SEO Manager
We are seeking a highly skilled and experienced SEO Manager to join our dynamic marketing team. You will be responsible for developing and implementing effective search engine optimization (SEO) strategies to drive organic traffic and improve the online visibility of our brand and creating high-quality long-form web content. This role will report to the Sr. SEO and Content Marketing Manager.
Location: remote
Compensation: $110,000 - 120,000
Who You Are
You are a passionate SEO guru with extensive experience in technical, on-page SEO, and off-page SEO, as well as content development. You drive results in the ever-evolving digital landscape and have a deep understanding of all things SEO. You stay ahead of industry trends and have your finger on the pulse of the rapidly changing world of SEO, especially with AI tech rising to prominence. You are a highly collaborative teammate with strong verbal and written communication skills and you create compelling digital content and effectively convey complex SEO concepts to cross-functional teams. You are comfortable presenting findings and recommendations to stakeholders, and your decision-making is data-driven. You excel in analyzing performance metrics, drawing actionable insights, and adjusting strategies to maximize organic traffic and search engine rankings.
What we are looking for you to do
- Develop and execute comprehensive SEO strategies to increase organic traffic and improve search engine rankings
- Conduct thorough keyword research / topical research and analysis to identify new content opportunities and optimize existing content
- Collaborate with content creators, web developers, and other stakeholders to ensure on-page and off-page optimization
- Write and edit SEO content, including long-form blog posts, landing pages, and other digital content to improve SEO rankings
- Stay up-to-date with industry trends, search engine algorithm changes, and changes to search trends due to AI to adjust strategies accordingly
- Analyze website performance metrics and implement data-driven decisions to improve SEO effectiveness
- Perform regular technical SEO audits to identify areas for improvement and implement solutions
- Implement solutions from those technical audits to improve website performance and health
- Run link building outreach campaigns to build a network of syndicate partners
- Monitor and report on key performance indicators (KPIs) to track the success of SEO initiatives
- Collaborate with cross-functional teams to integrate SEO best practices into all aspects of the business
- Report weekly on site health, performance, and rankings to continuously monitor SEO impact
What you’ll bring
- Bachelor's degree in Marketing, Business, or a related field (additional certifications in SEO or digital marketing are a plus)
- Proven ability to build foundational strategy and execute against broader strategic goals and direction
- Hubspot and Salesforce reporting required
- 3+ years of experience as an SEO Manager or similar role, with a successful track record of improving organic search performance
- In-depth knowledge of search engine algorithms, ranking factors, and industry best practices
- Proficiency in SEO tools such as Google Analytics, SEMrush, Screaming Frog, Ahrefs, Moz, etc. required
- Strong ability to develop marketing content like blogs and landing pages
- Strong analytical skills and the ability to interpret data to make informed decisions
- Excellent communication and leadership skills
- Up-to-date with the latest trends and best practices in SEO, especially regarding AI
- Nice-to-have: an enthusiasm for (or background in) governance, risk, and compliance
- *Submit portfolio, Must see writing samples, metrics on previous posts
Note: you must be currently authorized to work in the United States on a full-time basis.
How you’ll know you’re successful in this role:
By the end of 2024, you will have:
- Increased organic web traffic by 51% year-over-year
- Created 5 new pillar pages on the website featuring top-performing content
- Established long-term relationships with reputable tech/GRC/news sites that regularly link build with us
- Written at least 20 keyword-driven blogs that attract new site visitors and capture the enterprise market
- Improved our website health, mitigating as many SEO errors as possible
Our tech stack
- OS: Windows, macOS
- Google Suite: GA4, Docs, Sheets, Slides, Search Console, etc.
- SEO tools: ahrefs, Yoast Premium, Redirection, Schema Pro
- CMS: WordPress / WP Engine
- CRMs: HubSpot, Salesforce
- Project management: Asana
- Analytics tools: Hotjar, Mutiny, 6Sense
- Communications: Slack, Zoom
Candidate experience
- We value your time and want you to know what to expect from us. For this interview, we expect to ask you to participate in 5 interviews and expect this to be completed in 4 hours total.
- 1st Interview Talent Acquisition
- 2nd Interview Hiring Manager
- Thought Exercise - Writing
- 3rd Interview Bar Raiser - VP of Marketing
- 4th Interview Leader
- 5th Interview Peer
The full compensation package is based on candidate experience and certifications.
Remote USA
$110,000—$120,000 USD
WHERE YOU’LL GO
- Hyperproof also loves to see an internal transfer. If a linear career path is not what you’re looking for, you can work with your manager and our people team to explore lateral moves to other parts of the organization as you continue to grow with us.
WHAT WE OFFER
- Annual compensation reviews + equity
- Unlimited PTO: strongly encouraged to unplug and recharge
- Health: coverage for medical, dental, and vision - employee and dependents
- 401K which vests immediately, complete with a 4% company match
- 12 weeks of Parental leave and 1 year free diapers and wipes with Honest
- Annual company in-person events and quarterly in-person connects
- $1000 home office stipend - at the time of hire. Any additional home office needs are requested as needed.
- $100 quarterly paid wellness stipend
- Pet insurance
- Slack channel notifications turn off after 5 pm based on your time zone
- Two Hypercharge weeks of rest where we close company wide (July & Dec)
It’s an exciting time to be at Hyperproof — we recently raised $40 million in our Series B financing, further cementing Hyperproof as the emerging leader in the risk and compliance management space.
At Hyperproof’s core are our passionate team members who focus on user experience, beautiful design, and evangelize a positive social impact of our cloud based platform. We help organizations streamline their risk and compliance workflows so our customers can spend more time strategically managing programs and less time wrangling spreadsheets.
We are disrupting the governance, risk, and compliance software space with our innovative platform by helping traditionally unsung heroes (compliance professionals) do the right things so the wrong things don’t happen.
Learn more about the @hyperproof culture and how it all started.
EQUAL OPPORTUNITY EMPLOYER
Hyperproof is committed to a diverse and inclusive workplace — it’s one of our core values! Hyperproof is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.
Our company is dedicated to building a diverse, inclusive, and authentic workplace. If you're excited about this role, but your experience doesn't perfectly fit every qualification, we encourage you to apply anyway. You may be just the right person for this role or others.