam, Chennai, Tamil Nadu, IND
In-Office
Mid level
Digital Media • Marketing Tech
The Role
Develop and execute SEO strategies covering keyword research, content strategy, link building, and search performance optimization. Analyze rankings and performance metrics, implement current SEO best practices, and collaborate with marketing teams. Provide SEO training and guidance to junior staff while independently managing projects and timelines. The role requires strong analytical, communication, and data-handling skills, plus familiarity with WordPress and SEO tools.
Summary Generated by Built In

Roles and Responsibilities:

  • Develop comprehensive SEO strategies to enhance search engine visibility and improve rankings.

  • Oversee all SEO activities, including content strategy, link building, and keyword research.

  • Perform ongoing analysis of search performance and adjust strategies for optimization.

  • Collaborate with the marketing department to align SEO efforts with overall marketing goals.

  • Research and implement the latest SEO techniques and best practices.

  • Provide training and guidance to junior team members on SEO methodologies.

  • Monitor and report on performance metrics to assess strategy effectiveness.

Desired Candidate Profile:

  • Bachelor’s degree in Marketing, Communications, or a related field.

  • Minimum 3 years of proven experience in developing and executing successful SEO campaigns.

  • In-depth understanding of search engine algorithms and ranking factors.

  • Proficient in SEO tools, such as Google Analytics and keyword research tools.

  • Excellent written and verbal communication skills.



Requirements

Requirements:

  • Strong analytical skills and ability to work with large datasets.

  • Familiarity with content management systems, particularly WordPress.

  • Experience in other aspects of digital marketing is a plus.

  • Ability to work independently and manage time effectively.



Skills Required

  • Bachelor’s degree in Marketing, Communications, or a related field
  • At least 3 years of experience developing and executing successful SEO campaigns
  • In-depth understanding of search engine algorithms and ranking factors
  • Proficiency with SEO tools, including Google Analytics and keyword research tools
  • Excellent written and verbal communication skills
  • Strong analytical skills and ability to work with large datasets
  • Familiarity with content management systems, particularly WordPress
  • Experience in other aspects of digital marketing
  • Ability to work independently and manage time effectively
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The Company
HQ: Chennai, Tamil Nadu
200 Employees
Year Founded: 2011

What We Do

echoVME, a pioneer digital media marketing training and services company in India that offers world class social media marketing services & customized training programmes for corporates, students, faculties, marketing managers, CEOs, healthcare industry etc. We firmly believe in converting every challenge into an opportunity and we in-turn instill these values to our stakeholders through our training programs. ABP News along with CMO Council Asia identified echoVME has Best Social Media Agency of 2013 and awarded Sorav Jain (Founder, echoVME) as the Best Social Media Professional in 2014. echoVME has been recognized as the most innovative company by British Chevening and by The Indus Entrepreneurs Network (TiE) Chennai as one of the best startups in the city. echoVME has conducted around 100+ workshops, trained 2000+ professionals & 200+ brands. We have offered our social media marketing services to 50+ esteemed brands such as Amrutanjan, Ramco Systems, Bosch India, AMET Cruises, Infinitheism, Cashkaro.com, Dr. Paul's Multispeciality Clinic, Dr. Paul's institute, Times Interent Ltd, Hanmer MSL, 2020 MSL, Algoritz, Andromeda Loans, Amex NGO, Vinayak Hyundai, Apollo White Dental Care, Urban Tree Infrastructures, Chennai Public School, Equitas, Oliva Clinic and many more interesting brands across the country.

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