SEO Executive

Posted Yesterday
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Mumbai, Maharashtra, IND
In-Office
360K-480K Annually
Junior
Kids + Family • Retail
The Role
Conduct keyword research, technical SEO audits, on-page optimization, link building, competitor analysis, and SEO outreach. Collaborate with developers to implement SEO best practices in new code and optimize website content, landing pages, metadata, site speed, and technical elements. Analyze SEO data and trends using industry tools to identify traffic-growth opportunities.
Summary Generated by Built In

We are looking for an SEO executive to join our digital marketing team. This role offers the opportunity to work on diverse projects and contribute to the success of our client's online presence. The ideal candidate should have a strong foundation in SEO principles and techniques, combined with a passion for research, technical analysis, and continuous learning.

 

Pay Scale

Our budget range for the role is INR 30,000 - INR 40,000 per month.


Location

This is a full-time, on-site opportunity. Our office is located at Churchgate, Mumbai.

 

Roles and Responsibilities

  1. Conduct keyword research and analysis to identify valuable target terms and opportunities for organic traffic growth

  2. Perform technical SEO audits to identify issues and opportunities for improvement, including crawling errors, and site speed optimisation

  3. Implement on-page optimisation strategies, including optimising meta tags, image alt text, header elements, and other on-page elements to improve search engine visibility and user experience

  4. Assist in off-page optimization efforts, including link building, directory submissions, and other outreach activities to enhance website authority and domain relevance. Optimize copy and landing pages for search engine marketing

  5. Perform ongoing keyword discovery, expansion, and optimisation. Research and implement search engine optimization recommendations and also analyse competitor advertising links

  6. Develop and implement a link-building strategy. Work with the development team to ensure SEO best practices are properly implemented on newly developed code



Requirements
  1. 1+ years of experience in SEO

  2. Bachelor's degree in Marketing, Communication, Digital Marketing, or a related field

  3. Familiarity with keyword research tools, SEO analytics platforms, and webmaster tools (SEMrush, Google Analytics, Google Search Console, Asherf, Google Keyword Planner, Screaming frog)

  4. Excellent research skills and the ability to analyse data to identify trends, opportunities, and areas for improvement

  5. Referred by someone who has previously engaged with The Works as either a team - member or business partner

 
If you are a motivated individual with a passion for SEO and a desire to grow your career in digital marketing, we want to hear from you!



Benefits
  1. Complete your 8 hours at your convenience
  2. Paid Menstrual Work From Home
  3. Overtime Pay - For any additional hours worked, you will receive overtime pay, recognising and fairly compensating for your efforts beyond standard working hours
  4. Paid Learning Budget - Whether it's a course or certification that aligns with your field, we offer a paid learning budget to support your continuous growth
  5. Vipassana Leave - Mental well-being is essential. We offer a dedicated time off for Vipassana


Skills Required

  • At least 1 year of SEO experience
  • Bachelor's degree in Marketing, Communication, Digital Marketing, or a related field
  • Familiarity with keyword research tools, SEO analytics platforms, and webmaster tools, including SEMrush, Google Analytics, Google Search Console, Ahrefs, Google Keyword Planner, and Screaming Frog
  • Excellent research skills and ability to analyze data, trends, opportunities, and improvement areas
  • Referral from someone who previously engaged with The Works as a team member or business partner
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The Company
HQ: Birmingham
228 Employees
Year Founded: 2018

What We Do

The Works is the UK's leading family-friendly retailer of value gifts, arts, crafts, toys, books, and stationery. Its mission is to inspire reading, learning, creativity, and play by offering a unique and enjoyable shopping experience built on core principles of value, variety, and quality across its extensive network of stores in the UK and Ireland.

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