The Role
Conduct keyword research, optimize content, monitor website performance, develop content strategies, perform SEO audits, and execute link-building strategies.
Summary Generated by Built In
Requirements:
Job descriptions:
- Bachelor’s degree in Marketing, Business Administration/Management, Communications, or a related field is preferred but not required
- Bonus point: SEO certifications from recognized platforms such as Google, HubSpot, or SEMrush
- Proven experience (2-3 years) as an SEO specialist or similar role, with a portfolio of successful SEO projects
- Proficiency in SEO tools such as Google Analytics, Google Search Console, SEMrush, Moz, and others
- Excellent analytical skills with the ability to interpret data, identify trends, and make data-driven decisions
Job descriptions:
- Conduct thorough keyword research to identify valuable search terms and phrases that align with SATURDAYS’ business goals
- Optimize website content, meta tags, headers, and images to improve search engine visibility and relevance
- Monitor and analyze website performance using SEO tools like Google Analytics and Google Search Console
- Provide regular performance reports to the management team
- Develop and implement a content strategy that includes the creation of high-quality, SEO-friendly content such as blog posts, articles, and web pages
- Perform technical SEO audits and implement necessary changes to improve website structure, speed, and overall performance
- Develop and execute effective link-building strategies to increase domain authority and improve search engine rankings
- Conduct competitor analysis to identify strengths, weaknesses, and opportunities for SATURDAYS’ SEO strategy
- Keep up-to-date with the latest SEO trends, algorithm changes, and best practices
Top Skills
Google Analytics
Google Search Console
Moz
Semrush
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The Company
What We Do
SATURDAYS is a lifestyle brand that offers a wide selection of designer quality yet affordable eyewear, which is designed in-house to fit and look great. We provide convenient, omnichannel experiences through our app, home try-on service and lifestyle stores, where customers can also enjoy specialty coffee and fresh baked cookies. Shop when you want, how you want.
